Hard Rock Cafe: Human Resource Strategies

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Hard Rock Café Human Resource Strategy Hard Rock Café (Hard Rock) manager of corporate training, Jim Knight knows that in order to be successful in the entertainment business, you may have to hire some freaks. Diversity and individuality are key to making this company stands out in a very competitive industry. Hard Rock Café employees, referred to as “Hard Rockers”, not only succeed in standing out, they continually provide an unforgettable and unique experience to every guest that comes through the doors. As stated on the Hard Rock employee website, “Hard Rock Employees are not just about meeting guests' expectations… they want to blow them away!” (Hard Rock Cafe International, Inc., 2016). Another key point in the video that accompanies

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