Apple: The Process Of The Apple's Production Process

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When we think of a company, we usually just think of the end product; for example, we think of the iPhone and Apple, HP laptops and Hewlett Packard, and Pepsi and Pepsi Inc. As consumers, we do not take into account the process that takes place to transform raw materials into finished goods. In terms of the Apple iPhone, we don’t think of the glass screen, the battery, the charger and the hundreds of different parts that make up the phone, we just see the end result. It is easy to lose sight of the process that Apple needs to go through to build a final product like an iPhone because as consumers, we only consume. This process of going from raw materials to the final product is known as operations management. The inputs for companies like …show more content…

After getting the initial base, Apple works on texturing and polishing the case using crystal and diamonds to cut the chamfers. After the base is made, Apple uses robots and human labor to assemble the rest of the iPhone. Apple has around 10,000 robots that assemble the iPhone with each robot being able to assemble 30,000 devices. Because Apple is the world 's largest company in terms of market capitalization, it is difficult to get a detailed account of Apple’s production process because their competitors are likely to imitate that process and/or even surpass it in some capacity. Apple does not disclose their manufacturing process to the public due to this reason, but it is safe to assume that Apple has the most effective production process because Apple’s profit margin are roughly 40%. A profit margin of 40% is considered to be extremely efficient because even its competitor Samsung, can only maintain profit margins of around 15%. Apple also partners with hundreds of different suppliers to make sure that it stay relevant to in the technology market. Companies that Apple partners with is Intel, Molex, Samsung and hundreds

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