What Stakeholders Want From Easyjet

Stakeholders are individuals who hold a particular interest in a business, they are affected by the activity of the business.

The examples are:

• Customers – they want the business to produce good quality products at rational prices

• Employees – they want high wages and to have a secure job

• Suppliers – they want the business to buy their products

• Owners – they are interested in the profit that the business is making

• Pressure groups – they want to influence what we think about the business

• Trade Unions – they want to protect the rights of the employees in a business

• Employer association – they want to coordinate the behaviour of their member policies during negotiations with Trade Unions or Government Bodies

• Local and national communities – local communities would prefer if a business was noisy or caused a lot of pollution

• Governments – their concerns are taxation, VAT and legalities

What the stakeholders want from EasyJet:

• Customers – they would want cheap flights that are comfortable and safe. They want an affordable price for the flight and in-flight products, as well as a safe, smooth journey.

• Employees – they want to be paid the correct wage from EasyJet for what they do and the hours they work. They would also want the company to do well profitably as this could mean that they may earn extra pay.

• Suppliers – an example could be a business/shop that they purchase their in-flight food from, and they’d want EasyJet’s business to gain profit and popularity as this would mean that they would need to buy more of their products.

• Owners – again, they’d want EasyJet’s demand to increase, as this would mean lots of plane tickets will be sold as they’re in demand, they’d be able to increase the price of ticket...

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...e to reach an agreement with the employees/the Trade Union. This would in turn mean that EasyJet would have to find more employees, (which could be costly depending on whether they need training), and they could find it more difficult to find employees as mouth of word would mean that previous employees would have told others not to work for them as they were mistreated.

Overall, looking at these two key stakeholders of EasyJet, they should continue with the rules and laws they already follow as this will make the employees happier knowing that they are being treated fairly, which, in turn, will improve the workplaces efficiency between the employees and customers. If the employees are respectful towards the customers, this will help keep them pleased with the service they are being provided with, as a result, making both of the stakeholders satisfied with EasyJet.