Magazines have been circulating since 1663 when the first magazine, Edifying Monthly Discussions appeared in Germany. This magazine would be called a literary journal today and was targeted toward an elite, literate audience. The three most influential literary journals in England in the early 18th century were Review, Tatler and Spectator. Ironically the first periodical to use the word magazine in its title was Gentleman’s Magazine in 1731, which was a predecessor to Reader’s Digest.
American magazines were slow to emerge, because people did not have the time to read them. People in the colonial days worked from sunup until sundown. The first magazine in America was the American Magazine, followed three days later by the General Magazine. Both of these magazines failed after short lives because they were expensive and magazines were seen as a luxury, while books and newspapers were necessities. Most of the early magazines plagiarized stories and essays from British publications, due to the absence of copyright laws back then.
Women’s magazines helped spark the growth of the magazine industry. The first women’s magazine ever published was Ladies’ Mercury, which was published in 1693, in London. The most successful early women’s magazine in the Unites States was Ladies’ Magazine, published in 1828. This magazine led to color animations and was the predecessor for other women’s magazines, such as Ladies’ Home Journal.
Another category of magazines are general interest magazines. The Saturday Evening Post, was the first magazine to achieve general interest and it became America’s longest-lived magazine. The Post’s success led to the golden age of magazines which ran from 1885 to 1905, where the number of published magazin...
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...ons in 21 languages. It has a global circulation of 17 million, making it the largest paid circulation magazine in the world. In addition, is also published in braille, digital, audio, and a version in large type called Reader's Digest Large Print. The magazine is compact, with its pages roughly half the size of most American magazines'.
I can not help but wonder why if these magazines are so popular in regards to circulation figures, are tabloids such as People and US Weekly more prevalent in everyday lives? When you go shopping and are ready to pay for your items do you see at least 10 different tabloid magazines and digests before the AARP magazine or those published by Jehovah’s Witnesses? Are pictures of Paris Hilton putting on weight over the weeks and Kim Kardashian’s new clothing item or “viral video” more important than aging advice and health insurance?
Ed. Katherine E. Kurzman, Kate Sheehan Roach, and Stasia Zomkowski. Boston: Bedford/ St. Martin’s, 1998. 242,243. Print.
Print media also should be considered by John Lewis. Newspapers and magazines can target specialised audiences and are passed from one person to another (Fill, 2013, p714). As mentioned previously, the target customers were middle class females, thus the media vehicles, such as The Time newspaper and BBC magazine, may be used to reach a specific group of people.
Firminger examines the ways these magazines represent young males and females. She reveals that these magazines talks about the physical appearance of young girls but also their sexuality, emotions, and love life. The author informs how the advice given by the magazines is negative. The author also argues that these magazines focus more on their social life than how their academic performance
Have you ever looked through a magazine and found it to be really interesting? That is because you are part of its target audience. You are part of a group of people that the magazine is trying to appeal to. There is a reason Sports Illustrated is more of a man’s magazine and Family Circle is more of a woman’s magazine. The people that run that magazine put certain things in those magazines to attract their audience. More commonly, men are interested in sports and anything to do with sports. In Sports Illustrated, the reader would find sports, and that is it. The reader would not find an article titled “How working women balance their careers and home lives.” An article such as that would be found in a magazine like Family Circle, as it is targeted more towards women who have a family. For the purpose of this audience visual analysis, I will be discussing the October 8th, 2012 issue of People magazine. Looking at this issue and reading through the magazine, it is evident that the publishers do have a target audience in mind. This visual analysis will discuss who its target audience is and how the reader can tell. Also, the essay will discuss how the magazine makes the advertisements relevant to its audience.
By some critical analysis, magazine is one of the informative elements that has to with education and carry information of genuine stories concerning important happenings in a particular society.
Next if we look at the front page of each magazine we can see many
...ationships, appearance and how good she is at sex. These magazines subjectify women as merely sex toys to pleasure a man. And guess who owns the company, a man. Sex Sells, but it shouldn’t because girls and women are more than just sex objects.
Depending on the magazine, the opinions of authors can be liberal, conservative, or anywhere in between. However, almost all mainstream publications place limits on how far left or right the opinions will reach. After a certain point, the magazine's potential audience begins to decrease rapidly and will not generate enough income to make a profit. Therefore, the most popular magazines (i.e. TIME, Newsweek) seek to present the most popular opinions. Some mainstream magazines extend to the far left (Sierra) or right (National Review), but they have a limited audience. In the interest of making a profit, marketing strategy is simply an issue of supply and demand. Thus, when thes...
For the purpose of analysis, I will focus on three publications for women, each with a slightly different audience according to the age and class brackets targeted and the subjects offered. In her analysis of one of Britain’s women’s magazines called Jackie, McRobbie identifies four codes that form the content of these publications: those of fashion and beauty, romance, personal and domestic life, and pop music (Christian-Smith,8). The magazines I will examine all exemplify the four factors of McRobbie’s codes.
With over 150 women-geared magazines worldwide by the early 1990’s, some critics may have felt the market was over flooded. In spite of the heavy competition, two publishers believed that they had something fresh and innovative to offer the magazine industry. In 1991, Conde Nast unleashed Allure, the first women’s magazine devoted specifically to beauty. Three years later Time Inc. came up with an idea of their own. They launched InStyle, hoping to set it apart from the competition by appealing to a broader demographic than magazines like Vogue and Elle, which catered towards mainly affluent women. In the years that followed, both publications would make their mark on the fashion and beauty worlds and prove themselves to be mainstays in the magazine industry.
Influencing them to be the way a woman should (Braithwaite and Barrell, 1979, p.21). Housewife magazines, such as Good Housekeeping, became a sort of 'bible' for the housewives, "pressuring women to expect fulfilment in the role of the homemaker and establishing impossible ideas for their performance of the role" ((ed.) Davis, 1998, p. 228). Collectively, Women's magazines share similar features such as addressing their readers as equals and friends, they are all organized around women's shared joy in femininity and the labour of being a housewife; they are organized around the opposition of masculinity and more on what women share with each other due to their sex (Gill, 2015, p.183). All this pressure on being a good housewife and mother by magazines could have been an interference within employment of women, because the prospect of having an actual job seemed so far-fetched (Tuckman, Daniels and Benét, 1978, p.
Along with a new decade came a new attitude from the media. By 1922 there were 22 magazines in circulation and by the end of the 1920s, 40% of Americans owned a radio.
“Men’s magazines are purely for entertainment, they are not seriously on a crusade to return to a pre feminist ideal or harm anyone in an attempt to provide entertainment.” (2)
Stevens, Liz. “Today’s Teen Magazines May be Sending Mixed Messages to Girls.” Knight- Ridder/Tribune News Service. 14 July 1999. Infotrac. Online. 2 Nov. 1999.
When I started to create my magazine, the first thing I had to do was