The Importance Of Customer First Impression

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Introduction

It is often said by many, "You only have one opportunity to make a first impression." It may just be a saying but it’s a fact. A marvelous way to begin and build good relationships with your customer is by having a positive first impression. It doesn’t matter where your contact is made. It can be face to face interactions or calls over the telephone. It is the impression that determines the path at which the customer’s experience should go. It takes only one chance to create the first impression. At maximum, forty seconds individuals look at you and create assumptions without you having to mention a sentence. How one carries themselves, stand and sometimes facial expressions affects these assumptions. If your customer grasps the wrong impression, it is now your duty to overcome the impression created. After every encounter, the first impression will always be taking into consideration. It is therefore crucial to conduct a positive first impression.

First Impressions via Telephone

The greetings on the telephones are the very first opportunities at which a positive impact can be made towards the customer. For example:

Renee

RECEPTIONIST CUSTOMER

‘D Sports Shop, how can I help you? ‘I need a football boots.’

‘OK, what size?’

Samara

RECEPTIONIST CUSTOMER

"Thank you for calling D Sports Shop, this is Samara. How can I help you?" ‘I need a football boots.’

Great, I will be happy to help you with that. May I get your name please?"

The way at which Renee and Samara may have answered the telephone may not make much difference but they are significant. The different response given by Samara took no extra time and would definitely have a positive impact on the company’s customer. It is advice...

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...family members. They bond and knit with the business. They share their personal lives experiences, values and beliefs. However, avoid entertaining these conversations early in the beginning of the relationship. A professional attitude should always be attained focusing on presenting the greatest image.

Everything that is done and the way in which it is done in deed impact business customer’s impression. This is what influences their choice to continue or do business with the company. Positive first impression is essential in every business organization. It is the apple to the pie and the straw to the berry of every successful company.

Works Cited

http://www.forconstructionpros.com/article/10304857/business-101-first-impressions-that-sell,http://www.forconstructionpros.com/businesshttp, ://www.skininc.com/treatments/medicalesthetics/20082559.html?page=2

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