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Strategic planning
Challenge of strategy implementation
Strategic planning
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What is Strategic Planning?
Strategic planning is an organizational management activity that is used to set priorities, focus energy and resources, strengthen operations, ensure that employees and other stakeholders are working toward common goals, establish agreement around intended outcomes results, and assess and adjust the organizations. (Carroll, 2009)
A strategic plan is a document used to communicate with the organization the organizations goals, the actions needed to achieve those goals and all of the other critical elements developed during the planning exercise (Schmarzo, 2016). Strategic planning is a step-by-step process with definite objectives and end products that can be implemented and evaluated.
Strategic management is the
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All mangers should occasionally assess the wisdom and the progress of their strategic decisions. (Dessler, 2016)
Management planning is the process of assessing an organization's goals and creating a realistic, detailed plan of action for meeting those goals. The basic steps in the management planning process involve creating a road map that outlines each task the company must accomplish to meet its overall objectives. The goals are Establishing Goals, Identify Resource, Establishing Goal-Related Tasks, Prioritize Goals and Tasks, Create Assignments and Timelines, Establishing Evaluation Methods, And Identify Alternative Courses of Action (Moran, 2010).
Establish Goals, The first step of the management planning process is to identify specific company goals. This portion of the planning process should include a detailed overview of each goal, including the reason for its selection and the likely outcomes of goal-related projects. Where possible, objectives should be described in calculable or qualitative
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Create Assignments and Timelines. As the company selects projects, it must establish timelines for completing associated tasks and assign individuals to complete them. This portion of the management planning process should consider the abilities of staff members and the time necessary to genuinely complete assignments.
Establish Evaluation Methods. A management planning process should include a strategy for evaluating the progress toward goal completion throughout an established time period. Identify Alternative Courses of Action. Even the best plans can sometimes be thrown off track by unexpected events. A management plan should include a likelihood plan if certain aspects of the master plan prove to be unattainable. Alternative courses of action can be incorporated into each segment of the planning process, or for the plan in its entirety. (Dessler, 2016)
The strategic plan should be summarized in a written document to confirm that all alarmed are clear regarding the aims and objectives the organization is working towards. If the organization is a charity, the strategic plan must take account of the charity's purposes and public benefit requirement to guarantee that the plan delivers what the charity was set up to do. (Rohem W. P.,
For any organization, planning, the first step in the four management functions, is very significant to reach success. During the planning process, organizations establish goals for expectations on performance and then decide on how to reach that specific goal. For example, increasing sales each year is Pacsun's year long goal. The stores keep all of their sales reports, return logs, and exchange records for each day, so when that same business day comes around again the following year, each store knows exactly how many sales they need to have to increase sales for the current year. They also keep track of each store's average dollar amount per sale and how many units are being sold through each transact...
According to the Food and Agriculture Organization of the United Nations (2014), “Planning is the process of setting goals, creating organizational strategies and/or outlining tasks and innovative ways to accomplish the goals you have set in order to be a successful organization.” In the world of management or healthcare management planning is a vital importance in that it helps to focus, prepare and clarify the daily projects and assignments that may help an organization become a successful entity. Planning can also be very important in many other ways such as, saving time...
A strategic plan is a tool that delivers guidance in achieving a mission or goal with maximum proficiency and control for an organization. Strategic planning is used to transform and revitalize organizations. The plan helps provide an inclusive understanding of opportunities and challenges both internally and externally for the organization. The plan delivers an assessment of the strengths and limitations that are realistic within the company. A well-developed strategic plan will offer a comprehensive approach and empowerment for the stakeholders involved. It is an opportunity for learning and understanding priorities that will drive the business to succeed. Jones (2010), describes how in health care organizations, strategic plans characteristically concentrate on operational and organizational goals such as when to obtain new technology, how to meet competitive challenges, and what staffing, tools, or facilities are needed to ensure organizational survival. The mission and value statements are significant in determining the quality of a strategic initiative. Forcing the organization to look toward the future creates proactive objectives in which both short-term and long-terms plans and goals are necessary in order to succeed.
Planning is an essential but potentially complex managerial function. The main objective of planning is to ensure that the organization is both effective and efficient in its activities and that it achieves its goals.
Unlike the Business Plan, which tends to be a very short document, the Strategic Plan is likely to be much more substantial and detailed. The Business Plan provides the foundation and framework for the Strategic Plan.1 Senior business managers are often so occupied with immediate issues that they can easily lose site of the long-term objectives of the business - objectives upon which the business can thrive if attained or fail completely if not. Because of this, a Strategic Plan today is a virtual necessity. Most managers tend to see the Strategic Plan as a 'living' document; one that, with careful foresight, consideration and development is written at the start of a business planning period, then reworked as circumstances within the company and business climate change throughout the planning period.2
Strategy Analysis A strategic plan lays out the company’s future direction, performance targets, and strategy. In order for a company to be successful, it needs to have a clear vision and direction for the entire organization. It is hard to accomplish anything without a plan. A strategic plan looks at all the things a business could do and narrows it down to the most important and essential.
As Schermerhorn states in Management planning, organizing, leading, and controlling are the tools needed by managers to accomplish performance goals. It is crucial that managers be able to recognize and act upon problems or opportunities as they arise. Planning is perhaps the cornerstone of the four processes. All good processes were at some point given great detail so as to anticipate possible problems and solutions to those problems. When the Honda Motor Company decided it needed to refine its inventory they didn't just jump at the first idea that was proposed; they first set their objectives and discussed ways to meet those objectives. After giving careful consideration to processes and the streamlining of those processes human error rose as the top need for change. Sounds simple you might respond; in reality it is much more complicated.
The definition of management is the process used to accomplish organizational goals through planning, organizing, leading, and controlling people and other organizational resources (textbook pg. 179, the four functions of management). The first of the four functions of business management is planning, which is forecasting trends and figuring out the most effective way to reach the goals that have been set in place by the organization. One of the main intentions that every organization has in common is to please the costumer and make sure that he or she is satisfied with the finished product. Planning is one of the most important
Strategic planning consists of four steps starting from defining the company’s mission. When talking about a mission were talking about a certain phrase or slogan that is intended to draw attention to customers, and make them want to be even more loyal to the company. For example, Walmart says, “Save money. Live Better”. So, Walmart’s mission would be to let people know that they have low prices all day every day, insinuating that their products are affordable for everyone. This is a good mission because it gets the majority of the people in this world to want to go out and save money on their everyday necessities and even luxuries. The second step would be to set certain objectives and goals for the company as well. For example, CVS did use “Health is everything” as their mission and this didn’t just set out for a name it became a goal as well. Sooner or later you must set goals on your mission to understand the level that you need to get to and reach. Another example of a goal that I believe CVS set was to start selling healthier products. In the chapter it says that CVS stopped selling tobacco and other products
Strategic planning is how an organization determines its vision for the future of the direction, the programs and the performance they wish to achieve. It is a tool to help determine the effects of changes in technology, the markets need for the services, government cutbacks and other organizations that provide same type of services. Some explanations for planning are to organize activities, and consider if the future is a part of the plan. It is used to come up with solutions before problems happen and how to respond to changes. Strategic planning makes organizations more successful over time but requires time and money so it is important to decide if the benefits outweigh the costs of planning.
According to Thompson et al (2007), strategic planning is a competitive move and a business approach that managers make use of in order to achieve the targeted levels of performance, grow the business, conduct operations, attract and please customers and compete successfully. On the other hand, according to Johnson, Scholes and Whittington (2008), strategic planning includes making of strategic choices to position a firm at an advantage against competitors in the long-term. Strategic planning can also be defined as a top management function concerned with making decisions in connection with the determination of the organization functional policies, objectives, strategies, mission, philosophy and vision (Sababu, 2007). To put it briefly, strategic planning is a long-term and a rational process, action oriented and futuristic in nature since it transforms strategic thoughts into strategic actions and involves selecting from among likely courses of action to make strategic decisions that bring an organization to its general objective (Namaswa, 1989, Bruce and Longdon, 2000, Drucker,
In my opinion Planning is the second step. Without proper planning the team or workers will start making their own plans and those plans may not be want the manager wants.
“Strategic planning is an organizational management activity that is used to set priorities, focus energy and resources, strengthen operations, ensure that employees and other stakeholders are working toward common goals, establish agreement around intended outcomes/results, and assess and adjust the organization’s direction in response to a changing environment” ("Basics of Strategic Planning," 2016). This particular type of planning helps the organization focus on a defined set of goals and allows them to adjust their goals depending on the environment. Strategic planning should follow guidelines. In order for strategic planning to succeed, an organization needs to be ready to succeed. “But even when there are good reasons to do it, the organization still needs to be prepared to engage in a successful process” (Bryson & Alston, 2011). Financial planning will be the other type of planning I will be discussing that organizations use. Financial planning will allow an organization to predict the growth of the organization as well as future profits. “Financial planning is looking at long-term profitability in order to create a greater return on assets, an increase in market share, and being able to look and see future
Planning: This is where the managers will determine what is to be done, how to be carried out, who to do such actions and what time to be done. These questions have to be fully answered by the manager in order to be able to manage his entity and achieve organizational goals. The organizational goals of the firm will also be determined at this stage of planning. Planning will include; operational plans strategic plans, specific, short-term plans, long-term plans and directional plans.
Planning: It is an act of formulating a program for a definitive course of action. The management defines a goal and puts forward its strategies to accomplish the objectives defined.