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Music and media industry
Music and media industry
Music and media industry
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Should it be Allowed?
Suppose that an artist or band sold their music to a record label or landed a deal with a company. Should this be allowed? Artists’ music should be used in advertising. It offers smaller artists a chance for their music to get heard by a wider audience and it is accepted nowadays for bands and artists to put their music in commercials or promote products for sponsors. Even though landing a deal with a company could potentially ruin their reputation, it is still a good risk to take, and a corporation paying for the expensive costs such as tour, can make the difference between artists growing their careers. If you’re a small artist trying to make it big then having your music on a commercial would be a good way to get your music out there. In the article, “The Changing Landscape of the Music Business,” Jacob Carter talks about Zoe Keating, a cellist who states that “these services should be viewed as a way for musicians to get their music out there and not as an income source,” she is saying that artists should focus more on getting their music heard rather than the income. Another reason why artists’ music should be used in advertising is because nowadays it is accepted for artists and bands to put their music in commercials or
Stacia Coates mentions Shane Blay, a member of the metal band Oh, Sleeper, posting something on social media that gave details about the cost of tour saying that “Out of the $600 of gross income per night that a mid-level touring band such as his typically makes, they will be left with only $78.75 of net income after deductions for all their other costs.” So with all the expensive costs that come along with being a musician, a corporation paying for all of the expensive costs can make the difference between artists growing their
For a start, sponsorships can be risky. For example, overexposure can take a negative effect on the artist and his or her song. Many people are tired of hearing the same song on the radio, television, and at the movies after a countless amount of times. According to paragraph 8 of “Selling Out Not Worth the Risk,” Moby, an electronic artist, released his album called Play in 1999. He licensed each one of his 18 tracks. Fans then lost interest because they heard this everywhere on the radio, on commercials and movies. In many other cases, a record label who owns the rights to the artist’s music licenses the song to another company. Once this happens, the artist would not have any control over how the music can be used. According to paragraph 9
Music videos are apart of humans visual language, they are an artform and although they are arguably on the decline, music videos are an important factor of an artists career. Due to new technologies music is consumed on the internet and forgotten about daily. So from a record label point of view, an artist needs something bigger than an a song to get noticed; artists need strong creative visuals to give them a substantial competitive advantage over their peers (Boardman). A music video takes the artists voice and gives them a visual language to connect to their listener, and gives the listener a chance to connect with a wider audience. There are risks associated with music videos, they can either turn out really good and be a cultural phenomenon
What does the term “commercial” mean? It can take on various meanings, but in essence that term is used to label artists who have alienated parts of the hip-hop culture in their work. The High and Mighty, a duo from Philadelphia signed to Rawkus Records, summed up what commercial hip-hop is in their 1999 single release “The Meaning”. Mr. Eon says: “…they’re tryin’ to turn hip-hop to just plain rappin’/let the poppers pop/and the breakers break…”
The music industry is about selling the recordings and the performances of music among many individuals and organizations that works with musicians. The music industry has both the charm and the organizational architecture to affect the business and the cultural trends. There are millions of listeners and followers to the products of the music industry. The opinions of these listeners always change depending on what they see or hear. The music business or industries have been influencing generations of recording artists, business professionals and consumers. The music industries have been reinforcing questionable subject matter, music lyrics and business and social norms.
Does selling songs to a commercial company really worth it? Singers started selling out their music to companies that use their songs in their commercials. Some musicians highly disagree with selling their songs to commercials, but other think that it is very beneficial to them. They say that the commercials help them gain popularity, they get highly compensated which helps them support the band and after all it is the band’s chose to have their song in a commercial. Artist’s music should be used in advertisement.
As a consumer of this materialistic country, I can sometimes feel overwhelmed with all of the advertisements that exist and are thrust at me constantly. While some of them can be cute or creative and occasionally put a smile on my face, the majority of them exasperate me with their stupidity. However, when an advertisement is done correctly and the quality of it astounds the viewer, something amazing can happen. People can start to talk about what they have been impressed by, and word-of-mouth creates further advertising. Advertising is a form of art that reaches millions of people at once and can affect their view on not just the product, but on the entire idea of advertising itself.
Everyone can say that music has become a major part of almost everything in our lives, but many argue about whether or not music is a luxury or whether we need it to survive. Music has been around for as long as anyone can remember, yes it has evolved, but there’s always been music it seems. From tribes performing their rituals with music, all the way to someone listening to it just for fun. But, many say that a human needs music to survive, that without it life would not go on. And like mentioned before, it has been around for many years and it seems like one cannot picture a world without it. In my opinion, I believe, that one does not need music to live, it is just something people like to do while studying, practicing a sport, or just for fun.
It makes the viewer much more comfortable watching because nothing is “thrown” at their faces. The only spoken words were actually sung by Fiona Apple in the background song “Pure Imagination”. The choice of background music also made it much more interesting, it sets different moods throughout the short film., You can hear the change of mood with this specific song. Athough the song “Pure Imagination” in this commercial was specifically sung by Fiona Apple, it is not Celebrity Endorsement. It is not classified as Celebrity Endorsement because she is not considered a major role; all she does is take part in the background
Music plays a major role in life for most people. It can soothe and excite, encourage sleep and encourage dancing, we can sing to it and ponder it. There are so many different uses of music and so many mediums through which to play it such as Pandora, Spotify, YouTube, etc. Beyond that, more songs every day there are new songs being written. Statistics show that ninety-five percent of all Americans think that music is a core part of a balanced and well-rounded education. The same study showed that ninety-three percent of Americans thought music belonged in the public schooling system, and seventy-nine percent even suggested that music education should be mandatory for all students. Still, studies show that a staggering twenty percent of high school students choose
Music has always been an important part of my life. During high school I have developed areas of service and leadership through interests in children and gardening, which will continue to be major parts of my life.
...ies make huge profits by controlling the content of artists’ productions. The artists have to produce songs that are appealing to the mass market so as to increase sales. In return, artists get lucrative development deals that come along with packages such as life insurance, counseling, and mentorship, advance payments.
The heart of the music publishing business lies in the rights to the original music. After the music is successful enough to financially support itself the music is printed in mass quantities in a variety of ways. This could be everything from guitar tabs to choral arrangements for a junior high choir. The publisher's main source of income is through record royalties, performance royalties received from companies like the American Society of Composers, Authors and Publishers (ASCAP), Broadcast Music Incorporated (BMI), and the Society of European Stage Authors and Composers (SESAC) for performances of music copyrighted by the publisher. These royalties could be from many different types of performances but most are though radio and songs on television. The success of a songwriter lies in the greatly in the hands of his/her publisher. Normally we ...
The music business entered a dramatic change in the 21st century. These changes appear in the way of how people access and consume music. According to Hull, Hutchison and Strasser (2011) the music business has developed throughout three stages. While moving from the agricultural age, where the music business made its revenues through live performances, troubadours and patronage, the industrial age introduced new innovations that were assumed to be associated with long-term economic growth. Commencing the year 1950 sound recordings experienced a drastic raise in sales by an average of 20% a year (Krasilovsky and Shemel, 2007). While the music industry was dominated by six major record lables (Time Warner, Disney, Vivendi Universal, Viacom, Bertelsmann, and News Corp.) (Hull, Hutchison and Strasser, 2011), further growth in the industry has been recorded in the 1970’s, where record sales “rose from less than $2 billion at the beginning of the decade to over $4 billion in 1978”, which took a sharp turn entering the Depression around the middle of the 20th century (Krasilovsky and Shemel, 2007:5).
Many people take an advantage of Freedom of speech in their music. Rappers and rocker often does this in their albums and playlist. They use violent words that’s not protected by The First Amendment. Many of them uses violent phrases that can offend most listeners. Offensive music should be banned.
There has been controversy as to whether music should be free or not. As for the people who love to listen to music all the time, they would agree that the music should be free of charge. Benefits of free music are that you can listen to music fan free, helps out bands to be known, and reaches the crowds in less time and boots the popularity of the song; however, there are drawbacks, such as CD & MP3 gross sales decline, it’s an insult & harmful to artist and in all actuality, you are paying the record labels.