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Impacts of advertising
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Impact of Advertisements on Peoples Decisions
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The advertising culture is having a devastating effect on our agendas of becoming the media's ideal of perfection, and behind all of this self-sacrifice the media and corporations are the ones succeeding, not us. In Culture Jam, by Kale Lasn, the founder of Adbusters magazine, he attempts to show the reader what our mass media has been doing subliminally. When the average American thinks of consumerism, we believe it is the promotion of the consumer's interests. What Lasn believes is that we're being told what our interests are and to buy into those false interests. We've become disconnected with ourselves and our own interests to fit those that our corporations have designed for us. He uses an example of taking your family to the forest for some alone time to brave the elements and come closer as a family, but after only a few short hours becoming so bored that you begin self-destructing due to lack of technology. Our children have become so reliant on consumerism that they can't possibly enjoy any of the senses you have to use in your most primitive state. After only a short while, they show signs of grief and withdrawl. He writes that we should prioritize the earth as number one, and get back to the basics of feeling that the earth is one with us. If we have this way of thinking, we won't look at helping the environment as something self-serving, but more like helping out a part of our family. As humans, we've learned that buying creates happiness, or so we believe. Most of the time, we're living in a world we've created for ourselves through the consumer process. The environment is what we have purchased; there are no trees or fresh ponds. We become compulsive shoppers when we're bored with our lives, and we look for outside factors to fill those gaps. As a country, we have the most diagnosed mental ailments in the world, even though we're the richest also. This is due to Americans being able to. We can validate our pains, discomforts, and social anxieties through means of doctor's notes. Why we're feeling this way is due to an "unknown" cause draining us of our happiness, and Lasn feels that plentitude is our problem. We have the ability to purchase whatever our hearts desire, therefore there is no satisfaction in earning these rewards in life. We don't have any driven motivations other than monetary,
The society uses one’s happiness to seek their own. Starting with the ancient Adam Smith’s theory of a market economy where commodities are sold and bought in a market freely, where sellers and buyers exchange to achieve profit, and happiness is derived from profit. Thus “happiness is both produced and consumed” (Ahmed 3). Happiness is a matter of research for corporates of big companies. They try to figure out which product makes the buyers feel the happiness they need, so that they can produce more for their own profit. So, they cunningly make commercials with people having a good time. Which when watched by the buyers they get the false sense that their life would be so much better if they bought that small bottle of happiness. Once they buy their “Pandora’s box” they hope that underneath all the unnecessary objects there will be happiness, but they are dispirited at the end. Unknowingly the markets are making the society a more dull and sad place rather than distributing
they also wonder how they can make the place they live in a better place for everybody to live
1. The main idea is not only that owning stuff is not the key to happiness, it’s also that consumers today own more than they need to thrive which directly impacts the environment. Hill illustrates the environmental impact by showing statistics of global warming today versus the past century, and how consumerism is leading to a hotter climate. Hill debunks claims of buying happiness by discussing a study where stress hormones spike to their highest when people are managing their personal belongings. Hill’s most prominent example that consumerism is not the answer is himself, as he discusses some of the most stressful times of his life being right after coming into a large sum of money and buying whatever he fancied. When Hill concludes his article, he states that “I have less—and enjoy more. My space is small. My life is big” (213).
...s? Just like the Once-ler and his family value financial success to obtain happiness, the same goes for contemporary society. Society is convinced happiness is achieved by acquisition and financial possessions rather than a state of mind. According to Rider “Despite increasing material wealth, Americans are not happier” (Rider). Happiness does not come from fortune and many people make the mistake in perceiving it that way. True happiness comes from one’s self and their outlook of life. In the “The Lorax” Dr. Seuss not only spread an important message about taking care of the planet, but also helped his readers become aware that wealth does not lead to happiness. Every person has their own perspective of what it means to be happier and to live a happier life, but it is important to realize that happiness comes from within and not by something obtained.
money one has, the happier they are. You often hear people say "if I only had
In the article, "But Will It Make You Happy," Stepahnie Rosenblum shows us how to be happy with less money spent and more purchasing an experience. people spent their money to find happiness, but they do not realize that the experiences had more value of material objects. I agree with the author that experiences give people more satisfaction than spending money on materials as well small things bring more happiness.
Happiness is a feeling adults experience when they receive a gift, win something, and various other reasons, but does money buy this happiness everyone experiences? Don Peck and Ross Douthat claim money does buy happiness, but only to a point in their article which originally appeared in the Atlantic Monthly (252). Throughout their article, reasons on why money can sometimes buy happiness are explained. While some of the reasons given are effective, not all are satisfying answers for adults working diligently to make a living. Money is a part of everyone’s life, yet it is not always the cause of happiness.
The difficulty of knowing what truly exists versus what is a fabrication of our unwitting senses is a problem that confounds daily living. An example from personal experience is the first-time purchase of a home. In the early 2000s, the price of real estate started an upward trend that led to over valued property, and eventually gave rise to the real estate boom and bust of the decade. Some first-time home buyers had a certain naïveté in the practice of house hunting. The psychological effect of watching demand outpace supply is that it creates a feeling of wanting to take the first “good thing”, especially for first-time home buyers who may unknowingly wear rose-colored glasses. The housing boom created an illusion of ever increasing home equity. It was difficult to walk away from potential homes that seemed good on the surface, but in reality were either money pits or less than desirable.
The research article "If We Are So Rich, Why aren 't We Happy?" By Professor of psychology Mihaly Csikszentmihaly is written to provide information to people and psychologists, with various examples and techniques from his books. Mihaly is the founder of "Positive theory" (1990), and originator of the "flow" concept, so through his studies Mihaly shows us that people in the United States believes materialism and having and excess amount of money will bring more happiness. This however is not the truth his studies show the opposite in fact, and it is clear that his article is more about providing information to the average person, rather than simply stating the facts of his books for a professional study. This is proven to be true when he talks
...anet and take action to create change. We may not be able to control the laws of nature, but we can control how we affect the land in which reside. The health and quality of living for you and those around you will only continue to degrade and be affected by your choices and how you decide to treat the environment of this planet that we call home. Don’t let the planet fall apart; don’t let your home come crashing down.
Prior to studying modern American culture I was aware of my desires to buy things. Growing up as a kid you are influenced strongly by advertisements on television, as well as by your peers. You start to believe that in order to be well-liked in our society you must own expensive things. Our economy is dependent on commercial advertising. Some people in our society believe that the methods that some companies use to sell more of their product are immoral, however most people in our culture are willing to let absurd or ambiguous statements pass. The Federal Trade Commission is required to order business organizations to stop using deceptive advertising, yet I still see commercials on television that tell me if I buy their body spray women will attempt to rip off all my clothing to sleep with me. As Americans we are so use to the idea that every business will exploit the truth to sell more products. We become numb to the eff...
In addition, money’s effect on an individual’s happiness will be examined, in particular the belief that more money will bring more happiness and how it is not as significant as individuals with less money being less happiness.
Contrary to belief, genuine happiness is very rarely found at the bottom of a shopping basket or on the leather seats of a brand new car. Often we hear the cliché saying “Money can’t buy happiness” but this is in fact true. Whilst the elation and delight brought from finally owning a wanted item is extraordinary, you must remind yourself that your happiness should not become dependant upon your ownership of this item. Being happy is not something you can purchase from a shop or car dealership, it is the way you take on life. Unfortunately, happiness does not have its own aisle at shops and never will.
..., a person who earns $25,000 is happier than a person who makes $125,000 and an employee who makes $500,000 is only slightly happier than someone who makes $55,000. Lastly, there are more important things in life that and make you happy, for example, friends. They don’t come with a price tag, and if they do, you definitely need new friends. Money won’t make you happy since good times can’t be bought. You don’t need a fancy vacation to have a good time; it’s just a matter of who you spend it with. Over the years, humans have blown the value of money way out of proportion. People make it seem like if you’re not filthy rich, then you won’t live a good life but it’s not true. You can lack money and yet still live a perfect, happy life.