Product Service Line
The Platinum pizza shop is a restaurant that is unique in terms of the services and products offered. The main aspect that makes the products offered by a Platinum pizza shop is the quality of raw material used in making different food items. The pizza shop uses food ingredients, including meat, vegetables and seafood, which meet the set standards. This ensures that the food items, which include appetizers, pies, crispy wings, sandwiches, salads, oven-baked rolls, pasta, gourmet topping and desserts, made by the pizza shop are of maximum quality.
The recipe used in preparing different food items makes the products offered unique to the customer. Combination of different ingredient helps in increasing the quality of good
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Waiters will collect the order from every customer, process it fast and ensure that all customers get the maximum satisfaction. Pizza shop will continuously seek customer feedback to make improvements in their services.
In Platinum pizza shop, customers will be able to place their special order or buy already cooked food items. Customers will talk to the waiters in the shop so as to make the order of food items they want to buy. Once the food item is ready, the customer will make payment in cash or through the use of credit card.
The main benefit that the customer will get from Platinum pizza shop is the quality of food acquired from the shop. Another benefit to the customer will be time and money saved by purchasing less costly food items in the shop and purchasing different items within the shortest time possible. Customer benefit refers to the value that clients experience or receive from the business (Fornell
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Customers will be attracted, to buy the different product offered in the shop, by the attractive price of those products. Customers will spend less time making an order, getting the ordered product and making payment.
The whole operation of Platinum pizza shop will be under the owner of the business, Nabilah Ali. Managers in the shop will oversee the production process. The pricing policy will involve charging a competitive price to different food items. The cheapest food item is $4 while the most expensive item is $40.
The products offered by a Platinum pizza shop is different from products offered by other restaurants in that only high-quality food ingredients are used to make every product. The high level of hygiene is observed when preparing every food item. Additionally, most food products are made from organic food raw material thus minimizing the level of a chemical in all products.
References
Fornell, C. (2007). The satisfied customer: Winners and losers in the battle for buyer preference.
New York: Palgrave Macmillan.
Marketing and
After a long day in school and studying, every student needs a night off to just relax and enjoy a meal at a restaurant. In this modern time, some aspects of a restaurant can be the deciding choice. Many choose their restaurant of choice based on either those they are with, their personal, cultural appetite, their routine eating habits or their mood. Some of these preferences are similar yet others are the deciding differences. Two common franchise restaurants that pose differences are Applebee’s and Olive Garden. These two restaurants present their differences in environmental and food options causing a choice between them.
The pricing of the food in these two restaurants will depend on what type of dish or pizza someone will pick. For example, a cheese pizza at Domino’s is $9.99, but the price will increase if the buyer decides to order more toppings on the pizza. There are many different items on the menu at Domino’s such as pizzas, sandwiches, and desserts, which have
Kudler Fine Foods is a store unlike any in the grocery industry. Kudler Fine Foods represents a store that could possibly spark a new era within the grocery world. The owner of Kudler Fine Foods, Kathy Kudler, has watched her dream of owning and operating a grocery store that specializes in fine quality food grow within a short period of time. The success of Kudler Fine Foods can be attributed to the innovative ideas, effective leadership, and organizational structure. The overall mission of Kudler Fine Food's "is to provide our customers the finest in selected foodstuffs, wines, and related needs in an unparallel consumer environment. Our selections coupled with our experienced, helpful and knowledgeable staff, merge to offer each customer a delightful and pleasing shopping outing" (Apollo Group, 2003). Kudler has managed to maintain its mission statement by providing its customers with the best and as a result the company has flourished. "Kathy considers one of her key responsibilities to be that of identification of new gourmet items that can be offered in her stores (Apollo Group, 2003)." Therefore, Kathy is considering plans to contract with local growers of organic produce to yet obtain the best in quality products for her consumers and take her business to the next step. If Kathy makes the decision to contract with local growers then changes could be introduced into the company's overall structural organization. Each aspect of Kudler Fine Food's organizational structure from basic business process to the supply chain and quality control process will be affected by the formation of a contractual relationship with local organic growers.
Positioning of the Pizza kit so that it is able to take .3% of the market share away from takeout/delivery (majority of the market share).
Our mission is to provide our customers with the best products and services that we have created a new market space for. We strive for 100% customer satisfaction and taking what used to be multiple purchases of software into one operation system. That can increase many aspects of the important sectors within the restaurant industry. I.e. decrease employee-training time, increase outputs, real-time record keeping ‘including inventory’, and more.
Pret is more upscale than its competition but everything comes standard, so you can’t control the condiments. Many of competitors believe that fresh means made-to-order. Panera Bread, one of Pret’s biggest competitions, is well known through the New York City area. Panera Bread advertisement their products and offer hot food made to order. Even though the line can get long the customers do not mind the long wait knowing that their food is precisely the way they want it done. These intense competitions can entice Pret’s consumers away with personalized. For an upscale chain, prices start at $3.50 for a smaller proportion. Pret is only found in dense urban area does not appeal similar to Panera, which could be found in rural settings. But Pret stands out from the competition with their fresh food, customer service and charity
PepsiCo can potentially acquire California Pizza Kitchen and integrate it in the company’s decentralized management approach. Since PepsiCo executives have experience in the quick service food industry, it should not be a reach for the company to successfully run this casual dining restaurant. For this venture to be successful, it is imperative that management cut down the operating costs at California Pizza Kitchen through the PepsiCo Food Systems distribution network and improve on the 3.1% operating margin that California Pizza Kitchen is currently operating at.
Brand building and quality: TP builds up a distinct identity in the customers’ mind by consistent clothes, mopeds and pizza names. Furthermore TP sells side dishes as well. TP offers promotions and a Kid’s Club. They are centrally producing their dough in Spain and buy the other ingredients from two or three manufacturers in order to ensure consistent quality and taste.
At Bianco, this seems to come naturally. Initially, people might try Pizzeria Bianco to sample the fabled food. After all, restaurant critics don’t just like this place, they rave about it: “I first ate at Pizzeria Bianco in 2009, and it rocked my world. It was the best pizza I’d ever had, and I’ve eaten at many of the top-ranked pizzerias around the world” (Olmsted p 4). However, what keeps people coming back for decades is far more complex and includes how Pizzeria Bianco makes them feel. The combination of exceptional ingredients, Chris’ genius creativity, the staff’s impeccable warmth, reasonable prices and a little bit of something magical makes for a near perfect experience. Beginning from the moment you open the door, up until the time you receive and pay the check, this place offers value: you get more than what you pay for
In doing this, Little Caesars sends out promotional coupons for free breadsticks, buy one get one pizza offers, and 10% off certain orders. They also offer meal deals that include their $5 and $8 dollar pizzas with breadsticks and a 2-liter drink. Little Caesars also offer a $5 lunch combo that includes a half of a deep dish (peperoni or cheese) and a 20oz drink of your choice. As stated earlier, they have the pinball machine with special balls to get free breadsticks. Although their prices are low, they send out these coupons to appeal to all people. Not only do they sell pizza, but they sell bottles, cups, pizza cutters, baby bibs, and plush animals. Little Caesars is constantly researching and developing its company to improve for the better. They make their food more desirable with the low prices. That is their gimmick and how they have so many
Subway is an American fast food restaurant franchise founded by Fred DeLuca and Peter Buck in 1965. Throughout the years, the company has gained substantial amount of growth in franchises and has become one of the largest single-brand restaurant chain in the world. Subway continues to display fierce commitment to provide a wide range of taste, healthier food choices while considering environmental footprint and creating a positive influence in the communities they serve. The objective of this report is to investigate and identify how Subway competes in the market through identifying the main performance objectives and examining the measures implemented within the operation, in order to maintain their desired level of performance. It will explore
They’re all at LaVera Pizza. Let’s take a quick look at all three of them: 1) The Prima - This is a pizza that was dreamed up and created right here at LaVera Pizza. The Prima is a national award-winning pie that’s just not available anywhere else. The fresh-tossed crust is topped with tomato sauce, roasted garlic and red peppers, zesty green olives, mozzarella, green onion and artichoke hearts.
For years now Pizza Hut, Inc. has been the leader of the pizza industry. We have been privileged to have had the opportunity to perform research on advancements we can make to maintain this reputation. Based upon our Economic Analysis we have decided to not launch the BIGFOOT pizza. The following gives a detailed analysis, offers alternatives to improving the Pizza Hut experience, and gives reasons why we came to this conclusion.
Domino’s Pizza is operated internationally through a network of 10,255 company-owned and franchise stores, located in all 50 states and more than 70 international markets (Domino’s Pizza Annual Report 2012). There are three business segments which is domestic stores, domestic supply chain and international. The core operation of this company is delivering pizza. Based on number of units and revenue, they rank second largest pizza company in the world. It carry tagline of ‘you got 30 minutes’ in December 2007 to deliver pizza in that time but it is late they will get free pizza or voucher. Free pizzas not apply to all country (Adamy, 2007).
...omer complaints with store employees. Customers would receive phone calls directly from their local store. This social technique improved customer satisfaction as well as bridged the gap between customer and employee. Finally, Domino’s wanted to personalize the customer experience. One way it achieved this, aside from the aforementioned, was by providing the name of the employee making the pizza as well as the driver. Though the company dealt with opposition from employees who did not want their names attached, eventually, employees began to see the benefits of the change. This new social architecture improved employee morale as well as established a more comforting environment for customers.