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Hertzberg two factor theory of motivation
Hertzberg two factor theory of motivation
Discuss how Herzberg’s two-factor theory helps you understand the motivational implications
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Real world example-TESCO
Tesco is a big company which began in 1919 with only one man and its first store opened in1929. Now Tesco has more than 468,000 employees and it have great net profits every year. With the rapidly development, Tesco asks their employees are motivated and well-trained to find customer needs as soon as possible. Also, Tesco uses many different kinds of theory or research to motivate their staff, while in this report we will focus on how does Tesco apply two factor theory to motivate their employees, then to get a larger profit.
Tesco likes to map out motivate its staff both by paying attention to hygiene factors and by enabling motivators. In their daily life, leaders motivate and accredit employees by using a timely and proper communication method, by having a clear responsibility and making decisions include employees. Meanwhile, Tesco holds forums several times every year. In these meetings, employees can be invited to join and they can have discussions on raising their salaries with leaders. The employees in Tesco can even influence menus in its restaurants. From this action in Tesco, we can recognize that Tesco really pay attention to employees satisfactions. (Motivational Theory in practise at TESCO, 2014)
From Tesco’s website, we can see lots of impressive rules about rewards and benefits, training and support, such as pension, protecting your health and management induction (Training and Support at TESCO, 2014).The majority of the benefit part are “hygiene factors”, they show concerns of the Tesco company including health, life payment etc. which are positively taken by different kinds of discount from exclusive colleague discounts to childcare vouchers (Training and Support at TESCO, 2014). At the...
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...ht be financially motivated, but the fact of the matter is that the companies are themselves hesitant to reevaluate their policies and come up with a model that portrays maximum satisfaction. The policies of the companies should be revised according to the preferences of their employees, and the things that demotivate the employees should be eliminated. Overall Tesco as an organization has been very successful in implementing the Herzberg’s Two-Factor theory. This is because their sole focus has been on job satisfaction and motivation. They like to motivate their employees by providing them with excellent job environment and rewarding them with both monetary and fringe benefits. Tesco is also a very innovative company and revise their policies in a timely manner. Therefore it is true to say that the two factor theory is still being implemented in the right manner.
Tesco’s objective is to be the ‘champion for customers’, and they want to achieve this by being number one in customer satisfaction. They want to grow globally and by doing this they ‘create value for customers to earn their lifetime loyalty’. Tesco is
In its discount scheme, Tesco offers discount on theme parks, holidays, gym membership, health plans, dental cover and private medical insurance.
Motivation play an important role in today’s work environment as motivated employees are more productive employees. However, the ways how we motivate the employees have to be improved from time to time as employees are being more demanding and that they are more concern about their needs than before. Motivational strategies have probably affected the most by employee concerns and values (Greiner 1986, p. 82). ‘A motivational strategy is any effort to induce employees to initiate and sustain activities that can directly or indirectly improve service productivity’ (Greiner 1986, p. 82). Motivation can have an effect on the output of your business and concerns both quantity and quality. For example, if you are in a manufacturing company, your business actually relies heavily on your production staff to make sure that quality product are being produce and being delivered to your client at the right time. However, if your production employees are lack of motivation they will be not motivated to produce the amount of product demanded, thus will be very costly. In the essay below, we will be discussing on the strength and weaknesses of McClelland’s acquired needs theory and the expectancy theory.
One of the most important theories of HRM (Human Resource Management is that of ‘Motivation’. The purpose of this theory is to explain the role of an organisation in order to encourage its people to put in the best of their efforts and abilities in a way that will help further in achieving better outcomes for the business and organisation’s goals(Armstrong, 2001). There are various techniques that can be adopted to motivate people for instance, rewards, punishments, actions to satisfy needs, psychological processes etc. This world is developing at a rapid pace and due to this development and quick changes; new ways of working and managing organisations have emerged. These
According to Herzberg’s two factor theory, there exists ‘hygiene factors’, extrinsic factors of a workplace that lead to either dissatisfaction or non-dissatisfaction, but not motivation. As well, there are motivation factors, intrinsically rewarding factors of a workplace that “[emphasize] factors associated with the work itself or with outcomes directly derived from it”. In raising the salary of his employees, Dan hoped that the extrinsic reward of a pay increase would lead to intrinsically beneficial opportunities for personal growth for his employees. The opportunities for personal growth should in turn further motivate employees in their job. When Dan chose to raise the salaries of his employees, he was “influenced by research showing
Ever since the beginning of Organizational Psychology, work motivation has been a big topic of discussion and research. Based off of what I learned in class lectures, motivation is a complex force that drives people to behave in certain ways. Motivation is an effort expenditure that energizes, directs, and sustains, however, it is not the same thing as performance or ability. Over the course of this discussion, I have formed a variety of ideas about workplace motivation and have better equipped myself to define what I believe creates a motivated, productive, and engaged workforce. Looking at all of the different motivational theories, I believe Herzberg’s two-factor theory, job characteristics theory, the equity theory, the equity theory,
His theory, the Motivator-Hygiene Theory (or Two-Factor Theory), tries to answer what keeps employees satisfied at work. From his observations, he pointed out that job satisfaction has two dimensions: hygiene factors and motivators. He posited that hygiene factors do not provide satisfaction, but rather, in their absence, causes dissatisfaction. On the other hand, the presence of motivators provides satisfaction, but their absence does no cause dissatisfaction.
Research has shown that motivation in an employee is an important factor which determines his performance. Motivation is the “driving force within individuals” (Mullins, 2007, p. 285). It is the concerned with finding out the reasons which shape and direct the behaviour of the individuals. The people act to achieve something so that they can satisfy some needs (Gitman and Daniel, 2008). It is important for the manager to understand this motivation of individual employees in order to inspire them and devise an appropriate set of incentives and rewards which would satisfy the needs that they have individually (Kerr, 2003). Once these needs are expected to be met in return for some specific behaviour or action, they would work more diligently to have that behaviour in them and to achieve that objective (Meyer and Hersovitch, 2001). Since it would lead to early and fuller achievement of the company objectives as the individual would work more diligently, it would lead to better organizational performance (Wiley, 1997).
...n organisations of lack of job satisfaction and productivity amongst unmotivated employees, and related the problem to the risk of turnover. Conflict, absenteeism and stress were identified as major causes of loss of job satisfaction and productivity, potentially increasing the the loss of staff. The solution proposed was to implement additional training and performance pay. It was argued that training in the workplace improves an employee’s sense of worth and self-esteem, by increasing their skills and thus contribution to work efforts. This raises productivity, and in addition improves job satisfaction. Performance pay was advocated as a means of developing the organisation to support motivated and capable employees. Self-disciplined workers would receive recognition for output, improving job satisfaction; as well as financial incentive, keeping productivity high.
In daily life, we need motivation to improve our performance in our job or in studies. Motivation is an internal force, dependent on the needs that drive a person to achieve. In the other words, motivation is a consequence of expectations of the future while satisfaction is a consequence of past events (Carr, 2005). We need to give reward to our self when we did correctly or we has achieve our target. Reward is something that we are given because we have behaved well, worked hard, or provided a service to the community. Theories of motivation can be used to explain the behavior and attitude of employees (Rowley, 1996; Weaver, 1998). The theories include content theories, based on assumptions that people have individual needs, which motivate their action. Meanwhile according to Robbins (2001), motivation is a needs-satisfying process, which means that when a person's needs are satisfied by certain factors, the person will exert superior effort toward attaining organizational goals. Schulze and Steyn (2003) affirmed that in order to understand people’s behavior at work, managers or supervisors must be aware of the concept of needs or motives which will help “move” their employees to act.Theories such as Maslow (1954), McClelland (1961), Herzberg (1966) and Alderfer (1969) are renowned for their works in this field. The intrinsic reward or also be known as motivators factors is the part of Herzberg motivation theory. Motivators are involve factors built into the job or the studies itself such as achievement, recognition, responsibility and advancement. Hygiene factors are extrinsic to the job such as interpersonal relationship, salary, supervision and company policy (Herzberg, 1966. There have two factors that are called hygiene fac...
People’s behaviour is determined by what motivates them. The aim of this essay is to discuss the essence of the motivation and psychological strengths, its evolution, a brief overview of the key theories of the employees’ motivation and behaviour analysis. The main task is to understand how motivation affects employee behaviour and to clarify the importance of motivation. In this essay I will discuss and produce definitions and examples to answer the main question of what is the driving force and how do people’s needs influence performance at work?
Motivation is an important function in organizations to motivate their employees for their ability to perform well, improving their skills, increasing productivity, job satisfaction and employee extension. Employees also are not a machines that we could just program their task in their brain and they will do it automatically, they require motivation to actually do their job properly. And so, after discussing the process models of the Maslow’s “Hierarchy of needs”, Douglas McGregor theory X and Y, and also the Herzberg’s “two factor motivation hygiene theory.” understanding the ways of motivating people, the human nature, and the substance of nature. I believe that the true motivation can only come from within and also managers can actually motivate all of their employees.
This study examines the performance management and reward strategy used in Unilever to retain and motivate their employees for a long term. Both intrinsic and extrinsic rewards are given to employees to make them loyal and to utilize their skills to further improve the performance of Unilever. Almost all the factors of reward strategies and performance management are discussed and evaluated accordingly. Performance of the employees might be get affected if the rewards are not given to employees, so to motivate them furthermore the Maslow Hierarchy of need theory is also recommended to Unilever to make their employees loyal.
Dwight D. Eisenhower once said, “Motivation is the art of getting people to do what you want them to do because they want to do it.” Studies have found that high employee motivation goes hand in hand with strong organizational performance and profits. Therefore, managers are given the responsibility of finding the right combination of motivational techniques and rewards to satisfy employees’ needs and encourage great work performance. This becomes a bit more challenging as employees’ needs change from one generation to another. Three of the biggest challenges a manager faces in motivating employees today are the economy and threats to job security, technological advances, and company cultures that primarily focus on the bottom line.
An important part of the retention of staff, reducing staff turnover and minimising absenteeism at work is ensuring that staff are properly motivated. This is not as easy as it sounds. At first glance, you might be tempted to think that merely increasing wages is the way to motivate! Not so. Most thinkers on the subject would argue that motivation is a far more complex issue than merely 'money'.