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Rhetorical Analysis of a TedTalk
Jamie Oliver Teach Every Child about Food
In the speech “Teach Every Child about Food,” given at a TedTalk conference by Jamie Oliver, born in Essex, England. Oliver mentions he’s no upper class worker, but a middle class chef, who uses information and education as his weapon. Oliver’s objective in the TedTalk conference is to present people with children, nephews, grandchildren, etc., about their eating habits and our ignorance of food. Thus Oliver wants his audience to help make a sustainable movement, educate kids about food, inspire families to cook, and to allow people everywhere to fight obesity. Oliver creates credibility throughout his whole presentation with testimony, facts, accurate statistic,
and strongly utilizes emotional appeals. At the end of Oliver’s presentation he successfully closes his argument with the whole audience applauding him. Oliver begins his presentation with a fact being,” diet related disease is the biggest killer in the United States”. Oliver mentions orally, “This is a global problem. It’s a catastrophe. It’s sweeping the world,” and humours the crowd by saying, “England is right behind you, as usual”. Oliver states he went to “the eye of the storm” in Huntington, West Virginia.
This analysis paper will analyze one advertisement picture that was produced by the mega food chain known as McDonalds. The ad is exuberantly promoting three cheeseburgers that the fast food chain is attempting to sell. The three cheeseburgers on the advertisement are the more popular attractions of the fast food chain including the “Angus Deluxe Third pounder”, the “Double Quarter Pounder with Cheese”, and the most famous one of all, “The Big Mac”. These three cheeseburgers have been the baseline for the McDonalds fast food chain ever since the restaurant opened. The burgers are also known world wide, making this advertisement is just a way to get the public to come and buy there food.
Many in the U.S., today, try to eat well,balanced, meals to order to maintain a healthy lifestyle. They do so by purchasing their food at farmers markets or making their own meals, so their food isn’t processed or genetically modified. Even though people are trying to maintain health in order to live long lives, without medical complications, many don’t have the opportunity to pursue life like this. In “Research shows food deserts more abundant in minority neighborhoods,” the author, Kelly Brooks, portrays an anecdote and logical reasoning, from Kelly Bower’s research, to thoroughly describe the food deserts in poor minority neighborhoods and how this issue needs to be repaired.
Kingsolver asserts that this lack of a food culture is the cause of America’s obesity epidemic, supporting her assertion with statistics that state that we produce twice as many calories as we need. Kingsolver also describes the process by which almost all of the produce, such as corn and soy, are turned into oils or fed to livestock in factory farms. Those high calorie oils make their way into all of our foods, especially into junk foods. Junk food ads specifically target children, and yet when the children become obese, it is portrayed as a “failure of personal resolve”, leaving the companies producing the
He persuades people to grow their own food. He focuses on who is him to influence people. He said “I am an artist and gardening is my graffiti” like ganger people do the graffiti on the walls of the streets, he does his gardening in vacant land in the streets. His claim is “plant some shit” which means growing your own food to solve the problem of the food desert. He uses ethos, phatos and logos appeals in his speech. For example, he uses ethical appeals when he said, “obesity rate in [his neighborhood] is five times higher than Beverly Hills”. Finley is knowledgeable because he lives in the poor neighborhood, and knows that most that live there don’t have access to good food compared with Beverly Hills. The author uses an ethical appeal of credibility. Finley lives in the poor neighborhood and for this reason he is an expert telling people what problems his community has.
In the article Unhappy Meals, Michael Pollan strongly believes that it is possible for an individual to live a healthier and better lifestyle through several tactics that he proposes in his article. However, Pollan 's measures are not effective in helping mothers and children in the lower socioeconomic status but rather helps better the health of those with high socioeconomic statuses. For instance, Pollan encourages avoiding foods that "your great-great-grandmother wouldn 't recognize as food...such as Go-Gurt, Breakfast-cereal bars and Nondairy creamer" (Pollan, 2007). Pollan does not take into consideration that "less educated persons with jobs that offer few opportunities for learning may have limited knowledge of the harm of unhealthy
Rhetorical Analysis of “The Pleasures of Eating” by Wendell Berry In the article by Wendell Berry titled “The Pleasures of Eating” he tries to persuade the readers of the necessity and importance of critical thinking and approach to choosing meals and owning responsibility for the quality of the food cooked. He states that people who are not conscious enough while consuming products, and those who do not connect the concept of food with agricultural products, as people whose denial or avoidance prevents them from eating healthy and natural food. Berry tries to make people think about what they eat, and how this food they eat is produced. He points to the aspects, some which may not be recognized by people, of ethical, financial and
Throughout the United States many American’s go through and eat at fast food places such as, McDonalds, Burger King, and Jack ‘n the Box. Mainly unaware of the amount of weight one can gain if consuming it on a daily bases or even two times week, can cause health issues, diabetes and possibly obesity. This was the main premise for writer Dave Zinczenko essay Don’t Blame the Eater, who makes an argument that many people are becoming obese and diabetic because of the fast food they eat. He asks a regarding his concern; Shouldn 't we know better than to eat two meals a day in fast-food restaurants?, As a way to engage the general public, like parents and teenagers, he expresses his argument through his own experience when he was a teenager eating at fast food places and information on the fast food industry in regards to how many calories are in the food.
Pastor’s strongest rhetorical technique is the use of logos. The viewers are provided with an abundant amount of facts and knowledge that help to support Pastor’s point of view. The video attempts to persuade readers to eat organic, and this goal is accomplished by providing evidence that processed food creates an unhealthy lifestyle. For example, Pastor notes that there has been a 150% increase in obesity, causing a shorter lifespan. Pastor also provides statistics such as one American every five minutes dies of obesity, and one out of three people get diabetes. These facts are meant to get the viewers attention, and cause them to think twice before they eat fast food. These logos are effective because they are able to make a huge statement, screaming to the viewers that lives are in jeopar...
In “The Pleasures of Eating” (1990), Berry argues that people have become detached and unknowledgeable by taking food for granted, and should eat responsibly by preparing their own food, learning its origins, and shopping locally. Berry first claims that people in today’s society have become disconnected with what they consume. He says that people have a lack of knowledge that stems from wanting food to be effortless and efficient. He also states that the industrial food industry is somewhat behind this change, and wants to continue to streamline eating until it’s zero effort. He also talks about politics existing in food, with regard to the fact that people cannot
Former editor of Us News and World Report and recipient of Guggenheim Award,Stephen Budiansky in his article, “Math Lessons For Locavores”,published in August 19,2012 addresses the topic of locally grown food and argues it as a more sustainable choice in terms of freshness and seasons.I agree with Budiansky for growing food locally,however; with three other reasons: we can reduce food waste,(which will benefit the environment), and obesity(which will help an individual mentally and physically), and improve our economy. The purpose is to illustrate why locally grown foods would be a finer option for an American lifestyle. Budiansky adopts an informative,persuasive,and insightful tone for his audience,readers
I am responding to the request to analyze Radley Balko’s article, “What You Eat Is Your Business” and make a recommendation for or against publication in The Shorthorn at University of Texas at Arlington. In order to respond, I have examined the rhetorical appeals of Balko’s piece and determined why this article should be posted in the next edition of The Shorthorn. I believe that the Shorthorn audience would be interested in what is being discussed regarding of obesity, things that could potentially affect their lifestyle as well as the professors. In “What You Eat Is Your Business”, Balko claims that obesity is the responsibility of the individual not the government, and how our government is allowing American to live an unhealthy lifestyle
In Wendell Berry’s “The Pleasures of Eating,” this farmer tells eaters how their separation from food production has turned them into “passive consumers” who know nothing about the food they eat, or their part in the agricultural process (3). They are blindsided by a food industry that does not help them understand. Berry argues that the average consumer buys available food without any questions. He states consumers that think they are distanced from agriculture because they can easily buy food, making them ignorant of cruel conditions it went through to get on the shelf. Humans have become controlled by the food industry, and regard eating as just something required for their survival. Berry wants this to change as people realize they should get an enjoyment from eating that can only come from becoming responsible for their food choices and learning more about what they eat. While describing the average consumer’s ignorance and the food industry’s deceit, he effectively uses appeals to emotion, logic, and values to persuade people to take charge, and change how they think about eating.
Many people do not realize that the jobs in the fast food industry are very dangerous. These are the jobs that no one realizes what it’s like behind the scenes. The workers face high rates of injury in the factories and in fast food restaurants, so we feel like we shouldn’t support the fast food industries. In chapters three and eight of “Fast Food Nation,” Eric Schlosser uses pathos to highlight the fact that fast food jobs are difficult as well as dangerous. The jobs involved with fast food are so dangerous that more regulations should be reinforced more firmly, as well as more laws should be put into place.
While the public fears murder or natural disasters, Jaime Oliver highlights the real American killer: heart disease, in his TED Talk presentation. He explains that he is not a doctor; rather he is a chef and activist for a healthier society. For the last seven years, he has worked to bring awareness to the issue of poor diets in America. Oliver says that people are living in a society in which they are accustomed to having fast foods and eating without the knowledge of what is being put into their bodies. He explains that two thirds of Americans are overweight or obese. The screen shows a statistic about the most popular killers of American people. While homicide,
“I profoundly believe that the power of food has a primal place in our homes that binds us to the best bits of life.” Jamie Oliver said. He is not only a celebrity chef on the tele-vision but a person wants to change the world.