Hydroxycut Ad Analysis

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Want to be thinner in thirty days? According to Peoples Magazine published March 9, 2015, Hydroxycut seems to do amazing things for all (159). The ad for Hydroxycut shows that it can make one feel more confident than ever. Hydroxycut is a dietary supplement and is marketed to provide weight loss. Jennifer, the model for this ad, has before and after pictures of her weight loss. It took eighteen weeks to lose forty pounds. The advertisement for Hydroxycut evokes the emotion of confidence through its included text, focal point, and colors. Has someone ever caught a glimpse of something and had to do a double-take? If not, Hydroxycut will make someone want to take a double take. In this ad for Hydroxycut, the focal point is very clear. While looking through Peoples magazine, this ad will catch the eye of the reader. The ad shows before and after pictures from Jennifer using Hydroxycut. By the advertisement, this draws people in to want to take this weight loss supplement to look the way she looks in the red dress. The reason why they chose the colors they did is to make the weight loss stand out. The red dress is what grabs the attention of people when they first …show more content…

People magazine pulls the attraction of females from teens to middle-aged women. This type of magazine contains information about celebrities and their lives. For this ad of Hydroxycut, it seems to be targeted to women. In this ad, “Jennifer used the key ingredients in Pro clinical Hydroxycut with diet and exercise and was remunerated. People in twelve to eight-week studies using key ingredients and a calorie-reduced diet lost 20.94 lbs. and 16.50 lbs” (159). This seems to be targeted to women because men are usually the ones to go to the gym way more and woman tend to take the easy way out. In the advertisement only a female is presented and no males. With no males being presented its main focus is on

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