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Literature review of service quality in restaurants
Literature review of service quality in restaurants
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The hospitality industry relies on workflow efficiency. Restaurants, a section of the industry, demonstrate this aspect clearly. This paper discusses and analyses the importance, as a restaurant manager or owner, to have a sound understanding of the principles of restaurant and kitchen design and layout as it affects the success of the restaurant. Additionally, matters such as ambience and physical comfort, including lighting, smell and colour choice, will be explained as to why they are crucial to a contemporary restaurant’s success.
In a restaurant, it is standard for customers to be waiting approximately 15 minutes for food to be prepared and served. To be able to achieve that level of efficiency, especially when the restaurant is at full
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This is because it ensures that food is being prepared in the fastest, most efficient and safe manner. Additionally, the time it takes for food to go from the kitchen to the customers will be reduced with efficient layout as wait staff will not crash into each other or have to walk huge rounds around tables to reach a specific table or seat. Therefore, contributing to a customer’s experience. Positive experiences add to positive reviews and marketing through word-of-mouth, social media and other mediums, bringing in more customers that could potentially become regular customers. And thus, contributing to the restaurant’s reputational and financial …show more content…
the colour of the furniture, and décor. “Colour is often used to evoke emotional responses.” (Morin, 2014) The colours of the furniture, walls or wallpaper, and décor should be complementing each other, blending into each other to create an image of subtleness. To create a relaxed ambiance, these colours should be alike but does not necessarily have to be different shades of the same colour. If colours contrast each other too much, it will become very distracting for customers, and customers may get too excited about the décor and thus, not feeling relaxed. “An example of a contemporary restaurant is The Ledbury in London, England. The restaurant uses cream colours as the theme colour throughout the restaurant. The walls are brown in colour, with beige coloured pillars, cream and beige coloured chairs, and white tablecloths.” (Robinson,
After a long day in school and studying, every student needs a night off to just relax and enjoy a meal at a restaurant. In this modern time, some aspects of a restaurant can be the deciding choice. Many choose their restaurant of choice based on either those they are with, their personal, cultural appetite, their routine eating habits or their mood. Some of these preferences are similar yet others are the deciding differences. Two common franchise restaurants that pose differences are Applebee’s and Olive Garden. These two restaurants present their differences in environmental and food options causing a choice between them.
One key design principle of this establishment was of a casual sit-in dining restaurant opposed to being seated with a server and menus, a person must order from the front. This cuts down on the time it takes a family to wait, settle in, wait, and then order off or a menu. Also the restaurant is spacious and has a lot of seating allowing for a rush of people with no problem. Another key design that governed that effectiveness of this process what the way the kitchen was mostly exposed and in the front. If you were sitting close to the front you could watch your food be prepared. I’m sure the cooks feel the extra pressure being under the watchful eye of the people whom the food belongs to. Another design principle that governs the effectiveness of the process in Jason’s Deli is the menu itself. The menu is pretty diverse but the one common denominator is that the food is recognized as healthy and made from the freshest ingredients possible. Finally I would add the self-servicing drink station is another key design principle because this cuts down on the time it take to wait for a waitress for a drink refill (if this were a formal restaurant).
Dave Thomas an American restaurateur and a philanthropist once said, “It all comes back to the basic. Serve customers the best-tasting food at a good value in a clean, comfortable restaurant, and they'll keep coming back.” (thomas). Everyone can agree on Dave Thomas, but I have a couple more criteria to add to his idea of a great successful restaurant. If I go out to eat I might as well pick a place that, though may be expensive, has scrumptious food because why bother going to spend money on food you can make yourself? A great restaurant has to meet three of my criteria’s: the Décor and atmosphere, impeccable service and cleanliness, and most importantly the food.
A quiet enviroment, may help them concentrate on eating, also food presentation for example if they have to have a pureed diet then they can use food utensils to shape the food into what its meant to be instead. e.g peas. shapes them into peas. so it looks more appertising. Service users may even prefer to eat in there rooms at a time that suits them, which is fine if it helps them eat the correct diet.
The term “fast-food” is usually distinguished by food served very quickly to a customer by drive-through or carry-out. Fast-food restaurants are highly associated with low-cost and malnutrition foods with brief consumer and employee interaction, and below average cleanliness based on restaurant health inspection reports. Chick-fil-A has changed the usual perception of fast-food restaurants. Rather than burgers and potato fries, Chick-fil-A serves chicken sandwiches and waffle fries. Chick-fil-A also shows their appreciation for employee to customer relations, rather than ignoring the social aspect of serving customers when operating at a fast pace. Chick-fil-A’s menu selection, customer interaction, and clean eating
Editorial. Nations Restaurant News 11 Nov. 2005: n. pag. MasterFILE Premier. Web. 5 Mar. 2013.
The observational study was conducted at the Indiana State University food court. All of the restaurants, along with the people in the surrounding were observed. The goal of this study is to better understand the environment and situational factors at the Indiana State University food court. The researcher started the study at the peak of lunch to get a better observation of how busy the area is and get the most effective results for the study. The first observation the researcher made was the most visited, busiest restaurants in the food court.
Restaurant workers are divided into two groups. “Front of House” workers and “back of the house” workers (Foodispower, 2014). The “Front of House” workers are the one that works with the customers. They’re the one that interacts with them and puts an image to the name of the restaurant. Meanwhile, “back of the house” workers are the ones that works behind the scene including the chefs and kitchen hand. It doesn’t matter what group you work at, working in a restaurant is fast-paced, stressful, repetitive, and physically challenging. Working overtime is also common. That’s why managers are responsible for the motivation of their staff. With all the cons of working in a restaurant, the manager should be able to still show their staff the benefits
I recommend that we decrease the average service times for all food stations as well as reduce the minimum service time for the interactive cooking station and increase the inter-arrival time. We can implement this by offering specials a half hour to an hour before the rush period begins, have enough precooked meals available to accommodate the rush and precook the ingredients for the interactive station. We can also have the manager step in as the second cashier whenever a certain amount of time transpires. The cashier on duty can signal to the manager by hand gestures or a light when the wait time has exceeded two minutes, respectively. I also recommend that the layout of the cafeteria be changed. The new layout will give us better organization of the lines in order to decrease confusion.
Running a restaurant can be one of the most stressful jobs as well as the most fun and rewarding jobs. If the manager is a good leader with excellent leadership skills and has great followers the restaurant will be rewarded. If not the restaurant will plummet in sales and no one will be pleased. While developing a business. staff is important to running a successful restaurant, it is also essential that management focus on its public relations as well as its sales and marketing strategies.
“When it comes to interior design styles, give yourself the permission to think outside the box. There are so many wonderful ways to define who you are by creating a magnificent living space. Allow yourself to be creative. Be stylish. And when I say outside the box, I don’t necessarily mean go crazy, I simply suggest you take some steps to create the type of home that you really want or that your client is asking you to create” (Yule 1). Looking into interior design there are many elements that contribute to the way people view the room or area, such as the color, flooring, furniture, fabrics, and accessories in every room. Within the following research paper, interior design will be discussed by the interior design styles, the effects of color, and the trends of bathrooms.
When entering a restaurant, I usually expect to leave full, satisfied, and wanting to come back again. I believe that many people expect the same thing. The way people react to service can be very different from person to person. Depending on the way the customers are feeling, or the way that the server is feeling can be a big factor for the way service comes across. Service is an important part of everyone’s lives because majority of the jobs that people preform are service related. Poor service is an unfortunate part of life that everyone comes across. The way that I react to the poor service I receive is important and can change in the blink of an eye. Whether I react in an outspoken way, by getting loud and voicing my opinion. Or if I react in a quiet or apologetic way, it can affect my server, and the people around me, and myself.
The colour could impact directly in the behaviour and the mood, the phrase “I am feeling blue” is an instance of how the behaviour and the colours would be connected conscious and unconsciously. advertising, clothes, cars, and houses, the colour in them reflects moods, that can change in relation of “gender, age, culture and ethnic background, among others” Although some reactions are universals among the humans, is important that the student room reflect a comparable good mood on their colours Sherin, A., 2012. Colours like, red, dark blue, black, have relations with stress, sadness, and depression; but, warm colours like yellow, orange, sky blue, brings hope, happiness, creativity, calm. Mollica, P., 2013. . Warm colours will reflect the light more properly and at the same time will have lower cost, having a considerable yield in the
A mixture of endearingly vibrant colours, makes this modern, multi functional living room come to life in an instant. The colours of choice used impose a delightful air of trendy sophistication. Cotton white walls and dark wood floors acts as a blank canvas allowing colour to be introduced by its furnishings and accessories.
This usually entails the manipulation of texture, proportion and the setting pleasant utilization of sunshine with the intention to realize symmetry, harmony and an accurate equilibrium in complete human life. The essential ideas of good design are pure and to an enormous extent innate. When analyzing the universal properties of sunshine, house, colour and supplies, the inside designer appears to be like at the interplay of the natural legal tips that govern them. The precise design of a room works not only on the customarily ignored senses of odor and listening to but additionally on the emotions. Coloration schemes are selected to copy the mood of a room. Understanding how every side of a design contributes to a common look and feel of a room or area constantly takes precise experience and each architects and designers manipulate these to good