Quantitate Width Of Business: The Indian E-Commerce Market

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Quantitate Width of Business: • The Indian e-Commerce market scale was elevated around $16 Billion in 2013 and is expected to reach $56 Billion by the end of 2023. • The growth rate has touched 85 per cent mark till now and in next ten years, it is projected to acquire 6.5 per cent of the total retail market of India. • India has secured position in top 10 countries list of e-Commerce chosen by online buyers. • In a research conducted by e-Marketer, it is stated that India crossed $1.08875 trillion of e-Commerce sales internationally. • More than 7.6 million people are found visiting deals and discounts based websites, which is a proof itself of their growing fad for online shopping. • As per a survey conducted recently, Indian e-Commerce …show more content…

The important concernis that the technology and the concept has to be used cautiously and carefully. Thus, e-retailers should frame their strategies tocapture more market share easily and quickly. While skills like speed, differentiation, and branding are very more important in the digital world, retailers of India need to examine the viability of such a transition, and look into the synergies of using the new channel of e-tail. They need to possessthe ability to transform core operations and practices to this innovative and creative medium which might make the difference between success and failure. It is thus inevitable tocreate a sustainable environment mechanism for futuristic growth of e-retailing in …show more content…

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