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Essay on the future of retail in india
Essay on the future of retail in india
Evolution of organized retailing in india
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complexes that offer shopping, entertainment and food all under one roof. The Indian retail industry has experienced growth of 10.6% between 2010 and 2012, the domestic apparel market, which was worth INR 207,400 crore (USD 38 billion) as of 2012. Food and Grocery is the largest category within the retail sector with 60 % followed by Apparel and Mobile segment. Modern retail in India could be worth US$ 175-200 billion by 2016. The Food Retail Industry in India dominates the shopping basket. The Mobile phone Retail Industry in India is already a US$ 16.7 billion business, growing at over 20 per cent per year. The future of the India Retail Industry looks promising with the growing of the market, with the government policies becoming more …show more content…
“Food and Grocery” and “Mobile and telecom” are the other major contributors to this segment. 2.3.3.2. Key drivers of retail growth in India The growing disposable income in the country is resulting in increasing consumer spending habits. A large young working population with age of 24 years, nuclear families in urban areas, along with increasing working women population and emerging opportunities in the services sector are going to be the key factors in the growth of the organized Retail sector in India. (Thambala, 2013) Factors driving the organized retail sector include the following: • Higher incomes driving the purchase of essential and non-essential products. • Evolving consumption patterns of Indian customers. • New technology and lifestyle trends creating replacement demand. • Increase in rural income as well as urbanization. • Increase in easy access to credit and consumer awareness. • Growth of modern trade format across urban, Tier I, Tier II and Tier III cities and towns. • Rapid urbanization and growing trend towards nuclear …show more content…
Women Retail Industry The INR 78, 500 crore (USD 14.4 billion) worth women’s wear market contributes 38% of the total apparel market of India. The growth of this market is more rapid than the menswear market. With the relatively lower penetration of brands, and the growing disposable income of modern women, this segment has become the focus of many Indian and international brands. Market Size and Growth Projections The women’s wear segment comprises various categories that include sarees, salwar kameez, innerwear, blouse, winter wear, sleepwear, tops/shirts, trousers, skirts, denim, T-shirts, etc. Indian ethnic wear, which includes saree, salwar kameez, and blouse, is the biggest category within the segment with a 75% share of the entire women’s wear market. The market is expected to grow at a CAGR of 9% for the next five years to reach a figure of INR 121, 400 crore (USD 22.3 billion) by
The retail grocery industry consists of the following strategic groups: grocery chains, small and large discount grocery (e.g. Dollar Stores and Walmart), wholesalers, and fresh-focused and specialty markets. Trader Joe’s could be categorized as a specialty fresh-focused store and it is often compared to Whole Foods, another organic store, defining it as its key competitor. Yet, it still competes with the large grocery retailers and now, Amazon grocery services.
Some dominant economic features of this industry include the number of rivals, the number of buyers, vertical integration, and supply/demand conditions. The number of rivals in this industry varies on the scope of how large or small the firm is. Larger rivals include Whole Foods and Walmart and smaller rivals include Lucky’s Food Market and Pathmark. For example, Walmart has a highly differentiated product selection. it offers various forms of products that are ‘identical’ to better convenience its consumers. Walmart also has large channels of distribution where its “shippers are always on the lookout for ways to speed product from source through supply chains to the consumer” (Walmart, 2014 Pg.1). The number of buyers in this industry is consumers who are buying large volumes of products, where these buyers do not necessarily have any buying power. The majority of of grocery stores are in the retail industry, where larger involvement occurs from integrating operations, and suits the industry as a competitive
Industry Overview Some 400,000 specialty retail stores operate in the US with combined annual sales of $350 billion. CAGR 2002-06: 5%. Market is dominated by large players like Best Buy, Toys “R” Us, Gap, Sports Authority, etc. The market size of some major product categories.
I. Executive Summary Harley-Davidson is the largest market share holder of over 750cc motorcycles in the United States. After the expansion of our production and distribution capacity, we will be in the position to meet the increasing demand for our motorcycles and other products, including a new line of clothing specially designed for women. Growth potential appears very good, especially in the overseas market and the young and mature women and younger market. Gaining a larger market share in this area may require a further increase in production and distribution capacity. We must plan for expansion and build new strategies to target the woman, younger market, as well as the already HD owners and continue to grow as a company.
Lululemon was one of the first sports apparel brands to focus on women’s activewear, as prior to them women’s activewear were produced according to the marketing mantra “pink it, shrink it”. Lululemon created new categories to women’s pants each having different purposes that women can prefer according to the activity they want to wear it in, such as ones with supporting fit, stylish ones, more comfortable ones, more elastic ones etc. As the trend grew, others hopped on the train and now almost every apparel brand have their own lines of activewear and athleisure clothing. From mainstream fashion brands like H&M and Zara, to fantasy lingerie brands like Victoria’s Secret and even high fashion brands like Gucci are not missing out on the trend since it looks like it is here to stay.
India is a nation that is on the move towards becoming one of the leaders in the global economy. While the country still has a long way to go, it is making significant strides towards competition with nations such as the United States and England. Indian leaders have been moving towards "a five-point agenda that includes improving the investment climate; developing a comprehensive WTO strategy; reforming agriculture, food processing, and small-scale industry; eliminating red tape; and instituting better corporate governance" (Cateora & Graham p. 56, 2007). These steps are geared to begin India's transformation from a third world nation into a global economic leader. The current marketing environment in India is in transition, with both similarities and differences in comparison to the marketing environment in the US.
Fashion is an integrated part of people’s lives from a long time ago, both for men and women. Fashion has been developing over years and changing in such a short time in each period. The changing of fashion often create a new trend or recreate an old trend to be a new trend once again. People tend to fit their style constantly with the changing of the trend. However, fashion is a rapid industry which means people have to be very responsive to the newest and up to date trend and keep their eyes on it. To be able to do so, people must understand the fashion clothing and material which is related to trend. Also, people must have a good understanding of key elements in the clothing including the ability to focus on the
Here in this sections we have find out that Zimbabweans are people who love to wear colorful cloths and they are still conservative in wearing cloths which will not expose the body parts especially of women. The Zimbabwean economy is not so strong and is importing cloths from China and South Africa. Their own clothing industries collapsed due to downfall in their currency and falling local demand. Here its our opportunity to step into this market with the good quality textile products which will be highly appreciated by the people but we still need to kept in mind the weak economy so to the pricing factor will be handled very carefully. Our target market segment will be students, employees and all those who are likely to wear western styled
Over the last decade, sales at general merchandise stores, pharmacies and drugstores, have grown at average annual rates of 6.0% and 7.5%, respectively, according to US Census Bureau retail trade data.
According to the NAICS code, Supermarkets and Grocery (except other convenience) Stores are considered as an industry that is “engaged in ...
The textile industry is one of the largest industrial sectors in Indiaand plays an important role in Indian economy.Denim production is one of the major sub-sectors in the textile industry. The denim products are some of the most highly used in textile clothing, with continuousfashion use and consumer preference, especially by young people. A recent survey by Cotton Inc1.,showed thatthe global denim jeans market is projected to grow 8 percent, from $55 billion in 2015 to $59 billion by 2021, with Latin America and Asia expected to lead the increase. The projected growth is expected to be 12 percent in Asia, 15 percent in Latin America, 10 percent in North America and 4 percent in Europe over the next six years. In 2015, close to 1.9 billion units of denim jeans were sold in the world and by 2021 yearly sales of jeans will cross two billion units. In India, Historically, denim has been one of the fastest-growing apparel fabric segments, having grown by 500 million
The Indian retail industry has emerged as one of the most dynamic and fast-paced industries due to the entry of several new players. It accounts for over 10 per cent of the country’s Gross Domestic Product (GDP) and around 8 per cent of the employment. India is the world’s fifth-largest global destination in the retail space.
From 2005 the textile segment has been made up of 2 companies, transforming raw materials into fabrics, from spinning to finishing and ennobling. Handicraft product quality and technological research development characterize this business segment which works with internationally recognized names of the apparel and fashion industry.
This industry has generally always remained in brisk business despite a downturn in 2009 that led to a fall of a whooping $18 billion business globally. The growth of Fashion Accessory business in India, specially, has been generally lukewarm since then. A company which was working under this sector was considered as useless during this t...
One of the characteristics that is lost fist through the process of westernization of a culture is traditional clothing. Clothing in India, with the exception of traditional vestments such as the Dhoti, Kurta, and Indian Sari, has never been about the aesthetically pleasing look of clothes. Up until the modern era Indians have had clothes recycled from older more worn clothes. This clothe recycling process is known as the “Indian shoddy industry (where clothing is completely destroyed in order to permit the reclamation of its constituent fibres)”(Norris). A now more modernized and westernized India has seen a growth in western name brand clothing such as Levi’s Strauss & Co. Jeans, and other brand name clothing that are favored by adolescents of western society, and have gained increasing popularity amongst Indian adolescents as well. Western clothing has become so popular in India that its own government now considers it a part of traditional Indian clothing. This is a clear example of India 's loss of culture as foreign brands are becoming more prevalent within the Indian mainstream. Not only has western clothing such as jeans and t-shirts been accepted into the Indian mainstream, but