The World Wide Web(WWW)has been providing extensive opportunities for
merchants to conduct their businesses online. Electronic commerce is a new
form of online exchange in which most transactions occur among parties that
have never met. As in traditional exchanges, concerns about trust have been
identified as a barrier to customer for engaging in e-commerce and a barrier
for the success of electronic commerce.
In the traditional market, a typical customer would be limited to choosing
from a few local retailers. In the age of the internet, one can choose from
a verity of online retailers located anywhere in the world, leading to
breakdown of borders. A physical separation between the buyer and the
seller, leads to an increase in the role of trust in online retailing. Although, the
total amount of business conducted on the Internet is growing, there is a
significant dropout rate of online shoppers, Most customers hesitate to
purchase online or even leave the electronic market because of a lack of trust
and concerns about privacy. Consumers are simply unwillingly to trust e-
business with their personal information. Yet most web retailers do not focus
on building and maintaining trust in their web sites as part of ongoing
relationships with their customers. Some e retailers do not respect the privacy
of customer's personal information , and they secretly collect customer
information and sell it to third party marketing firm.
Given that my research thesis is that trust is an important factor to facilitate
online transactions, it is necessary for me to investigate the role of trust in
electronic commerce and its impact on online purchase decision-making.
A...
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...far from being conclusive. Further studies must be
undertaken, better measures must be developed, and larger samples should
be used to improve our understanding of the exact relationship between
perceived risks and decision making. Despite some deficiencies in
methodology, the article has provided some insights to account for e retailers
to reduce risks in their websites by focusing on the sources of risks and the
consequences of online-risk .However, the recommendations to reduce
perceived risks measures in the reviewed article is based on opinion of the
author or applying theories from other researchers and not on the research
findings.
Works Cited
Gutter, M., Saleem, T. and Gross, K. (2003) “Are There Gender Differences in Risk Tolerance or is it a Question of Measurement?,” Consumer Interests Annual, Vol. 49, No. 1, pp. 1-12
This is because for example, if you buy a designer watch on an e-commerce site, you don’t know 100% if it’s original or not, which is why some customers don’t trust e-commerce sites. Also some customers have trust issues with e-commerce businesses because they think their personal details are not private. Customers also have issues when e-commerce sites personalise their usage of sites, by recommended other products, centred on what they purchased or searched for before.
One of the aspects that make consumer not to trust website is unauthorised access to products and services that they buy online. It is true that some of online retailers can use customer information whatever they want without getting permission from customers for example sends information to another vendor. Luhmann has suggest that if we want to reduce the complexity of human conduct to build good relationship with consumers by introducing ‘trust’ (Luhmann, 1989)
the Internet, ads, and local stores. A high-end will cost about $1200. You will save
Xia, M. & Xia, N. (2008) 'The Complementary Effects of E-Markets on Existing Supplier--Buyer Relationships in a Supply Chain', J.Manage.Inf.Syst., 25 (3), pp.9-64.
...relationships can grow. This is especially important to companies that conduct part or all their business on the internet no matter which of those two types of clients they serve. It is especially important that building this environment of trust online include a thorough knowledge of the laws, regulations and ethical factors that affect a particular company's ability to serve the needs of its customers.
...it was not there. A right approach of risk (calculation, managing, mitigation) plan is a must in first place for online portals. But when the risk has already occurred, which affected many users, a message of humility might pay back in case of such damage.
When customers are shopping online, they want ease and comfort, so when you give them that, you increase customer satisfaction rates along with increasing
The Internet has received a great deal of attention in the media lately due to its tremendous
In this write up the focus is mainly on e-business. It consists of critical discussion and analysis of the impact of adopting e-business orientation. It also contains relevant information on the current state of e-business market.
The Information revolution is changing our daily lives. With the rapid development of computers and the internet, online commerce has become quite common and plays an important role in the modern world. Online business has been booming in recent years. US online retail sales rose an average of 11% in the first three months of 2009 (“US Online Sales Up,” 2009). The growth of online sales may be due to the growing number of consumers who shop online.
Online retail and shopping sales has been growing consistently every year, not just in the US but worldwide. Not only does online shopping give customers more convenience, more variety, and more discreetness but it also gives customers better prices. While it is quite true that Wal-Mart has product variety and cheap prices – things customers want – the physical stores do not really give the convenience and discreteness that online retail and shopping does.
Online shopping is the latest and greatest craze in the history of the internet, it’s fantastic! You can sit in the comfort of your own home, being as daggy-looking as you like and shop for all your pantry needs or buy that dress you’d like to wear out this weekend, its takes shopping to a whole new level. My favourite online shopping (because I’m female) is online fashion, I love the convenience of being tired and not having to go anywhere to get an outfit.
E-commerce application is a platform where there is buying and selling of products and services which are done by businesses and consumers via an electronic medium
For instance they can purchase anything at any point of time without going out to any physical store; they can compare the prices of the product from different websites and can purchase from the site where they are getting cheaper; it also saves time; customers can also avoid pressure when having a face to face interaction with the salesperson etc. We can summarize these factors into 4 categories: