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The importance of tourism in Malaysia
The importance of tourism in Malaysia
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1.0 Introduction
Nowadays restaurant is important in our daily live. This is because cooking activities at home has become less. To prepare the large number of food is taking too long then the option of spending time in the kitchen becomes less and less attractive. People prefer to spend their time and money over the restaurant. People can always find a place that prepares and sells the food we want at a reasonable price. Malaysia is a newly industrialized country experiencing economic improvement and has expanded rapidly in the 20th century. Sabah is one of the country's largest tourism in Malaysia. Hospitality industry was booming in Malaysia industries. As we know hospitality industry like hotel and restaurant is important in Sabah. This
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Good customer service to give a good impression to meet customer expectations, the customer is satisfied. Poor customer service can lead to complaints. This can also lead to lost sales, as customers may take their business to a competitor. Good customer service, including developing relationships with customers, it can lead to long-term relationships. It creates advantages for both customers and businesses are same. Customers will benefit as this business is already providing services that meet their needs. Benefits in this business to give our customers satisfied and can become a regular customer. They will be loyal to the business. However, good customer service is not easily achieved. This is because it takes time to fix. In addition, it also requires investment to deliver a consistent standard. My restaurant also offers the light and music entertainment. In additional, we are invite local bands to perform and give opportunities to customers for choosing their favorite song. My restaurant also provides a Wi-Fi to customer for login to social media like Facebook. Within this concept, customers can be adapted to the services offered. My restaurant also offers western food. The target market usually for the customer that can afford with the price offers by the restaurant. For example, students, …show more content…
Price is the amount of money paid by customers to purchase the product. Margin account should be taken into account in the decision as a response to the possibility of a competitor according to quickmba, 2004. The price which is creates sales revenue. For example is the cost. The price of goods is an important factor in the value of sales made. In theory, prices should be determined according to customer demand with the goods sold are affordable. Customers will researching the prices of goods sold because it shows how they appreciate what they are looking for and what they want to pay. The price is not issue to my restaurant. This is because my restaurant offers the price that customer can afford. We are offers a premium and medium price to the customer compare to other restaurant. Besides that, we also offering a high quality in service compare to other. For example, other restaurant they offer the best quality food at the highest prices compare to us we are offer a high quality food and service at the premium and medium
As you can see from the points above it is vital to give good customer
Our mission is to provide our customers with the best products and services that we have created a new market space for. We strive for 100% customer satisfaction and taking what used to be multiple purchases of software into one operation system. That can increase many aspects of the important sectors within the restaurant industry. I.e. decrease employee-training time, increase outputs, real-time record keeping ‘including inventory’, and more.
The distribution of the product determines the pricing policy because if the seller decides to sell the product at exclusive stores then the price is likely to be high. The costs of production also affects the pricing as the higher the costs, the greater its price. The organizational goal is also a major influential factor for pricing. If the organization strives for profit maximization, then the price will be set high. However, if the aim of the seller is to survive then the price will be set...
To tier or not to tier is a question that many companies have been faced with when considering how to provide customer service to repeat versus one time customers. A “Tiered service system is a concept that understands customer service to be fundamentally inter-related with a customer’s actual or potential value as a consumer.”(Gibson, 2012) I will attempt to explain the reasons not to implement a tiered customer service system, throughout this essay.
To start, the friendliness of the employees and management must be noted. One fact that every restaurant should remember is that first impressions are important, especially to new customers who are not familiar with the restaurant. As customers walk through the entrance they are greeted with warm colors and the clean appearance of the restaurant itself and then by the cashier with a “Hello! How are you today?” Good customer service is a key factor to a great restaurant.
The price of a product is a large factor in determining the success and the value of it in the eyes of the consumer. Due to the fact the company who is developing the food product is relatively new, it is important not to make the price too high, as consumers will not be interested in purchasing a new product by a relativity new company where prices are higher than their competitors. The price must cover costs of production but also be suitable in the eyes of the consumer. Consumers would expect the price to be set similar to competitors or slightly cheaper. However, consideration should be taken in terms of setting the price too low, as consumers may then perceive the product to be inferior or of lower quality in comparison to other food products on the market. Although, due to the fact the product does not have many competitors, as there are minimal products that are similar, the company could slightly raise the price without affecting the target markets opinion, as it is a product they have not seen
Fast food chains use value pricing. This type of pricing is how much the customer thinks an item on the menu is worth. Basically what this means is customers see price as a primary indicator of a product’s value. Value pricing happens when a company increases a product’s benefits while either maintaining or decreasing the price. A great example of value pricing in McDonald’s is the ability to “super-size” drinks and fries. The value of the drink or fries is increased because a customer can get substantially more of the item for a fraction more of the
Customer service is valued as a competitive tool by many organisations. It gives you the ability to gain customer loyalty while meeting the customer’s expectations. Staff will have many skills and knowledge that will provide a competitive edge. Most organisations are known for the quality of their customer service. This means that they are known for good customer service or poor customer service. However, being known for good customer service will attract customers. It will also attract customers who are usually hard to reach.
However, not only the high quality standards of food affects the business, the staff who are presently providing the service are entitled to establishes him or her self with their tone (the sound of the voice), manner (the level of maturity), language and body language well enough to satisfy the customer and to make them appreciated of feeling more welcomed and values them as a proper customer. E.g. if a customer was about to speak the staff operating the till would say hello, may I take your order please,' and when their products are given Thank you and please come again.'
We present best quality of food to the regulars customers with best presentation and excellent way of service.
A fast food restaurant will have to have a good pricing strategy in order to ensure that competition does not push the firm out of business. This will ensure the restaurant remains competitive. For effective management of cash inflows, the management will require to create an environment whereby each item has been priced conspicuously and reflecting the cost of bringing the same to the table as well as the profit margins targeted by the restaurant (Mark 1998).
Price is the values entirety that consumers trade for the advantages of having or utilizing the product or services. Different places and cultural have different spending culture. Therefore the price has to be relevant according to the product offer because it can reflect the image of a
Customer service has been around for many years. When customer service first came into place in the business world, it was in stores. In society today customer service is with any job with any company. “Customer service is not a department, it’s everyone’s job. -Anonymous”. (Walter). Customer service is taking care of your customers. Every customer needs to be treated the same with excellent customer service no matter the business or the age of the customer. All employees need to adapt to each customers’ needs in order to provide the best experience possible.
When entering a restaurant, I usually expect to leave full, satisfied, and wanting to come back again. I believe that many people expect the same thing. The way people react to service can be very different from person to person. Depending on the way the customers are feeling, or the way that the server is feeling can be a big factor for the way service comes across. Service is an important part of everyone’s lives because majority of the jobs that people preform are service related. Poor service is an unfortunate part of life that everyone comes across. The way that I react to the poor service I receive is important and can change in the blink of an eye. Whether I react in an outspoken way, by getting loud and voicing my opinion. Or if I react in a quiet or apologetic way, it can affect my server, and the people around me, and myself.
...e enough because the company has chosen the best possible way to increase the company performance. The pricing strategy is the company’s best strategy from all because it affected the sales revenue a lot. Although fluctuating the price is quite risky for a business since the customers might order from other companies if the company doesn’t do it properly, but XXX Company manage to done it well so far. The effectiveness might also be seen by the average of sales revenue between January to August from 2011 to 2013.