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The importance of the value chain analysis
Formulating a corporate strategy
Sample what are your long term goals
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A business methodology is the methods by which it embarks to accomplish its desired ends (goals). In other words. Business strategy is the workmanship, science, and specialty of detailing, actualizing and assessing cross - functional choices that will empower an entity to accomplish its long haul plans or objectives. It can basically be portrayed as a long haul business plan. Ordinarily a business procedure will cover a time period of around 3-5 years (some of the time significantly more). It is the procedure of determining the entity’s main goal, vision and targets, creating policies and plans, frequently regarding tasks and projects, which are intended to accomplish these plans, and afterward designating assets to execute the strategies …show more content…
In view of this result, the company decided to make strategic relationships with companies related to construction industry to reduce costs and maintain quality.
Strategic management has many techniques to achieve strategy execution. Nonetheless we will only discuss about “Value Chain Analysis”
3) Value chain analysis
The possibility of a value chain analysis was initially recommended by Michael Porter in (1985) to portray, how clients esteem gathers along a chain of exercises that prompt a finished product or services.
Porter depicts the value chain as the interior procedures or activities that an organization performs “to design, produce, market, deliver and support its product.” He further states that “an organization’s value chain and the way it performs its each and single activity are an impression of its history, methodology, ways to implement strategy, and the underlying financial matters of the activities themselves.” Porter describes two major categories of business activities: primary activities and support activities.
Page: 5 There are five primary activities and four support activities:
3.1) Primary activities
• Directly concerned with creating & delivering a product /
…show more content…
Operations
Activities associated with converting raw materials into final goods (e.g. Production, assembly, packaging, equipment maintenance, facilities & quality assurance).
Outbound Logistics:
The warehousing and distribution of finished goods (e.g. Warehousing, order processing, picking, packing, shipping, delivery vehicles, distributor network).
Marketing & sales:
Informing customers about product benefits, price etc. (e.g. Sales force, advertising, promotion, market research & dealer / distributor support).
Service: Maintaining product performance after sale (e.g. Installation, spare parts, maintenance & repair, technical support, customer inquiries & complaints).
Page: 7
3.3) Support Activities
• Increase effectiveness or efficiency of primary activities
• Activities that indirectly add value to products / services
• Not necessarily less important (e.g. R&D)
Procurement
Acquiring resources (e.g. Acquisition of inputs / resources incl. supplier negotiation, supply chain management etc).
HR
In business, the mantra that success comes to those who can recover from setbacks is widespread all over the world. One of the organizations that poignantly illustrate this element is Costco. Costco is a warehouse firm that was founded in 1976 in San Diego. Although many people may envy the company as its owners enjoy huge success in the warehouse and retail industry, what the majority of individuals do not know is that in the first year of operations, Costco lost $750, 000, but after 3 years, the company had $1miilion in profit, 900 employees, and 200000 members. This shows that in business, the strategy can be the difference between success and failure. This essay describes how Costco has undergone evolutionary changes from its inception
In a high competitive world market and with the increasing rational buyers a company can only win by creating and delivering the best customer value than the others competitors do. To succeed, a company needs to use the concepts of value chain.
Those activities can be divided into two categories: primary and secondary activities. Primary activities are inbound logistics, operations, sales and marketing, customer service, and outbound logistics. Inbound logistics include receiving and storing materials or distribution to production, operations transform inputs intro finished products, outbound logistics includes storing, and distributing finished products, sales and marketing deal with promoting and selling the firm’s products. Secondary activates consist of administration, human resources, technology, and procurement. Supply chain management systems coordinate the flow of resources into the firm, and make the primary activities
To get started, we first need to understand what Crocs' value chain is and how that process plays a role in the strategic direction of the company. The authors of our text, views the value chain as "the entire series of organizational work activities that add value at each step, from raw materials to finished product. In its entirety, the value chain can encompass supplier's suppliers to the customer's customers"(Robbins & Coulter, 2009, p.430). At Crocs, the entire series of organization work activities may be broken down even further using Porter's value chain model of viewing a manufacturing (or service) primary and secondary activities as a "system made up of subsystems, each with inputs, transformation processes and outputs"(Ifm.eng.cam.ac.uk, 2011). A diagram, compliments of Porter(1985) can be seen below:
Though the 4Ps approach has been working for companies for years, it became less effective as the market has developed. This happened due to the fact that product, price, place, and promotion do not include all the activities that are related to marketing a product. As a result, a more efficient approach was developed - the value approach.
Ownership and control of production ; vertically integrated manufacturing operation to enable its constant introducing of new items and also ensure short lead time
Saha, A (2011) Mapping of Porter’s value chain activities into business functional units, http://www.managementexchange.com/hack/mapping-porter%E2%80%99s-value-chain-activities-business-functional-units accessed: 18 Jan 2014
Value chain analyses a firm 's internal activities such as planning, production, and development, packaging and distribution so as to create value for clients. The function of the value chain is to identify the sources for cost reduction along with quality improvement. It means value chain is used to identify the strong and weak points, positive and negative points, the scope of improvement; in a nutshell, the advantages and disadvantages of the activities taking place in the system. The value chain is also called as a strategic analysis tool and it is a well-known concept in business management industry.
There are two main phases that are important in the movement of materials: material management and physical distribution. Materials management is the timely movement of raw materials, parts, and supplies. The physical distribution is the movement of the firm’s finished products to the customers. Both phases involve every stage of the process including storage. The ultimate goal of logistics is to coordinate all efforts of the company to maintain a cost effective flow of goods.
The organization traditionally concentrated on the lower end of IT value chain from 2000-2004, this shifted to higher value IT services in order to obtain the competitive advantage. Value chain offers organizations ways to improve value to its customers; it can also be defined as generic strategies of differentiation and cost leadership (O’Connell, 2010).
Porter argues that no firm can provide value in all the ways that people wish value to be delivered, so they should select one strategy; cost leadership, differentiation or focus. (Robbins & Barnwell, 2002)
To cater to customer needs. To keep in mind the complications that arises in different situations and handling it. Teamwork and proper service, internal strategy and proper communication.
Strategic management is a disciplined effort or control to make necessary decisions that have an effect on a business or an organization; the aim of strategic management is mainly to develop new, innovative or diverse ideas and opportunities for potential or development, and facilitates or assists an organization to achieve its goals (SM, 2010). In reality, strategic management not only can be used or applied to determine mission, vision and values or objectives, but it also establishes roles and responsibilities or timelines in a business (David, 2009). In the following sections, this study will focus on and examine the nature of strategy formulation, implementation, and evaluation activities, and analyze the potential pitfalls or risks in using a strategic-management approach to decision making.
In this report we want to know how process in manufacturing is done, what they consider in this manufacturing process and different organizations in production process.
Explain how the company’s value-chain activities can be better linked to create value for the company.