The Different Management Theories Used Within Bodyshop and McDonalds

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The Different Management Theories Used Within Bodyshop and McDonalds

Introduction

The aim of this report is to show the different types of management

theory's and how they are now used in Bodyshop's and McDonald's

business to day.

The different management approaches

In this section I will list the different approaches to management and

explain what they mean. Also I will state the advantages and

disadvantages for each approach.

Scientific management is the most influential theory in production

line businesses during the first two decades of the twentieth century

and is still widely used to day. Scientific management was thought up

by an American called Fredric Winslow Taylor (1856-1915). His theory

consisted of 5 principles. These were:

1. An understandable dissection of tasks and responsibilities between

management and the workforce.

2. Use of scientific methods to establish the best way of undertaking

a job.

3. Scientific selection of the employee to execute the newly designed

job in the way specified.

4. The training of the selected employee to perform the job in the way

specified.

5. Enthusiastic co-operation with the workers to ensure that the work

was performed in accordance with scientific management. This was

helped by the use of economic incentives.

One of the most famous people to use Taylor's idea was Henry Ford, as

by using scientific management he was able to construct one of the

first, efficient, mass production factories for his cars. The idea was

that each worker would be given one job and when they had done theirs

the car would move along the conveyer to the next employee to com...

... middle of paper ...

...eholder driven. This means it Look's more at making a profit than

how to keep staff happy and in the diction making loop of the

business.

For Bodyshop to improve it needs to go back to its employees and get

them more involved in dictions at their store. Also it could give

staff free samples of new products that they are bringing out, as when

a customer comes in and enquires about it they can pass on the own

experience of the product.

Conclusion

From this report I have seen that both Bodyshop and McDonalds have

changed there management styles around. In McDonald's cases they

started off being customer orientated and didn't look at their staff

needs, but now have a more balanced approach. Whereas Bodyshop, who

had a very good relationship with its employees, changed to become

more interested in its profits.

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