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Online Shopping were mostly preferred by Consumers even though it has risks, it is less time consuming, will saves consumer’s money and it is convenient.
In the last few decades, the internet has been a powerful tool. The advent of internet has removed major industry barriers and made shopping much more easily. The development of internet from last 5 years has significantly increased the web-users which are due high speed data transmission and other technology developments have created an advantage for the firms to promote themselves more significantly. According to UCLA centre for communication policy, online shopping has become the third popular internet activity which further followed up by e-mails and web browsing (Guruswamy, 2014). Because of the continuous improving of technology in our society, people are tend to adopt in order for their lives to become easy like they used social media to communicate everywhere and anywhere at any time in just a second and now, there are billions of people online and each of them is potential online consumer for a company which providing online services and goods (Khalid, 2015). The technology in terms of internet
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And online stores not only offer discount coupons and rebated but also gives cheap deals with great quality because products will come to the customers directly from the manufacturer or seller without middlemen
Amazon.com operates in the Online Retail Industry. The sector is one of the fastest growing globally and is outperforming the ordinary retail marketplace. It was created after 1995 and it was only the Internet that made it possible for such an industry not only to be established but to become one of the most flourishing sectors in the business environment. What is interesting is that Amazon.com, together with eBay is the pioneer in the field. Both companies were launched in 1995 and are still extremely successful. The creation of e-mail in 1996 had a huge impact on the development of online retail by introducing a fast and easy way to communicate with customers. For this two-year period Internet usage doubled annually, thus, allowing for the expansion of the industry. Google is launched a year later, in 1998, only to become the most used search engine in the world and an essential partner for the online retailers by helping them tailor their websites to customer’s personal preferences and by advertising. After that, more and more people see the opportunity in the growing industry and enter it. By 2001 there are more than 513 million Internet users globally, which calls for action in terms of creating regulations and laws to protect the users and personal property. In 2003, Apple launches iTunes, and provides a platform for low-cost digital downloads. Another major change is the appearance of social media from 2004, which is one of the biggest influencer on the state of the industry. With the launch of iPhone in 2007, this trend strengthens as people get to enjoy the Internet anywhere they want to. From then on, technological advancements have made it extremely easy and fun to shop online, making it ...
The Internet has become a key ingredient of strenuous and busy lifestyle. ‘Internet’ has become the central-hub for communication, explorations, connecting with people or for official purposes. Resultantly, Internet growth has led to a plethora of new developments, such as decreased margins for companies as consumers turn more and more to the internet to buy goods and demand the best prices.
We live in a world which exists within the Social Media environment. This new breed of society is who makes up the customer base for any e-commerce venture. It is therefore imperative to understand these Social Media Society demands.
Nowadays too many people would rather shop online instead of walking in shop and there are more and more people starting their business online. So shopping online is becoming more and more popular in China. Most Chinese people like shopping online using Taobao, the biggest Chinese online shopping website, also a network platform like eBay and Amazon that has operated in China by Alibaba Group. TaoBao not only enable people shopping, but also relevant to people’s life. Such as people can buy many different things in different shops and they also can pay the phone bill and electricity or water bill in this network platform.
Shopping online has been very convenient for people whose time is limited and don’t have time to go to the store. If you’re life centers around an online atmosphere such as an online profession or college classes then online shopping can be more convenient. It also has many positives in that you don’t have to catch the bus, commute, and also reduces time it will take walking
growth in usage by both consumers and businesses. The unique capabilities of the Internet has captured the attention of the marketing community. While a growing number of companies have or are interested in developing an Internet presence, there is still a great deal of uncertainty about it and the potential ethical issues associated with its use as a marketing medium. Although many businesses are acknowledging the importance of a Web site, but the potential ethical issues related to marketing on the Internet still having an uncertainty in this situation. Much less attention has been given to the business community's perceptions of the ethicalness of this new medium. The unique interactivity of the Internet has captured the marketing community's interest as a way to develop and enhance customer relationships and establish greater brand identity. Thus, many commercial services have become available on the Internet that allow consumers and organizations to interact electronically. These services include booking airline tickets online, buying books and compact discs, and receiving stock market information. Although the number of consumer users and commercial organizations navigating on this "information superhighway" is growing almost exponentially, the benefits of the Internet are not without drawbacks.
Consumer preferences play a very important role in purchasing on online stores. These preferences are formed when consumer comes across various attributes and features provided on web portals that will lead towards the intention to buy. There are seven most important dimensions that customer looks on online retail stores that are merchandise, convenience, reliability, interactivity, navigation, layout and promotional offers. Previously the entrepreneurs were involved in marketing and retailing of electronic items, books, CDs, DVDs etc. However nowadays we can see perishable items like food and grocery selling online that shows a great innovation in today’s market place. Apart from all the benefits, there is a great challenge of payment system being faced by online businesses. People feel somewhat reluctant ...
E-commerce is the use of the web to sell products and services. While the use of the web is used for many things today, making a business out of it can prove to be very sufficient. Using this method to increase your business profits could lead to an increase in customers. Three ways e-commerce can provide service for it 's customers is by managing simultaneity through customization, reducing customers errors and by using innovation as part of customer participation. Cyberservice overcomes many of the traditional problems of services marketing by giving the marketer undreamed of control over the previously capricious characteristics of services. This is because the Web, as an interactive medium, combines the best of mass production and customization.
Online shopping has become a major hit in in recent times due to improvements in technology. “Thus, consumers are able to make
The undeniable advantage of online shopping is always be time saving. By today's standards time saving is important advantage. In second place saving money is also important advantage of it. Products from online stores are much cheaper than conventional products in stores. This is due to the absence of charges of retail premise, pay vendors and other costs. Searching for an hour or two, the network is realistic to find exclusive clothes a scarce commodity or rare thing. In the online stores there are also seasonal sales and savings discounts. The people living in metropolitan areas they tend to buy domestic goods from online retailers delivered free of charge and delivery itself may take several hours.
The high take-up of the Internet leads to variety of opportunities in front of companies. People are more online than ever. They spend many hours each day on Social Networks such as Facebook and Google+. It is no wonder that buying and selling can now be done in a more convenient way. Although traditional shopping is still thriving, online shopping can be an alternative for people wanting to save time and money. If a certain customer plan to go shopping, it could be stressful and also be time consuming. E-business has made shopping or any kind of transactions online much easier and convenient. It introduces new facilities, opportunities and way of shopping for both vendors and customers.
The main advantage of online shopping is convenient. Online shops open 24/7. People who live in remote areas do not need to speed long time on the traveling to the stores. Consumers who come from other cities/countries can easily buy the native and specialty goods by just a click instead of going to that cities/countries themselves. The relevant information of products can be received from any location in seconds. Study showed that 72% of online shoppers preferred surf online than go to retail store to attain information about a product (Lokken et al., 2003). Online shopping also has greater price information (as cited...
Online shopping is most convenient for individuals that don’t have time to go to the store. If you’re busy with an online job or online classes then online shopping can sometimes be more convenient. It’s also convenient since you don’t have to drive, catch the bus, wait in a long line, or deal with not being able to find an item. All you have to do is type in the item you’re looking for and it’s there. Once you find the item, you can order it at anytime because online stores never close.
The standards of consumption for people at present are growing rapidly in Sydney. Due to its great enhancement of consuming level, it attracts many transnational retail corporations enter into the market. However, short shopping hours in Sydney become a problem, usually around 8hours per day. Thus, extending shopping hours may bring some benefits. Although there are many critics who argue against the benefits, it cannot be denied that more shopping hours is necessary for the development of the city, since it brings convenience in life, growth of the economy and image of Sydney as an international metropolis.
In today’s era “INTERNET” is playing a significant role in our daily life. People can walk through the internet to one who is actually living on the different side of the planet, can send mails round the clock, search information & even buy things online. With this invention of internet there is a shift in traditional way of shopping. Now there is no need to open a physical store. One can be active at any time and place and purchase products and services. The number of users of internet is increasing day by day which means that online shopping is increasing. Various characteristics of online shopping is making it more convenient for the customers, as compared to traditional way of shopping such as the ability to view and purchase goods and