Rhetorical Analysis of Red Cross Everyday, millions of families are affected by natural disasters and left helpless within the international crisis of poverty. A lack of resources results in a lack of hope to many of those affected, and a little light is shed on this subject through the ad, “Coins” by the American Red Cross. The “Coins” ad produced by the American Red Cross explicitly promotes the act of donating to the organization, but it implicitly promotes humility, selflessness, and compassion. The very minimalistic advertisement shows three coin rolls lying in the center of the image with their monetary values replaced by texts saying, “Shelters”, “Blankets”, and “Meals”. Loose change is scattered around the labeled rolls with various
coin types. In the bottom right hand corner, writing is displayed saying, “A little from you can mean a lot to someone else”, followed by the telephone number and website address that can be utilized to make donations to the organization. Underneath of the text and the donation options, the American Red Cross logo is shown. The overall color scheme of this advertisement is very bright and hopeful, as if it were in a well lit room. When presented with this ad, a viewer’s eyes navigate towards the center immediately, as the ad is very simplistic and presents only one image: the coin rolls listing different needs on them.
The All Lives Matter supporters believe that black people who were killed recently showed violence against the policemen and they were not innocents. The president of Amherst College Republicans Robert Lucido responses, “First, the Black Lives Matter group was originally titled ‘F--- the Police.’ The organizers of the Awareness week claimed that every 28 hours a black man is killed by a law enforcement officer, but they never mentioned that a law enforcement officer is killed every 48 hours in the line of duty. The organizers may have thought it clever, but such a title is utterly shameful” (Lucido). The author uses ethos by showing facts in his response that illustrates the opposite of what Black Lives Matter group claimed; however, these
In 102 Minutes, Chapter 7, authors Dwyer and Flynn use ethos, logos, and pathos to appeal to the readers’ consciences, minds and hearts regarding what happened to the people inside the Twin Towers on 9/11. Of particular interest are the following uses of the three appeals.
In their advertisements, the St. Jude Children’s Hopsital Research Foundation packs their thirty second commercials with as many rhetorical appeals as possible. The purpose of these celebrity-endorsed commercials is to encourage viewers to donate to the foundation, and the producers have creatively inserted various rhetorical appeals in hopes to sway viewers to open their wallets. By using an immense amount of rhetorical appeal; including ethos, pathos, logos, and kairos, the St. Jude Children’s Hospital Research Foundation has successfully created an informative and heartfelt commercial that has inspired many to donate to medical research for children.
For over seven years this video has been bringing its audience to tears through the use of many different methods. These methods are meant to emotionally compromise the viewers so in the end they will feel sympathetic towards that cause and eventually donate money. The effectiveness of this commercial is proven by the fact that the organization has made millions since the commercial was first aired.
Statistically, over 670,000 Americans are homeless with a growing number. 48 million people go to bed hungry every night. Although we do provide shelters and opportunities in America, millions of people are homeless worldwide. Even on a more minor level there are still hundreds homeless within hometowns. Everyday we encounter the homeless whether by seeing them holding their personal signs at stoplights, confronts with beggars, or viewing them from afar under bridges. In her essay titled “On Compassion”, writer Barbara Ascher uses rhetorical techniques detailing some of her personal homeless experiences within the city life, Asher does effectively use logos, pathos,
The Letter from Birmingham Jail was written by Dr. Martin Luther King Jr. in April of 1963. Dr. Martin Luther King Jr. was one of several civil rights activists who were arrested in Birmingham Alabama, after protesting against racial injustices in Alabama. Dr. King wrote this letter in response to a statement titled A Call for Unity, which was published on Good Friday by eight of his fellow clergymen from Alabama. Dr. King uses his letter to eloquently refute the article. In the letter dr. king uses many vivid logos, ethos, and pathos to get his point across. Dr. King writes things in his letter that if any other person even dared to write the people would consider them crazy.
In this excerpt from an email written to friends and family, an American soldier describes what it is like to live in Iraq while serving his country. The Soldier describes his living conditions thoroughly and offers many examples. Through the usage of rhetorical strategies like imagery, chronology, and he puts the reader in his position, he tells of his experience and his attitude towards it.
In l997 the author Lynn Steirer was a student at Northampton County area Community College when she wrote “When Volunteerism Isn’t Normal”. It was published in the New York Times in a forum of current issues opposite the editorial page. (515).
Pollan’s article provides a solid base to the conversation, defining what to do in order to eat healthy. Holding this concept of eating healthy, Joe Pinsker in “Why So Many Rich Kids Come to Enjoy the Taste of Healthier Foods” enters into the conversation and questions the connection of difference in families’ income and how healthy children eat (129-132). He argues that how much families earn largely affect how healthy children eat — income is one of the most important factors preventing people from eating healthy (129-132). In his article, Pinsker utilizes a study done by Caitlin Daniel to illustrate that level of income does affect children’s diet (130). In Daniel’s research, among 75 Boston-area parents, those rich families value children’s healthy diet more than food wasted when children refused to accept those healthier but
Logically after seeing these children in need and knowing there is a way for us to help we assume a sense of guilt which causes many to consider donation. This is a combination of pathos and logos. The message throughout the website is clear, these kids need help and we can provide it. By donating our time and money we could severely change the lives of those young children in need. Having the ability to provide assistance and then not doing it is considerably wrong and is a good strategy to force people into helping, this is the strongest example of logos within the website and it underlies every single tab, picture and paragraph.
Most people feel that they should help the needy in some way or another. The problem is how to help them. This problem generally arises when there is a person sitting on the side of the road in battered clothes with a cardboard sign asking for some form of help, almost always in the form of money. Yet something makes the giver uneasy. What will they do with this money? Do they need this money? Will it really help them? The truth of the matter is, it won't. However, there are things that can be done to help the needy. Giving money to a reliable foundation will help the helpless, something that transferring money from a pocket to a man's tin can will never do.
Jonathan Kozol revealed the early period’s situation of education in American schools in his article Savage Inequalities. It seems like during that period, the inequality existed everywhere and no one had the ability to change it; however, Kozol tried his best to turn around this situation and keep track of all he saw. In the article, he used rhetorical strategies effectively to describe what he saw in that situation, such as pathos, logos and ethos.
DISCOURSE COMMUNITY #1 Name of Discourse Community: The Salvation Army URL: http://www.salvationarmyusa.org/usn/ Brief Description of Community: The Salvation Army is an international nonprofit organization that meets the local needs of their community by offering spiritual, physical, and emotional services. They also offer immediate relief, short-term care, and long-term growth in the areas that will best benefit the community.
When we sacrifice our time to help someone in need, whether it is a great or small need, we become a part of their life and can help alleviate heavy burdens. We feel good for looking outside ourselves and contributin...
When people drive down the road and see someone sitting on the sidewalk asking for money, a lot of times they don't give the person anything. The people usually think the reason they are poor is because they spend all their money on drugs, alcohol, or cigarettes. In some cases, that is true, but there are other times where these people in poverty are actually working hard to make money. Sometimes, they have kids that they need to feed too, but if people aren't being kind, the people in poverty won't have any money to buy food for their family. After seeing how people in poverty were treated, I knew I wanted to do something to help. When people don't think to donate old clothes or money to people in poverty, I help by volunteering at a center