Rape Culture

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Oxford dictionary defines rape culture as a society or environment whose prevailing social attitudes have the effect of normalizing or trivializing sexual assault and abuse. It is prevalent in every culture and throughout time. However, in recent times media has expanded this toxic idea. Because of the large sexual objectification of women through video games, advertisements, and commercials, rape culture is created in a community and it is dangerous to those around it, unless you consider the sexual improvement of consenting women. A newer part of media, video games, is a part of this issue. Video games over sexualize women through the choice of outfits and camera angles. To dive in depth, female game characters need more clothing. For example …show more content…

In Anita Sarkeesian’s video called “Strategic Butt Coverings - Tropes vs Women in Video Games”, she discusses the way video games creators mostly create third person games with main characters being women being able to view her body entirely from promiscuous angles, but with male characters, players will never be able to see inappropriate views. This reiterates the idea that the video game companies use this as a marketing tool to attract male players, dwindling down these female characters to bodies without backstories. By doing this, women in the real world are viewed as unimportant and only worth their …show more content…

The idea of sex sells has existed for a long time. In the article titled “Rape Culture: It's All Around Us”, the author states, "She believes this demonstrates the vital difference between brands cheekily using sex to engage consumers with a similar mindset, 'and the brands that are simply using sex gratuitously to sell, similar to the babes-on-bonnets car ads of old'.” Using sex, ads can easily catch the eye of a consumer. Along with the idea from earlier, companies use the female body to sell products to the consumer. But this idea is not new. An ad with sexual connotation is more attention grabbing than an ad with words. But this is not the fault of the consumer. It is the fault of the advertisement companies, which believe that consumer need to have sexualized ads of women. This nature of allowing women to be viewed as an accessory; next to the product, women are seen as something that you can gain with the product. This values women as a product men can

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