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Media influencing politics
Influence of media in politics
Influence of media in politics
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In the excerpt from Politicians Don’t Pander, Lawrence Jacobs and Robert Shapiro argue that politicians do not cater to what the public wants, but rather ignore the preferences of the American people to mold a version of public opinion that is harmonious with the politicians’ own views. The two recognize different patterns in contemporary American politics. First, politicians disregard public opinion in order to avoid compromising their policy goals and use the strategy of crafted talk to change public opinion to avoid facing the consequences of not voters’ preferences. Jacobs and Shapiro continue to argue that politicians respond to public opinion by either assembling information on public opinion to design government policy or by using research …show more content…
However, I think it is important to acknowledge that there is no such thing as “bad press”. Even after it was revealed that Bill Clinton had an affair with a White House employee half his age, nearly two-thirds of Americans approved of his job performance and opposed his impeachment and removal from office. When a poll is revealed to be in a politician’s favor, he or she will take it and run with it. However, poll numbers are not in a politician’s favor, politicians could twist the results of the poll and use these numbers to their advantage. If poll numbers are not in a politician’s favor, they may either say that the poll numbers are inaccurate and utilize the Media, as Jacobs and Shapiro suggests, to gain more support. Even when the poll numbers are not in a politician’s favor, they can and will still target the politician whose numbers were better and focus the spotlight not on their better numbers, but on why those numbers should change and how “wrong” the politician
For instance, Menand writes, “The fraction of the electorates that responds to substantive political argument is hugely outweighed by the fraction that responds to slogans, misinformation...random personal association.” Mass voters mostly pursue the wrong or irrelevant information that are irrelevant to the election; thus lead them to vote for the candidates which they do not really want. Their choices mostly lack rationalities. Many voters who are slightly informative think that they are participating in a certain issue and considering the value of the candidates; yet most of them do not have adequate information and knowledge in understanding the meaning of political terms. Voters lack judgment on their government and candidates, their minds are easily being brainwashed by a small amount of people who has informative approaches in participating governmental issue, and affect their
In The Influencing Machine, Gladstone argues that the media focuses on putting out news that remotely threatens viewers. In the text she states, “emphasizing bad news is good business…world [seems] more dangerous…actually is.” It is good business considering that it keeps the audience on their toes and makes them think about what is going on. When you visit news sites or look at news stations
398).It is also stated that news divisions reduced their costs, and raised the entertainment factor of the broadcasts put on air. (p. 400). Secondly, the media determines its sources for stories by putting the best journalists on the case and assign them to areas where news worthy stories just emanates. (p.400). Third, the media decides how to present the news by taking the most controversial or relevant events and compressing them into 30 second sound-bites. (p.402). finally, the authors also explain how the media affects the general public. The authors’ state “The effect of one news story on public opinion may be trivial but the cumulative effect of dozens of news stories may be important. This shows a direct correlation between public opinions and what the media may find “relevant”. (Edwards, Wattenberg, Lineberry, 2015, p.
To explain, the president has little control with regard to current events and policy making, his wishes are ignored, and his hands are tied. With such circumstances, the president’s desires are viewed as, just that, desires, rather than commands. Unless of course he holds the power of persuasion. In order to reach political power and presidential achievement, the president must persuade other political actors his interests are theirs (Howell 243). Howell counter argues Neustadt, explaining the president exerts influence not by the power of persuasion, but by his unilateral powers. “The president can make all kinds of public policies without the formal consent of Congress”. The unilateral powers emerge from institutional advantages such as the structure, resources, and location within the system of separated powers. (Howell 246-247). By that Howell means, the president’s power does not derive from persuasion, but from simply being the
He also explains that the public succumbs to the stereotypes that support the government: news, law enforcement, and politicians. Lippmann then points out that the “visible government” is the aftermath of the assumptions made by the public about democracy. Lippmann argues, “the substance of the argument is that democracy in its original form never seriously faced the problem which arises because the pictures inside people’s heads do not automatically correspond with the world outside” (Lippmann 19). This argument makes sense because the interpretation of symbols and fictions, as well as propaganda and stereotypes, differentiates person to person. As democracy has developed, the pictures inside people’s minds have pushed it from its original form. Concurrently, the people in power have the same distorted picture in their head. He continues this evaluation by saying, “for in each of these innumerable centers of authority there are parties, and these parties are themselves hierarchies with their roots in classes, sections, cliques and clans; and within these are the individual politicians, each the personal center of a web of connection and memory and fear and hope” (Lippmann 13). This places the public at risk because their leaders are acting with a pre-disposition to certain stereotypes and the effect trickles down to plague the
Newspapers intend to report both sides of the story but it is difficult to withdraw bias completely. Reporters are only human and bring about their own opinions into their work. This can even happen without any realization that the reporter is adding bias from their own perspective. It can be seen more in some works and less in others, depending on the topic. A reporter focusing on an account of the presidency is likely to take it on with a one sided judgment. The actions of President Obama are so controversial that it is hard not to express the news without a tilt in one direction or another. The New York Times tries to hide this unbalanced spectrum but it still can slip in some instances. President Obama is portrayed by the New York Times with viewpoints that express a negative impact for the United States.
The news media rejects the fact that they are biased. They claim that they are the “middle of the road,” and are neutral on the stories that they cover. Publishers also claim that they are the watchdog for the political system, and they make sure that the system is free of any corruption, or wrongdoing. Th...
Larry Sabato’s Feeding Frenzy discusses the press’s rising role in the political world. He discusses the changing phenomenon in journalism which is making reporters key components in the political campaign process. Journalists now have the ability to influence the outcome of campaigns by running sensationalized headlines or transmitting rumors and gossip about different aspects of a candidate’s life. Furthermore, with the large part the media plays in coverage, they have the ability to prevent certain people from gaining any major traction through reportage. However, the media’s tendency to focus on unfounded and scandalous information is not a new inclination. Since introduction of yellow journalism and muckraking, the news has been laden
Years from now, historians will look back at this period in American history as one of intolerable prejudice amongst a vast portion of the public and shortsightedness amongst many political leaders. Opinions and views of everyday life are influenced by an array of factors. Political Communicators use persuasion, an effective technique used to convince and alter ones attitudes and ideas towards another spectrum to achieve their goal. Often, an inaccurate message is presented to the audience designed to influence our beliefs and values.
Newspapers and nightly news shows have become a business. They no longer go by the public services values they once stood by (Sensationalism, 2005). Instead of being the fourth branch of government, they are just like any other money making business. It is no longer a race to put out the truth; it is more a race for dollars and control. Sensationalism is purely fueled by money and popularity. If a news outlet garners a large amount of popularity, they can swing votes, and influence voters. Sensationalism has already affected many political situations. Sensationalism has proven to spread like a virus. If sensationalism is not controlled, there is no way the news outlets can be the advocate for the people.
He states that if someone doesn’t look good on television or entertain the people enough, they will not be able to be a politician. “In the Age of Television, people do not so much agree or disagree with politicians as they like or dislike them, for the image is not susceptible to verification or refutation, only acceptance or rejection” (p 450). It no longer matters what politicians say, it just matters if they can make people like them. If people don’t like the candidate, then they aren’t going to get any votes.
In the US, mass media plays a significant role in politics. One of the key roles mass media plays in politics includes the airing of the platforms of various politicians. The media influences the view of people on politics and politicians. As the opinion of individuals is affected, the results of the votes are consequently changed (Holden, 2016).
Americans look to the press to provide the information they need to make informed political choices. How well the press lives up to its responsibility to provide this information has a direct impact upon Americans: how they think about and act upon the issues that confront them.
Their reportage selection is politically important because they determine who and what will have a good opportunity to be the center for political debates and activity. News people with their stories compel political leaders to react to events and conditions on which their viewpoints and platforms would not have been transmitted otherwise. Without media attention, events that the media news offer and the society might have less impact on decision making—or none at all. Situations that might be accepted in unimportant events, they can become intolerable in the fierce of publicity. Consider the case of Senator Lott’s salute at Strom Thurmond’s birthday party. Without the public exposure of a particular private situation, Lott’s politi¬cal failure and its consequence would not have occurred. Politicians are heavily aware of the media’s agenda-setting power. That is why they strive immensely to organize and arrange events to give as much appropriate coverage as possible and to avoid detrimental publicity.
has come to have an adversarial press—the tendency of the national media to be suspicious of officials and eager to reveal unflattering stories about them. This cynicism and distrust of government and elected officials have led to an era of attack journalism—seizing upon any bit of information or rumor that might cast a shadow on the qualifications or character of a public official. Media coverage of gaffes—misspoken words, misstated ideas, clumsy moves—has become a staple of political journalism (WDB 294).