Pixar Research Paper

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Creativity and Culture at Pixar and Disney
Have you ever thought about how Pixar started their partnership with Disney? Well in my research, I discovered that there were many struggles with the Pixar company since it was first founded even when they got bought by Steve Jobs. Pixar early beginnings on how they became a studio for Disney has a long history and went through a struggle to become what they are now. The making of their films and their creative culture in Pixar is wonderful, knowing that they take their animation to a new level.
Around the time when Pixar first started to form it started with Ed Catmull and John Lasseter. They were first working at a department with Lucasfilm as part of the graphics group that develops special effects. …show more content…

3-D animation started getting popular that it has hit the box office with a high grossing films. But because of that people just started to loose taste into 2D animation movies. There were a lot of news saying that Pixar was the reason to why it has no more success. It was a terrible time for Pixar because they were being blame to why a lot of animation companies were being shut down. During the same time, Pixar was reaching its end with Disney Partnership. While they were looking at the contract there has been two major issues. The First one is that Disney will make direct-to-video sequels to the Pixar films with out their involvement. The second reason is that Disney did not include Toy Story 2 as part of the five films that had to make during their contract. They said that Toy Story 2 did not introduce a new set of characters in the Disney universe and that it did not offer the merchandising opportunities of a completely original feature. Michael Eisner was Chief Executive Officer at the time when this dilemma was happening. It got to a point that Pixar was going to lose almost everything and that means losing the characters that they created. John Lasseter said that it was like giving away their children. It was a dark time for Pixar knowing that they were going to lose everything that they have worked so hard for. If they were to be bought by another studio, they could lose their unique spirit and created

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