Star Wars is a science fiction universe, created by the minds of George Lucas and Steven Spielberg, which has been taking the world by loved since the 70’s. With its only main competitor being Star Trek, Star Wars has becoming ever more popular ever since its first red carpet premiere in 1977. There are six known movies, 2 different cartoon television series, countless merchandise sold, and much more. Recently Disney spent $4 billion for the ownership rights of the franchise. Was this a good idea to hand over such a great product that has tons of action and adventure that may be deemed too much for kids? Or can this just be opening up so many more doors towards unlocking the universe's full potential? Disney has already announced the seventh installment of the Star Wars series. There is a huge controversy in the Star Wars universe of what Disney intends to do that will change the universe forever. Really, Disney is hurting the Star Wars universe by creating a television series that is irrelevant in the timeline, producing new movies that may leave so many Star Wars fans disappointed, and monopolizing over something they know they will make the most profit from rather than making something that the people will love and enjoy.
One must know Star Wars before criticizing anyone of ruining it or making it better. Most people go off of the books and the information contained inside that was published in the 70's. Based off of the movies, Star Wars can be described as a huge futuristic war between two sides that take place in a fantasy universe populated by many different species of creatures. In the first three movies there was a Galactic Republic that ruled the galaxy in peace, yet a few small groups didn’t want to join them. Then, p...
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...r the money and plan on making products and films off of not only Star Wars, but also Marvel, now that they own that as well. They plan on doing this until either no one likes either one anymore or they can no longer produce new ideas.
George Lucas said, "It's now time for me to pass Star Wars on to a new generation of film-makers." However, is Disney the right company to be selling such an amazing franchise to? Some fear that they will completely ruin the series and create a much more kid friendly atmosphere and destroy what is left of the beautiful thing, known as the “Original Trilogy.” Others believe that Disney is just the company need to unlock its full potential and create the last three movies that has been planned since 1977. All fans are keeping their hopes up and crossing their fingers that Disney does not disappoint and destroy a historical livelihood.
The famous Star Wars is a movie from the epic space film series directed by George Lucas premiered in 1977. Since there are multiple Star Wars movies in the series, this paper will be focusing on the first movie of the series called Star Wars: A New Hope.
In his article titled, “Star Wars and the Roman Empire,” Martin M. Winkler writes on Lucas’ trilogy and compares the storylines in the films to the Roman empire while placing focus on the similarities
Macbeth is a play written by William Shakespeare. It is considered one of his darkest and most powerful tragedies. Set in Scotland, the play dramatizes the corrosive psychological and political effects produced when evil is chosen as a way to fulfil the ambition for power.The play is believed to have been written between 1603 and 1607, and is most commonly dated 1606. It is a timeless classic and its themes resonate within some of the most common movies and books of modern times. Star Wars is an American epic space opera franchise centered on a film series created by George Lucas. The film series, consisting of two trilogies, has spawned an extensive media franchise called the Expanded Universe including books, television series, computer and video games, and comic books. The franchise depicts a galaxy described as far, far away in the distant past, and it commonly portrays Jedi as a representation of good, in conflict with the Sith, their evil counterpart. Their weapon of choice, the lightsaber, is commonly recognized in popular culture. It is arguably a cinematic masterpiece, holding in rank two of possibly the greatest trilogies the world has ever seen. It is a timeless epic which embodies within it an allegory for the history of the world; the rise and fall of empires and their emperors; the pursuit of power; the melting pot of cultures; the struggle for survival; the advancement of human technology; and most importantly as a whole, the history of humanity. Steven D. Graynus declared, “Ultimately, what the Star Wars films offer is….rousing storytelling suffused by themes of moral struggle and transcendence” (Decent Films Guide). The franchise's storylines contain many themes, with strong influences from philosophy and religio...
It is being predicted that Disneyland will see a dip due Harry Potter. However, Disneyland too is in the process of adding more attractions. There is a 14 acre expansion plan which would resemble Star Wars. The spokesperson of Disneyland, Suzi Brown has said that, Disney would continue to raise the bars of theme parks and strive to provide an unique experience to tourists. This arms race, however, would do a lot of good for the industry and people as
The Walt Disney Company is a multi-billion dollar enterprise that controls and maintains vast interests in various multimedia companies in the United States and around the world. What started as a simple love for children’s entertainment of a sample cartoonist soon became a revolutionary icon in the world of entertainment and business.
Imagine flying through a ice covered planet or zooming through the sand plains of tattoine or battling against the dark side next to Luke Skywalker well sounds amazing right? These are the things that make the Star Wars universe so fascinating in the upcoming paragraphs about how Star Wars has elements of story, that make Star Wars so popular. Star Wars is a cultural institution of immense proportions. Its impact on Hollywood alone has been incalculable. It’s impossible to imagine Raiders of the Lost Ark, E.T., The Matrix, or The Lord of the Rings without Star Wars. Yes because all these movies have been impacted from Star Wars they all transfer you to a different era from you fighting off Nazis to walking into mordor.
The Walt Disney Company is a highly diversified media and entertainment company that has been growing by leaps and bounds since its inception in the late 1920’s. In the past few decades, The Walt Disney Company has expanded into numerous markets and diversified its business greatly. The company states that their corporate strategy is targeted at creating high-quality family content, exploiting technological innovations to make entertainment experiences more memorable, and expanding internationally. Upon studying the happenings of the company throughout the years, it is easy to see that the company is executing this strategy well through numerous strategic moves in the industry.
Walt Disney Company prides itself in producing quality products that are viewed worldwide. Successful Disney films are influenced by many aspects. A good film from the company lures the emotions of its viewers, should be well rated such that it can be enjoyed by a variety of people and should be properly timed. These are the basic characteristics of all the major
What’s more, Disney also needs to recognize which businesses have long-term growth potential and which have not. Hence, Disney also has to divest in businesses which are unprofitable or have no long-term growth potential.
It has a huge impact on popular culture that people feel obligated to go see the films. Star Wars movies are shown and promoted nearly worldwide. In addition, Star Wars is one of the first films to have the most successful merchandise franchise. “These movies began building buzz long before they opened and commanded coverage in magazines and the emerging genre of infotainment television” (Bordwell and Thompson 683), basically Star Wars is a mega picture. It is everywhere and all over people’s faces, for example Episode VII has been promoted in the past year all over the world. The movie tickets in many theaters have sold out because people feel obligated to see it. On the other hand, films in the 1890’s did not have the type of promotion Star Wars has received, but a lot of people went to see the short silent films. Due to a few reasons: for entertainment, escape reality, popular culture, and going out to the movie theater to watch a film was a social norm at the time. When it came to merchandise, Disney was doing it for years, but merchandise did not make a huge impact until Star Wars. As a result, Star Wars changed and inspired new promotion and money-making strategies for all the Hollywood
I reason, the idea of their conglomerate is referable to a monopoly. Disney can actually control every aspect of the creation process to the marketing process of a product. For example, Disney’s most recent film Star Wars was a box office success and part of its success is due to the conglomerate that Disney’s. Everything from airing commercials to promoting products or services on its networks and websites is feasible, in regards to their structural network/conglomerate. The concept of media integration and cross promotion Disney has it down to
Are you for or against Disney? For a majority of Americans this is a no brainer. There answer would be “YES”, because Disney inspired them as a kid, Disney let their imagination be free, or let them dream. Others would not agree, they say “NO” to Disney. For those people Disney has served as a direct representation of an individualist society, money making capitalist, or it represents dreams that cant come true. Yet, Disney has an incredible effect on today’s society due to the direct correlation to the American dream that they create in its publications and products.
In conclusion, Disney appears to be a very strong company financially. They do not have any major red flags. Their liquidity ratios and other information does not seem to be alarming in any way. They have been around for many years and are extremely successful, so any obstacle in their way will not be an issue. They will be able to work through it and bounce back from it without a problem.
When it comes to Disney, their marketing strategy is truly what helps bring such innovation to the
Disney has a rich history and an even brighter future due to the smart decision making of the managing body. Throughout its history Disney has been heavily involved in acquisitions, keeping up with the industry trends and even starting new ones through its parks and resorts segments.