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To many, the idea of riding for the brand is just a cowboy thing with no meaning. However, personally I encourage myself to think a little deeper. To ride for the brand means that with hard work, respect, and trust in yourself and in others, you can persevere. When in look back today I realize that without even knowing it, I ride for the brand. But not until just years ago did I learn it to an extreme level. The sport of wrestling is one of the most demanding sports, physically as well as mentally. And in my case I have learned more about myself wrestling than in any other activity. Wrestling may only last for a few months at the beginning of each year, but without it, my self-awareness would be minimal. The sport taught me that no matter …show more content…
Some people can’t handle these challenges and crumple under the pressure, but the ones that ride for the brand can make valuable decisions that lead them to success. When you’re on the mat, your mind makes decisions for you too fast for you to know what is even going on up there, almost as if it’s just an instinct. It takes guts to fight no matter the odds and to be a sport when the final whistle is blown. The type of person I am is much so defined by the ideals behind riding for the brand. I’m the one that would fight for the win every time no matter what and show respect and integrity without second thought. Each day follow I these lines. Riding for the brand helped teach me that creating disputes, slacking in class, and breaking the law may not be the best idea. My decision making skills are good likely because it is beneficial to ride for the brand. Thanks to this, I can now keep up in school, enjoy extracurricular activities, and stay out of trouble. In the classroom I continue to grow and I enjoy the presence of my teachers and my classmates. Every day I ride for the brand; it helps me in all environments. Becoming a successful person in life can be much easier when riding for the brand. When you have the ability to trust others, work hard, and respect all, you road to success will be much smoother. And those who don’t ride for the brand will live a much more stressful
I have many things that I love in this life, one of those things is wrestling. I have been wrestling for seven years and I have developed quite the passion and love for it. Wrestling has always been an interesting sport for me. Growing up in Oregon I watched my uncles wrestle in high school. I watched both of them win their state tournament in their respective weight classes, this is one of my fondest memories of my childhood. One of them went on to wrestle division one, I thought this was the coolest thing in the world. I looked up to my uncles and wanted to be just like them. I did not always wrestle though. The process of pursing my dream as of becoming a wrestler started of with basketball, then went to a rocky start, then being on Worland High School wrestling team.
Before earning my black belt, I never saw myself as someone who could accomplish great things. I always undermined myself by not using my full potential. I rarely tried to prove myself correct when someone else shot down my statement because I did not know I had the tenacity to take action.
Increasing awareness of a personal and unique identity distinguishes us from the pack. A brand mantra differs from a tagline, explains Guy Kawasaki, as a mantra describes internal business, a standard for a company to abide by. A tagline is for customers and what they can expect to be delivered (Martinuzzi, 2014). John Jantsch, founder of Duct Tape Marketing defines branding "the art of becoming knowable, likable and trustable” (Martinuzzi, 2014). Many specialists on the subject agree that trust building is essential in success. Being honest is one of the top five steps Forbe’s advises when it comes to brand building (Biro, 2013). Some suggestions to follow from, How to Build an Unforgettable Personal Brand (2014) include, making sure customers are provided what is promised, leading with unwavering quality and being consistent in making good on one’s word. The article also warns that the public will assign a default brand if a
Inc. Innovation, Sustainability, Community Impact and More”). The company strategically promotes themselves as a brand that is for everyone: men, women, and children. Even with their simple tagline “Just Do It,” Nike has compelled consumers through an inspirational phrase that resonates with millions of people, apparently. Nike’s aspirational vision of athleticism for everyone ranging from the beginner athlete to the Olympic athlete is arguably the most important aspect of their marketing strategy.
...lives. Without wrestling, there would be no fighting, no self-defense options or maneuvers, or any way for someone to be in the best shape of their life, without being in the military or special workout programs. Involved and used in everyday life, wrestling is not given the credit or respect that it deserves, for the sole fact that it is no football or basketball, and people don’t usually grow up doing it everyday in the local neighborhoods. (Myself).
I’ve recently become a huge fan of pro wrestling, if only ironically. The melodramatic promos, the ridiculous moves, the muscular men few Divas that don’t make my penis retract into my body. They’re all reasons why I love pro wrestling… at least, I did for a while…
Wrestling is a great sport to better yourself and earn a bunch of awards and titles to look back on later on in life. It 's something i will never forget and cherish always. But the memories of losing all the weight and making myself miserable for all those seasons is something i will not miss. People around me were only worried about the medals i had gotten and not about my personal being, that 's where wrestling goes wrong. That 's what needs to change in the future for not only wrestlers but the people around them as well.
CLAP, CLAP, CLAP, CLAP, echoes through my head as I walk to the middle of the mat. "At 160lbs Aidan Conner of La Junta vs. Rodney Jones of Hotchkiss." All I can think of is every bead of sweat, every drip of blood, every mile, every push up, every tear. Why? All of this: just to be victorious. All in preparation for one match, six minutes. For some these six minutes may only be a glimpse, and then again for some it may be the biggest six minutes of their life. Many get the chance to experience it more than once. Some may work harder and want it more than others, but they may never get the chance. All they get is a moral victory. Every kid, every man comes into the tournament with a goal. For some is to win, for some is to place, others are just happy to qualify. These six minutes come on a cold frigid night in February at a place called the Pepsi Center. Once a year this gathering takes place when the small and the large, the best of the best, come to compete in front thousands of people. I am at the Colorado State Wrestling Championships.
Distinguishing one product from another depends on the target market’s ability and in turn the success of any business or consumer product (Lamb, Hair & McDaniel 2009). In the marketing industry and the business world, brand is defined as “a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of others.” (Bennett, P.D., 1995). Brands are a common part of marketing and they serve as value to consumers. Brands also give firms a competitive edge over another and a certain leverage over its customers.
"Strong brands build emotional attachments. They attempt to develop a relationship," says William Dillon of Cox School of Business.
Once upon a time, I qualified for the Tae Kwon Do State Championships, to go to the Tae Kwon Do Junior Olympics in Orlando, Florida. It was my second year at the Jr. Olympics, and I was competing in two events. Sparring and forms. Forms has always been my favorite, partly because I was pretty good at doing them. Sparring was okay. I guess.
A brand goes way past the real element, the brand turns into an image of a specific lifestyle, and a attitude and personality. A brand is an image that passes on the atmosphere of importance. Brands organize pictures, characters and lifestyles into sensib...
A brand is a symbol, a word, an object and a concept all at one and the same time”. Brand figurative aspects like packaging, colors, logos, emblems, design, etc., are signs that
“A company’s brand is driven by more than the combination of promises made and promises kept. What’s also critical is ensuring customers recognize the delivery of those promises, which requires proactively shaping communications and key messages that consistently highlight delivery as well as themes.”
As consumers, we don't really think about the importance of branding. We just seem to go with the flow of brand names that have become synonymous with our daily living. But the impact of a name reinforces the importance of branding when we promote our business. Think about one of the world's most popular athletic shoe companies, Nike. The importance of branding is exemplified by the fact that when you hear Nike, you think athletics and "Just Do It." A great brand name and association has catapulted Nike to the top of its industry.