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Value stream mapping a case study of airline industry
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BSc (Hons) Business and Management Studies
Level 5 operations Management 1 (30481)
Title of assignment: Value Stream Mapping
Roll number @00342867
Hao Yu
Operations Management: Process Strategy
In order to be successful and profitable, the operational management in a restaurant must formulate effective and efficient process strategies. The core business purpose is to provide food and beverages, but the process strategies ensure profitability and business sustainability in the competitive market.
Effective processes enhance customer relations, especially in developing menus, efficient ordering of foods, purchasing food and beverages, facilities planning, and cost control procedures (Lindsay and Evans 46).
The following diagram illustrates the operation management processes of a typical restaurant.
Process Chart of a Typical Restaurant
Dist. (Ft)
Time (Mins)
Chart Symbols Process Description
>40 >10
Purchasing Food
-
>5
Menu Pricing
<50 >10
Storing Food
<10
>60
Preservation
0 <1
Welcoming Customers
<10
<1
Seating Customers
- <10
Menu Analysis
-
<5
Taking Orders
-
<3
Processing Orders
- <50
Cooking Food
- <10
Food Packaging
>5
>4
Serving Foods
- >2
Creating Bill
>5 >2
Serving Bill
- >1 Payment Process
- >1
Payment Verification
- <2
Payment Approval
<2
1
Thanks Giving
>1
2
Taking Feedback
0 >4 Feedback Evaluation
8 8 2 - 2 TOTALS
Purchasing Food
The purchase of food is the initial process which every restaurant aims to manage in order to control the final profitability of the business. It is essential to have a solid costing system at this stage because the costs of foods fluctuate daily.
Their purchases depend on the market de...
... middle of paper ...
...mprove the customer persuasion in order to meet the number of customers targeted. It also helps in maintaining the existing potential customers. The first approach to the customer also determines what the customer spends in the restaurant.
The restaurants also need to improve in order taking process. In modern days, restaurants can improve the taking of orders by developing systems in online platforms, where a customer can order food or other services online, or even request delivery (Lindsay and Evans, 84).
Food packaging process should also be improved periodically in the way that a customer can admire and can afford to buy since customer’s taste on the product is also determined by its branding aspects.
Words: 1478
Works Cited
Lindsay, William, and James Evans. The Management and Control of Quality. 5th ed. Australia: South-Western, 2002. Print.
Availability of online ordering facility presents the franchise with a competitive edge over its rivals.
Operations refers to the transformation of raw materials(inputs) into finished products(outputs). The operations process is one of the key business functions and is a crucial component to business success. Like every business, Qantas is affected by many internal and external influences requiring it to have effective strategies to respond to these influences. Businesses that are able to adopt and utilise effective operational strategies are able to quickly adapt and either reduce or take advantage of these influences that impact the business. The effectiveness of these strategies can measured by Qantas’ performance and whether or not it is able to hold it’s competitive advantage. How well these strategies respond to the influences on operations will determine the level of success that Qantas achieves.
Lag times happen at restaurants often causing service breakdowns. These breakdowns can lead to longer wait times, longer lines, sometimes service and product quality can decrease. For example, if someone messes up an order for a
Operations Management Process is the central arteries within the organization because it produces the planning process for goods and services, which are its reason for existent. Operations management is linked to all organizations as every organization is producing either a product or a service. However, it cannot be said to be the most important function since there are other functional areas and boundaries within an organization. In today's fast changing world, organizations have to have a tendency towards being efficient, effective and innovative to the changing environment to succeed. Operations Management has to use metrics in order for them to accomplish their task and be successful with minimal interruptions within the organization.
In conclusion, a proactive and dynamic approach is needed for Cook Out restaurant’s success. This training program proposal evaluates the vision and objectives of the restaurant and the potential to attain a superior restaurant service. With recommended objectives and new vision, the training program proposal can enable Cook Out restaurant reach full market potential.
The restaurant business is a challenging industry and if a company has a strategy that works for them as well as their employees, it should stay the course and tweak as needed.
[6] Newman, K. A. (2009) Packaging is critical to brand identity, Packaging. (pp. 30 – 34)
Operations management is not confined to only one industry, nor permitted to manufacturing companies. All organizations in the public and private sectors, such as hospitals, hotels, airlines, and insurance companies, need to manage their operations more carefully.
Customers buy when they feel it is necessary giving them the upper hand on the industry. Bargaining power of suppliers: In the quick- service restaurant, the suppliers vary. They really do not rely distributors as large restaurants do. Threat of new substitutes: The restaurant industry is segmented into many parts: full service restaurants ($120 billion); quick- service restaurants ($110 billion); away-from-home managed institutions, examples: food services for schools and hospitals ($21 billion); and other food industries ($106 billion). (Marshall Jones, 1999). Rivalry among competi...
Operations management strategies play an important role in any organization to achieve organizational goals. An organization uses these operations strategies to maintain and control all its operations...
There is a larger number and types of entrants in the market Fine Dining Restaurants-Casual Dining Restaurants-Quick- Service Restaurants. Landscape of primary location is also a threat; there is a lack of customer parking which could possibly result in lower numbers of customers. Climate may also affect the businesses in general, low peak season and bad weather can cause problems for the business market if bad weather is expected, customers are more reluctant to go outside if not necessary. Potential entrants and encroaching concepts are also a concern due to factors such as low consumer switching and brand not being well known. Cost is also a threat although the primary target market is higher-wage earners consumers with less income will not frequent Rooms for Dessert they will seek substitute
An evaluation of the restaurant’s strengths, weaknesses, opportunities and threats served as the foundation for this marketing plan. The plan focuses on the restaurants marketing strategy, suggesting ways in which it can build on new customer relationships, and development of new food products and targeted to specific customer groups.
These processes include: forecasting, capacity planning, scheduling, managing inventory, assuring quality, and motivating and training employees (Operations Management, 2004, p.8). Operations management also includes different models, quantitative approach, the analysis of trade-offs, establishing priorities, ethics, the study of the Industrial Revolution, Scientific Management, and the Human Relations Movement, decision models and Management Science, the influence of Japanese manufacturers, and trends.... ... middle of paper ... ... Conclusion Operations management is an important aspect of the healthcare industry. Without operations managers, no organization would run smoothly and successfully.
However, not only the high quality standards of food affects the business, the staff who are presently providing the service are entitled to establishes him or her self with their tone (the sound of the voice), manner (the level of maturity), language and body language well enough to satisfy the customer and to make them appreciated of feeling more welcomed and values them as a proper customer. E.g. if a customer was about to speak the staff operating the till would say hello, may I take your order please,' and when their products are given Thank you and please come again.'
Operations management focuses on managing the processes of producing and distributing products and services. Operations activities often include product creation, development, production and distribution. It deals with all operations within the organization. Related activities include managing purchases, inventory control, quality control, storage, logistics and evaluations. The nature of how operations management is carried out in an organization depends very much on the nature of products or services in the organization, for example, retail, manufacturing, wholesale, etc.