Nqunqa Business Plan Sample

BUKHO NQUNQA 10I- BUSINESS PLAN

CONTENTS

COVER PAGE..................................................1

CONTENTS.....................................................2

EXECUTIVE SUMMARY...................................3

DESCRIPTION OF BUSINESS............................4

SWOT ANALYSIS.............................................5

OPERATIONS PLAN.........................................7

MARKETING PLAN..........................................10

FINANCIAL PLAN............................................12

CONCLUSION.................................................13

EXECUTIVE SUMMARY

THIS IS A BUSINESS LOCATED IN RANDBURG, WHICH IS A MULTISPORT ARENA COMBINES THE JOYS OF DIFFERENT SPORTS, IN ONE ARENA. THIS BUSINESS OFFERS DIFFERENT

SEVEN LEAGUES RUNNING TWICE A YEAR WITH 8-12 TEAMS PER LEAUGUE)

• SPONSOR 3-5 COMMUNITY EVENTS IN OUR FIRST YEAR OF BUSINESS

DESCRIPTION OF THE BUSINESS

FORM OF OWNERSHIP

SPORTS-O-RAMA WILL BE A PARTNERSHIP THAT WILL BE PRIVATELY OWNED. BUKHO NQUNQA AND THABO NKOSI WILL OWN 26% OF THE COMPANY EACH, WHILE 12 OTHER PARTNERS WILL OWN 4%. THE WORKLOAD AND RESPONSIBILITY WILL BE SHARED BETWEEN THE PARTNERS SO THEY ARE SHARING THE PRESSURE, TIME AND EFFORT.

SERVICES PROVIDED

SPORTS-O-RAMA, A FIRST CLASS MULTISPORT ARENA, PROVIDES A GREAT FITNESS CENTRE, A MASSAGE THERAPY CLINIC, A FOOD COURT, A CHILD CARE CENTRE, FULL SERVICED LOCKER ROOMS, 3 SOCCER, HOCKEY AND RUGBY FIELDS, 10 TENNIS COURTS, 5 NETBALL COURTS AND 2 HEATED POOLS WITH THE NECESSESARY SPORTS AND QUALIFIED AND WELL KNOWLEDGED STAFF IN THE DIFFERENT DEPARTMENTS.

SWOT ANALYSIS

Strength : Weakness :

 MULTIPLE SPORTS

 HIGHLY SKILLED STAFF  NOT ENOUGH WAITERS/WAITRESSES

Opportunity: Threat

EVEN SOME OF THE RESTURANTS IN THE AREA ARE COMPETITORS WITH THE FOOD COURRT AT THE SPORTS-O-RAMA ARENA.

MARKETING PLAN

TARGET MARKET

THE TARGET MARKET WILL BE THE GYM AND MUSCLE ADDICTS, TOURISTS, THE SPORTY LOVING PEOPLE, THE FANATICS, THE ADRENALINE OVER FLOWS AND EVEN PEOPLE WGHO WANT TOM LOSE WEIGHT. PREFERABLY PEOPLE FROM THE AGE OF 5-30.

COMPETITORS AND THEIR EFFECTS

THE COMPETITORS HAVE ALREADY GOT CURRENT, LOYAL MEMBERS WHICH TAKE AWAY THE OPPORTUNITY OF GAINING EXTRA MEMBERS.

PROMOTION STRATEGY

HERE ARE A FEW WAYS TO PROMOTE OUR BUSINESS:

• GIVE A TOUR TO BOTH JUNIOURS AND SENIOURS OF BOTH PRIMARY AND HIGH SCHOOL DURING THE BUILDING OF THE FACILITY

• MAILING OUT FREE PASSES

• SENDING OUT FLYERS

• STICKING UP POSTERS ON THE WALL

• HAVE AN OPEN DAY ON THE DAY THE FACILITY WILL BE OFFICAILLY

• OPEN, BUT MAKE IT FREE TO EVERYBODY. FINANCIAL PLAN

WHAT THE MONEY WILL BE USED ON:

• SPORTS EQUIPMENT

• LAWN MOWER

• WATER AND ELECTRICITY

• STADIUM LIGHTS

• KITCHENS

• THRIFT SHOP

• MASSAGING OIL AND TOWELS ETC.

• FIRST AID KIT

• LOCKERS

NEEDS MAJOR SECURITY, WILL HIRE 24HOUR SECURITY WITH