o Lancer Gallery's business is targeting two consumers’ groups: o The primary group is collectors looking for valuable unique authentic scarce historical artifacts to be a pleasure of owning it. o The other group is consumers from the emerging market of gifts' purchasers and decorative market, looking for a replica authentic artifacts to brings out the artist sense of owning it. ……………………………………….. We can define its business as a reputable dealer for artifacts authentic, and scarce historical jewelry, and pottery in southwestern of American. ……………………………………….. By accepting the mass merchandiser’s offer that would affect positively on the business by triple its replicas production which will be as a result rising demand and sales of the …show more content…
The new contract was offer by the department store chain of mass merchandise, and its currently sell a competitor’s items but, would like to add an exclusive product line that would lead the company’s products to be seen everywhere which means the demand for their products more likely to increases but, Lancer Gallery will not be the sole business supplier for its customers. On the other hand, signing this contract will be risky for the company which means they will shift the business organization, from the focus on the authentic artifact to the production of their …show more content…
Over the past years, Lancer Gallery's business has been growing reasonably counterfeit revenue is a small amount. Despite the expected attracting turnover of that contract, it will be risky for Lancer. The company total sales are about $ 35,000,000. The new contract although might increase that amount more than $ 4,000,000 in addition to sales, but it's going to harm the company's distinctive competence. Lancer's reputation will land beside their customers' relationship will be also affected and change (since they will not be the only one in this business anymore), the initial sales of the original $ 35,000,000 will be cut down. Indeed, this is not a wise decision to be accepted under any circumstances. We are recommending Lancer Gallery that does NOT accept this
Peter produces all his instruments by hand and doesn’t use machinery to mss produce his products. This makes Sawchyn guitars a very highly sought after business for customers who want a very high quality, customized musical instrument. Although there is a fair but of competition in the music business industry, Peter gains a competitive edge over other producers by creating a unique sound in his instruments. Canada has many known music stores which include L.A Music, and Long and McQuade. Over his years of hand making guitars, Peter has also gained loyal customers. Another strength includes having both national and international customers. With these strengths comes some disadvantages for Sawchyn Guitars. Since Peter makes all his guitars handmade, he is unable to have machinery to create his guitars since each guitar wouldn’t be unique which his customers are fond of. His organization also has a very small number of staff. This is one of the main issues facing Peter and his wife, Kendra. As they are getting older, they both don’t want to work full time, but as Peter is being faced with high demands for his products, he has no other choice but to work full time, seven days a week in order to fill orders. Although he has some help part time, he needs someone who knows how to hand make guitars and mandolins to produce unique sounds. And lastly, Peter doesn’t have enough space to store his guitars. Although they have a new shop, they are still unable to display many
Lancer Gallery is a limited liability company that sources and sells a wide variety of South American and African artifacts. The firm’s headquarters are located in Phoenix, Arizona and they also have branch offices in Los Angeles, Miami, and Boston. Lancer Gallery originated as a trading post operation near Tucson, Arizona in the early 1900’s. Through a series of judicious decisions the company established itself as one of the more reputable dealers in authentic southwestern jewelry and pottery. The main problem in this case is should Lancer Gallery’s top management accept or decline a contract that could potentially re-position their brand and definition of business.
(The retail industry main aspect includes small stores that sell products directly to consumers. Mike took over the lease of a building and wanted to transform it into a fully functional department store that offered a variety of products.)
To collect is to bring things together. However there is an art to collecting, as it is not simply just bringing miscellaneous things together. There is a common theme for the objects and together they serve as a special meaning to their collector. In both texts “The Museum and the Public” by Stephen Weil and Walter Benjamin “Unpacking My Library” by Walter Benjamin, and in the film “Mardi Gras: Made in China”, the purpose of collecting is to tell a story and to showcase the significance of the objects in the collection.
Separating the Lancer Company into a brand of authentic, exclusively sold artifacts, and a brand of quality, limited distribution products, keeps the perception of Lancer Gallery high in the mind of consumers. This is beneficial because for those who buy authentic artifacts do so to show their social class or prestige, or, because they are interested in that country’s culture. By buying their artifacts from Lancer they be assured that what they purchases is not an imposter or anything that can be bought by the average Joe.
People go to see artifacts in museums for experience. What could be a better experience than going to the place they are from? Yes, the trip could cost a little more, but you cannot replicate the historical value an object holds in its origin country. The price is nothing compared to the true understanding of the history we gain from going out and visiting the place they should be. The place they should be is their home, where they were found and formed, their origin country.
In this assignment we will exam three case-studies and determine whether the best course of action would be litigation, ADR or criminal prosecution. In the first we look a case of embezzlement, the second is a case of product liability and the third involves a supplier providing non preforming goods. We will evaluate the specifics of each and determine the best course of action. Spoiler alert, some of these may involve more than one course of action.
filled with rare and expensive art is what they came up with. "The buyer identified an
The Pacific Oil Company was formed in 1902 and had been the leader in the manufacturing of a petroleum product Vinyl Chloride Monomer (VCM). This product was Pacific Oil's major product line and was the main component to the manufacturing of plastics, used in many products. In 1979, Pacific Oil had landed a major contract with reliant and had over the years establish a great working partnership. The Reliant Corporation was one of Pacific’s largest and most valued customers and Pacific Oil Company wanted to renegotiate their current contract with the Reliant Corporation, with the goal of extending before it expired. Pacific’s negotiation team, Jean Fontaine, Marketing Vice President for Europe with Paul Gaudin, Marketing Manager of VCM along with representatives Frederick Hauptmann, Senior Purchasing Manager and Egon Zinnser, Regional VP for European operation from The Reliant Corporation, where to spend nearly two year working through the extension of the contract. In the end, the contract settlement was down to a final item that Pacific was not happy about, that may my then loose the extension altogether.
Porcini’s Inc. is considering expanding to other regions. However, the expansion may ruin the quality of the products and services offered to its customers. Therefore, the big question is that, should the firm expand and risk losing its brand and quality of service in the market or should it remain at the current level of production and maintain the level quality of its products and services? This question seems to be easy to be answered but is technical, complex and it will affect the profitability of the firm.
Two large wholesale customers, Dick’s Sporting Goods and The Sports Authority, have an important role in Under Armour’s sale. The company’s revenues came from the two wholesale customers more than 20% (Trefis Team, 2013). The company has not signed long term contracts with the two wholesale customers, so the company will have a chance to gain loss of sale (Trefis Team, 2013). These two wholesale customers hold a power to bargain as they could substitute Under Armour products with other its competitor’s products.
Ownership and control of production ; vertically integrated manufacturing operation to enable its constant introducing of new items and also ensure short lead time
The sales outlook in the Internet, catalog, and retail outlet markets remains very positive, with estimated rates on return above 25%. Capable and adequate workforce is available in all areas researched. Legal considerations will be minimal.
The company is now facing the demand of more products without the capability of producing, and the threat of new entrants into the market is becoming significant. Mr. James M. Elliot, the CEO and Chairman of the Board at Bytes Products, Inc, noticed that the company was facing numerous problems. The existing three plants run on 3 shifts schedule of 24hours a day and 7 days a week using up all possible production. It has now become evident to Mr. Elliot that if the three existing plans were to be running at maximum capacity at all times, the demand of production would still not be met. If the company’s overall supply is unable to meet the demands of its customers it would cause a negative impact on the company by not being able to maintain its current market share.
In this highly competitive industry which is extremely sensitive to the level of discretionary consumer income and the subsequent impact of the type of good purchased, competitors include foreign and domestic guild and premier luxury jewelers, specialty stores, national and regional jewelry chains, and department stores. To a lesser extent there exist catalog showrooms, discounters, direct mail suppliers, televised home shopping networks, and jewelry retailers who make sales through internet sites.