Jeremy Number Club Case Study

Today I come before you with not good news, but bad news. I come before you not on a good cause, but one that is dear to me and you. Why is membership down and why are member leaving. I think member are leaving because of us. Membership is down because we have taken them for granted. We have asked our self why? We have the state of the art gym. We have a fabulous dining hall and we have catered to the people when they have come in the door. Now we have just stop caring and we have let people search options. I think in this business that we are in we can’t do that. I feel that people are also leaving because with their still business maybe struggling and people still facing hard times they are still being watchful where they put their money.

The first recommendation that I have is we hold a white and black dinner for our members, and perspective member. Have it catered and have a nice band playing and we give tours. I feel that this dinner would be a way to show our members that we thank them for being members. The tours that we give we hit on our state of the art gym and we talk about the great food that we serve to our members. I also would like to offer new memebers that we select a discount on membership for a year that way we make it to hard to turn away. The next recommendation that I would add and one that could get excitement about it is we take a helicopter and we drop flyers with our name on it. I think this is one that drop a wide net, but it helps us seep through the masses to find only the best. The last recommendation and one that I’m excited for doing is we start a campaign of one that makes people want to come and see what we are all about. We drop words around business that the only places that is anybody will be their. we do what apple did for the Iphone, but we do it for our