ENVIRONMENTAL ISSUES REPORT

726 Words2 Pages

Introduction Personal big data analysis (PDA) as the name implies involves dealing with terabytes of data. The project would be hosted on the cloud on AWS, Google App engine any of the other major cloud infrastructure providers. The heart of the “cloud” is the datacenter. Since the project is a mobile application it would also mean we must take into consideration the impact of wireless telecommunication towers. Key issues The project has two main infrastructure requirements. Storage of the data and parallel processing. Both of these would be provided by Infrastructure as a Service providers (Iaas). The impact of cloud computing has been immense and a major paradigm shift in the way businesses are run. It has led to fewer upfront capital investments and optimized IT spending while also allowing organizations to scale up quickly and efficiently. So for PDA it makes sense to deploy on the cloud. While the cloud will power PDA it also brings to surface the environmental impacts of its engine the datacenter. Key findings from How clean is your cloud? (Cook,G.) are: • Three of the biggest IT companies Amazon, Apple and Microsoft are expanding rapidly disregarding the source of electricity and rely heavily on dirty energy. • Global energy demand from data centers has increased 50% from 2005-2010. It grew by 19% in 2012 alone. This is in contrast to the global electricity consumption which was roughly flat. • Based on current projections the electricity demand from data centers is greater than that of Brazil, France, Germany and Canada put together. • Industry leaders estimate that approximately $450bn is being spent annually on datacenter expansion. All these point to the fact that there will be an ever-increasing demand for e... ... middle of paper ... ...s it is very energy hungry. All the IT companies should bring more transparency to their electricity supply chain and take responsibility for decreasing their carbon emissions as the need for energy will only keep increasing. A green cloud is a sustainable cloud and companies need to invest and innovate as much in this area as they do in the internet services and products. Reference Works Cited 1. Latimer, J. (2011, December 10). Top 5 places to build a new data center [Web log message]. Retrieved 2014, March 27 from http://gigaom.com/2011/12/10/latimer-where-to-build-data-center/ 2. Cook, G. (2012, April 2012). How clean is your cloud?. Retrieved 2014,March 28 from http://www.greenpeace.org/international/Global/international/publications/climate/2012/iCoal/HowCleanisYourCloud.pdf 3. Retrieved 2014,March 28 from https://www.google.com/green/energy/investments/

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