Donald Trump's Popularity

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Many of Donald Trump’s tweets are controversial and cause his popularity to fluctuate constantly. Over time, Trump’s social media presence became larger after he announced his campaign for president. Figure 2 illustrates how Trump’s 2015 comments cause a change in his Republican nomination polling.
Figure 2:
At the beginning of his campaign, Trump’s popularity was only at 5% of the national average but almost 6 months later it increased to 30%. Even with racist and sexist tweets, Trump still managed to continually increase the number of his supporters through his presence on Twitter and at his rallies. All of these quoted comments merely extend from his tweets. The largest percent increase caused by a comment was when Trump said, “Think of …show more content…

It’s one of the greatest thefts of in the history of the world” on August 25, 2015. This quote influences Trump’s reputation because of the correlation between American’s anger with unemployment and Donald Trump’s promise that if elected, he will solve this issue. Although Trump’s popularity increased over time, after certain comments, the Trump campaign saw a decrease in his Republican nomination pollings. For example, after his comment about the silent majority on September 14, 2015, Trump’s popularity decreased from 30% down to about 23%. Although the comment is not the sole reason, it contributes to the decrease in polling numbers. Another example of Trump’s polls increasing was during the Democratic Debate in October 2015. Even though Donald Trump is a Republican candidate, his live tweeting produced a lot of attention and led to the increase of 60,000 followers …show more content…

Before becoming the 2016 Republican Presidential Nominee, Trump was successful in both business and on television. In 2004, Trump became a reality TV star on his show The Apprentice. People know his name which helps Trump gain popularity during the election. Once voters can recognize the Trump name, decision heuristics, or mental shortcuts come into play. In politics, voters tend to vote for the candidate they are most familiar with. Trump uses his background as a reality star to his advantage and gains popularity that way. A 2005 study by the psychologist Alexander Todorov proves that politically uninvolved voters tend to vote for the candidate that looks the most competent. Two physical attributes that viewers associate with competence are a square jaw and an intense stare. Donald Trump possesses both of these attributes. This study concludes that Donald Trump’s name and appearance influences his supporters more than his political

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