Business and Social Media

940 Words2 Pages
bulb-icon

Recommended: Social media impact on business performance

Brian Dunn the CEO of Best Buy learned a difficult lesson using social media as a communication tool (Robbins, Decenzo, & Coulter, 2013). What started as a great tool to communicate with his employees turned into a disaster. Brian Dunn’s twitter account was hacked by someone logging on as him and sent inappropriate messages to all his connections. These devastating incidents can ruin companies and cause employees to question their leadership.

Problems with social media can be as small as a miss spelled word, to a customer posting negative comments about a company for the world to read. Additional concerns are employee’s usage during work hours causing lack of productivity (Calvasina, Calvasina, & Calvasina, 2013). Also, employee could be using social media while driving a company vehicle, or defame an individual, and or use it for insider trading. Secondly, social media can be a platform for disgruntled employees to voice their issues, or publicize company trade secrets.

These are all very real concerns for companies and their legal counsel. In addition to the concern over current employees causing problems with social media usage, internally it can be a danger. In some cases, potential applicants are being asked to provide their passwords to enable a possible future employer into their personal accounts. This violation of privacy opens up huge legal implications for companies, especially when done during a hiring process. If an applicant is not hired and the applicant can prove it was due to something on their social media accounts, this could cause a company large sums of money to settle claims or battle them out in the court system.

When a company is using social media to communicate with thei...

... middle of paper ...

...and our company has gained new patients on the positive reviews.

Overall, social media is a very positive influence for companies and employees. Information can be gained so quickly compared to a few decades ago. It has made our world a smaller place and that is good for all of us. Doing business globally was impossible before and now it is the norm. Our children are gaining access to the world and information that we never dreamt would happen when we were children.

References

Calvasina, G. E., Calvasina, R. V., & Calvasina, E. J. (2013). Protected concerted activity under the national labor relations act and employee use of social media: Policy and practice issues for employers. Business Studies Journal, 5(2), 59-67.

Robbins, S. P., Decenzo, D. A., & Coulter. M. (2013). Fundamentals of Management (8th ed.). Upper Saddle River, NJ: Pearson.

Show More
Related

  • The Impact of Instant Access to Information on Privacy

    589 Words  | 2 Pages

    Companies have determined what an employee does while at work or away from work on social media can greatly affect the company’s image. For example, the National Football League (NFL) has a code of conduct policy that holds employees of a team and organization accountable for the employee’s comments on social media. An employee, on their own time, is no longer a private entity, acting on their own accord without consequences from their employer. This new approach to managing a company’s image or message dictates how a company monitors and responds to acts, whether they are behavior, speech or actions they find inappropriate.

    Read More

  • Legal Aspects of Fire Protection

    582 Words  | 2 Pages

    The use of social media within the fire service is a controversial civil issue in which parties on both sides may feel as though his or her rights have been violated. Many fire and emergency services organizations, nationwide have established policies that prohibit and/or restrict the use of social media by employees, due to the growing problems associated with its use. Social networking is a relatively new issue to the legal system with judicial opinions that vary in wide degree. Social networking has become a tool that can convey a positive or negative image upon a fire department, therefore posting must be performed in good taste as to not convey negative public opinion upon the fire department and its members.

    Read More

  • Social Media Policies

    938 Words  | 2 Pages

    Social media has immensely evolved in how many companies and employers do business in recent years. It has helped many companies grow and expand by usage of social media by mass and instant communication and advertising through this technology. Like anything, there is a side effect. The social media "downfall” is the subject of employees bashing their employer's reputation in regards of employee’s communication via social media about their employers. With such controversy, the National Labor Relations Board (NLRB) has had to step in to distinguish what is considered lawful of unlawful termination due to these actions by employees and their employers. The question to ask if such an issue should arise is to determine if it is concerted activity or not. This will help the NLRB determine if proper disciplinary procedures have been taken.

    Read More

  • Bullying And Social Media

    1116 Words  | 3 Pages

    Social media has a negative impact on our society today due to bullying, job stability, and in person conversations. Bullying affects people because they could attempt to commit suicide. When people have a job they could get in trouble if they start bashing on coworkers. In person conversations aren’t the best because people can give off false information about themselves.

    Read More

  • Walt Disney Company

    2626 Words  | 6 Pages

    Robbins, S. P., & Coulter, M. (2009). Management (10th ed.). Upper Saddle River, NJ: Pearson

    Read More

  • The Effect Of Social Media On Recruit And Selection

    1146 Words  | 3 Pages

    Joos, J. G. (2008). Social media: New frontiers in hiring and recruiting. Employment Relations Today (Wiley), 35(1), 51-59.

    Read More

  • Social Media Case Study Analysis

    791 Words  | 2 Pages

    Secondly, the grapevine aspect of social media is prevalent in this case. An inaccurate message was rapidly passed throughout Best Buy’s customer base and employees. In addition to the embarrassment that was felt by CEO, Brian Dunn, the company’s image was negatively impacted. Social media gives the oppo...

    Read More

  • Coca Cola Social Media Analysis

    1610 Words  | 4 Pages

    This paper will discuss and identify the effects of social media, and what will make social media better through research on best practices. Social media is an imperative public relations tool for companies to utilize in their business practices. Social media cannot be regulated so anyone can say what they want about the company, whether it is good, bad or ugly. Social media is developing rapidly and there are new platforms daily, making it necessary for companies to not only be familiar with those platforms, but also know how to reach the consumer through them.

    Read More

  • Essay On Social Media And Hiring

    1022 Words  | 3 Pages

    As college students and adults prepare for the real world, people are constantly faced with how to prepare for interviews and the hiring process with jobs. One factor of that is the gray area that is the idea of social media and networking helping to assist with the hiring process. Technology has become a privacy and employment issue that future employees face. When it comes to employment companies a have no boundaries and employers need to realize that social media should be used only for non-bias practices and not employment decisions based on someone’s Facebook post. Topic: How Privacy and Employment Laws effect Social Media changing the Hiring Process.

    Read More

  • Social Media for Business Communication

    1104 Words  | 3 Pages

    Mr. Alan Wilson is a business professor for the University of Strathclyde. The author is an expert because of his education and experience. Wilson summarizes the book The Business of Influence, explaining the importance of all employees taking responsibility in the use of social media and how employees are all influencers. This article will help the paper explain how all employees are influential.

    Read More

  • Security and Privacy in Social Media

    1591 Words  | 4 Pages

    ..., which can result in decreased productivity. An employee may be spending more time viewing their friends’ posts and pictures, rather than focusing on their job. Social media can be addicting to some people. This should be monitored by all business owners. Employees can attend a party with people taking pictures, and then the pictures can be misconstrued or distorted. Online reputational concerns can be critical for businesses along with their employees. It can result in loss of employment, loss of economics, and unforgivable social humiliations. Businesses are at another disadvantage while using social media because followers can post negative comments on the business’s Twitter, Facebook, and Instagram site. Also, a hacker can retrieve the company’s page and post false information. A business or organization’s reputation will suffer from these actions. (Oravec 97)

    Read More

  • Essay About Social Media

    969 Words  | 2 Pages

    Since the introduction of internet in the 1990’s, its importance worldwide has always grown tremendously. From the first email send to the domination of Facebook and other social media websites, it has changed the way people communicate. The use of social media is increasingly becoming the preferred way people share their daily activities, ideas and knowledge and that is why it’s the most talked about and used platform. Many companies are encouraging their employees to use various social media platforms and engage online for office productivity, posting opinions and presenting their thoughts. Corporations realize that Social Media tools such as blogs, forums, podcasts and social networking websites makes internal communications faster, more convenient and effective. Social media is a low-cost, high-impact tool that can also complement and reinforce your existing communications efforts. It gives a new dimension to internal communications in many ways: building relationship with employees, leads to diverse thinking and innovation, and reduce costs and Increase Productivity. Social media has impacted positively in the business world, but its downside has impacted teens in high school, with issues such as cyber bullying, and people using Facebook and twitter to get over their boredom and research proving that the more they use social networking websites the more envious they feel.

    Read More

  • Impact of Social Media on Society

    1077 Words  | 3 Pages

    Now most social media companies are buying out and merging with many other companies that will be off use to them. The people of society have certainly come a long way. Social media is influencing consumers on what they are going to buy next. Social media is helping businesses to become more aware of the impact they have on their customers. Social media has a big impact on an individual and a business.

    Read More

  • Impact Of Social Media Essay

    646 Words  | 2 Pages

    In the end, social media provide a way of keeping in relations with friends, also allow many companies to reach a large number of costumers and to be more productivity. At the same time, media are changing the ways in which we communicate and interact with others. Social media is a very interesting thing in our life. It was made for the free exchange of lots of information all around the world without boundaries but we have to know well how and why to use these media.

    Read More

  • Negative Effects Of Social Media Essay

    1111 Words  | 3 Pages

    Social media has a positive impact on the world and is able to allow a better future. It is able to improve communication by making it easier to talk to people via Facebook chatting. Also augments education by making kids use websites that are similar to these social networking sites and giving them a feel of what is right and wrong. Finally it positively impacts the economy, and the fact that these sites are not used just for casual use anymore, but can create job opportunities. All of these reasons tie into the greater message that social media is positive for the world because it creates a better environment, a potential future in which we

    Read More

More about Business and Social Media

Open Document