Benefits of Davidson College Website

669 Words2 Pages

What is the purpose of a college website? Some say it is to get the academic stand point of the college across to help people better themselves in education. Others will say it is strictly to attract people with extra curriculums and fun things to do on campus or around campus. I believe the true purpose is to appeal to people wanting to better themselves while also showing the other benefits of attending said college, all while helping every step of the way to attending. The website Davidson.edu does a pretty good job of laying it out to attract a younger crowd with academics and diverse student activities. At first glance the website is intriguing with pictures and videos of things to do at Davidson. As one digs deeper and click to other pages, it shows the academic benefits and how far Davidson can take them. So I think the purpose of Davidson.edu is to appeal to a wide variety of people and help get them to attending and I believe it does it well. The home page is the most appealing part that draws people in. the audience targeted by Davidson is a younger, nature loving crowd. The very first thing seen on the home page is a slide show of the main attractions including the surrounding lakes, rivers, and mountains. The home page also shows how students, such as nature lovers, can go out on the colleges very own ecological preserve and do activities including white water rafting. Nature lovers will also love the information from the slide show regarding the research and investigation students can choose to do regarding the work they want to go into, like research in the neighboring woods. Davidson is also targeting a younger crowd by putting sports as one of the main attractions on the home page. Sports are one of the main reas... ... middle of paper ... .... For people not quite getting the hang of how all these things work, they give you a number to their admissions office for assistance in the whole process. I don’t know how they could make it anymore simpler or be any more helpful. In my opinion, the Website of Davidson College has a purpose of trying appeal to a large variety of diverse people and not limiting the college to a set standard of people. It does so by appealing to the athletes, but also the nature lovers who would rather join clubs that would involve white water rafter through the rivers. Also to not just get people interested, but to help them every step of the way until they are in and applied. It helps students by being to the point and all important information is apparent and important links be in sight. Making it impossible to not be interested and making it impossible to not be able to apply.

Open Document