Cognate Strategies
Cognate strategies are a way of framing, expressing, and representing a message to an audience. Subsequently the 9 cognate strategies can be categorized by Aristotle’s 3 rhetorical elements which define the art of presenting an argument. Aristotle’s 3 rhetorical elements are defined as Logos, Ethos, and Pathos.(Saylor Academy, 2012).
Logos pertains to logic and comprises three cognate strategies that are defined as the following:
• clarity;
• conciseness; and
• arrangement.
Ethos pertains to ethics and credibility and comprises three cognate strategies that are defined as the following:
• credibility;
• expectation; and
• reference.
Pathos pertains to emotional appeal and comprises three cognate strategies that are defined as the following:
• tone;
• emphasis; and
• engagement.
The following are 5 of my interpretations and examples of the cognate strategies:
Clarity
Clarity in communication helps establish the exact intention of a communication to provide clear understanding and prevent ambiguity.
When I communicate with individuals in my career field, it is important that communications are understood the first time to prevent the need for additional clarification due to any
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With that said, I have found that it is critical to give credit and show appreciation for the people who contribute to the success of a project. Daily and as appropriate I let people know that I appreciate their assistance in a written communication (e.g. Thank you for your valued assistance). Additionally, I have written communications to employee’s leadership while also including the employee in the communication in order express how valuable they are to the project while also highlighting the great work they have done. In summary, expressing appreciation is a great way to acknowledge people’s efforts and
Ethos is a category that appeals to connecting one thing to another to help advertise the product.Resse's uses this tactic by including the pretty well -known rapper Mr.lupo linking the fans of mr.lupo to the cereal.People who watch the commercial will recognize mr.lupo and will want to buy the cereal from the commercial he's in.Connecting the two products together gets out more publicity for and the said product.Ethos is efficient in the process of linking two different subjects so they benefit each other.
Ethos, by definition, represents credibility or an ethical appeal which involves persuasion by the character involved. Budweiser, also
Pathos is the author's use of emotions and sympathy to urge the audience to agree with his or her standpoint. And lastly, logos apply sound reasoning (logic) to attract the typical ideas of the audience and to prove the author's point of view. "Lockdown" by Evans D. Hopkins is a fine example of an author using these appeals to persuade his audience. Hopkins uses of the three appeals are easy to locate and relate to throughout the entire passage. He undoubtedly uses rhetoric to try and keep his audiences focused and to persuade them to feel the way he does about the treatment of prisoners.
Ethos is something that makes the article creditable. Or what gives the author the right to be saying what he/she is saying. This article was revolved around the interview that was done with Governor Snyder. That is why they were able to quote what he was saying about the situation and have a file with his emails on them. This makes it clear to the audience that what is being said is true. That is why ethos, that make the article creditable, actually make the article better fo...
To begin, ethos is the appeal to credibility. Ethos use of persuasion to show the writer has a full knowledge of what is being said. Amanda Coyne displays this rhetorical device when she notes she has a family member is prison. This small amount of information credits her knowledge on the emotional effects and the experiences one may have inside a federal prison visitation room. Ethos also promotes the ethical appeal to the reader through the text. For example,“The Long Goodbye: Mother’s Day in Federal Prison” tells the tale of a woman in jail for conspiracy. “Ten years. That boyfriend talked and got three years. She didn 't know anything. Had nothing to tell them. They gave her ten years. And they called it conspiracy. Conspiracy? Aren 't there real criminals out there?” (62). This pulls the reader to start to question the ethics of the justice system and if the system truly beneficial to all who fall under and are held accountable to its standards. Amanda Coyne puts this litotes into this essay to make you question if this woman is a criminal or someone who was caught up in the wrong place and couldn 't get
Ethos is the credibility of knowledge and written word. Or in laments terms, that one has the authority to spread true knowledge. It shows the importance of what you are talking about and gives a speaker credibility to talk about the subject. “Supersize Me” fulfills this bin that it provides the viewers with facts and statistics about obesity and the fast food industry in America. It was reported in the documentary that each day, 1 in 4 Americans visit a fast food restaurant, and that in 1972, America spent three billion dollars a year on fast food where as today we spend more than $110 billion a year (S...
Ethos: A key element of ethos is the speaker credibility. Ethos is also created when the writer is an expert and/or the writer uses evidence from reliable source Autism speaks a non-profit organization is providing first responders training at the national level is an important step towards increasing the safety of the autism community, by ensuring that first responders have the tools they need to effectively responds to an an emergency involving a child with autism (Autism Speaks, 2017).
Ethos is the use of one’s title or background in order to speak on an issue that is presented. Hasselstrom is a female poet, essayist and writing teacher who is using experiences in order to debate the issue of carrying a weapon. Hasselstrom does not have the proper ethos in order to speak on this topic because she does not have any credentials that state she is qualified enough to speak on the issue of guns. The most experience Hasselstrom has with a weapon is the fact that she owns one, however she is lacks the credentials to give certifiable proof that other methods besides a gun is the only valid method that could prevent a physical altercation from occuring. In the excerpt, Hasselstrom stated that a pistol is the only way to shift the balance of power which then provided safety. She has no background on if that statement is true nor have any of the knowledge to justify the
An example of logos in the movie is when Westley and Inigo are sword fighting, comparing their abilities using different techniques.
Clinton uses logos to support her ideas on how to run the country. Logos is the appeal of using logic to assist a statement
Aristotle’s rhetorical triangle links three elements of arguing together: the speaker, the story, and the audience. The relationship between the elements determines the speaker’s argument and whether it will be successful in oratory or literature. Ethos, Logos and Pathos are each different aspects of the argument that must be balanced in order to succeed in persuading or convincing an audience. Ethos, or character, relates to the speaker’s credibility that the audience appeals to: it is useful when persuading a group of people to trust what you are saying or doing. Logos, or logic, is a way of convincing and appealing by reason, truth, and facts. Pathos relates to the audience’s emotions and their response to what the speaker is saying.
Pathos is emotional appeal that influences what we think. According to everything’s an argument there are four main ways that Pathos is used. They are using emotions to build bridges, using emotions to sustain an argument, using humor, and using argument based on emotion. To build a bridge, the speaker makes the audience feel empathy for the situation. The speaker appeals to her or his own experience to gain sympathy early that way the audience will be more inclined to listen later. When utilizing emotion to strengthen an argument, it makes the claim stronger, because it can energize the situation. Humor can be a great tactic to lighten the mood, but a jokester must be careful because the joke may be thought of as ridicule. Arguments based on emotion are to strike a particular emotion, so that the audience will feel more
The unsuccessful use of ethos makes the reader feel like the author’s piece is irrelevant to read. What’s going to make them believe this author has something to say that is actually worth listening to? It goes as far as the process it took for the author to make the article. Little things like the ones mentioned in this analysis: demographics of the subjects, interview styles and experience, which contribute to the process of making her article, could become big things when it comes to the author’s use of ethos, because it’s all about credibility. The process is where ethos is established for the most part and that’s where Anderson made most of her “little” mistakes.
These appeals are based on the demographics of the readers, so the process of persuasion is more powerful. Ethos is based on the credentials of the writer. For example, if the writer proves that he or she is smart they are practicing ethos. Pathos on the other hand has more to do with emotions of the text and how they affect the reader. Writers practicing pathos know the demographics of their readers, making readers feel sad, angry, pity, and happy are mostly used forms of pathos.
There are many more ways of showing gratitude and that you can see how hard someone is working such as, nominating them for a staff award for, for example, best worker, so they can be recognised throughout the entire organisation for their hard work, determination and loyalty to the organisation. I have not yet been nominated for any awards, however within my work for my team I always receive praise and thank you for helping them with work and/ or doing some of their work for them to help clear back log as fast as possible. In my team to make sure each and every team member is treated with respect, equality and courtesy everyone's opinion is accepted, we also hold regular team meetings to address certain things that people have done well that