Aristotle's Three Cognate Strategies

880 Words2 Pages

Cognate Strategies
Cognate strategies are a way of framing, expressing, and representing a message to an audience. Subsequently the 9 cognate strategies can be categorized by Aristotle’s 3 rhetorical elements which define the art of presenting an argument. Aristotle’s 3 rhetorical elements are defined as Logos, Ethos, and Pathos.(Saylor Academy, 2012).
Logos pertains to logic and comprises three cognate strategies that are defined as the following:
• clarity;
• conciseness; and
• arrangement.
Ethos pertains to ethics and credibility and comprises three cognate strategies that are defined as the following:
• credibility;
• expectation; and
• reference.
Pathos pertains to emotional appeal and comprises three cognate strategies that are defined as the following:
• tone;
• emphasis; and
• engagement.

The following are 5 of my interpretations and examples of the cognate strategies:

Clarity
Clarity in communication helps establish the exact intention of a communication to provide clear understanding and prevent ambiguity.
When I communicate with individuals in my career field, it is important that communications are understood the first time to prevent the need for additional clarification due to any …show more content…

With that said, I have found that it is critical to give credit and show appreciation for the people who contribute to the success of a project. Daily and as appropriate I let people know that I appreciate their assistance in a written communication (e.g. Thank you for your valued assistance). Additionally, I have written communications to employee’s leadership while also including the employee in the communication in order express how valuable they are to the project while also highlighting the great work they have done. In summary, expressing appreciation is a great way to acknowledge people’s efforts and

Open Document