Analyze the importance of financial and non-financial measures that can be used by an international organization to achieve organizational objectives

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In every business industry one must consider the importance of financial and non-financial measures, which provides benefits in order to accomplish primary organizational objectives. The success of the workforce depends mostly on how mangers and employees measure their financial and non-financial performances. To be able to comprehend the concept of how businesses attempt to achieve organizational aims, one must define financial performance, which is ‘a subjective measure of how well a firm can use assets from its primary mode of business and generate revenues’ (http://investopedia.com/). Many examples come with such a concept, including how businesses take into account the cash flow, income and total unit sales, and look into financial statements, declining debt, balance sheets and price earnings. As such, non-financial performance must be defined as well, and it is indicated as ‘any quantitative measure of either an individual’s or an entity’s performance that is not expressed in monetary units’ (http://lexicon.ft.com/). For example, the rate of employee or costumer satisfaction, the quality of products and goods produced, and the market share are taken into consideration. Finally, organizational objectives could be defined as ‘the overall goals, purpose and mission of a business that have been established by its management and communicated to its employees’ (http://www.businessdictionary.com/). The purpose of this essay is to discuss and analyze the importance of financial and non-financial performances that international business organizations operate in, for the sake of attaining organizational goals and boosting the overall performance of the workforce. This will be done by using American Multinational Corporations. Such as,... ... middle of paper ... ... Education. Accessed 20-2-2014 from: (http://www.findlaw.co.uk/law/small_business/business_finance/business_planning/investment_appraisal_techniques/6096.html). Accessed 19-2-2014 from: (http://www.fma.org/Porto/Papers/PROJECT_EVALUATION.pdf). Accessed 21-2-2014 from: (http://usmansheikh.wordpress.com/2008/11/25/5-key-non-financial-metrics/). Accessed 20-2-2014 from: (http://investors.nikeinc.com/Investors/News/2012/default.aspx#earnings). Accessed 20-2-2014 from: (http://nikeinc.com/news/nike-unveils-nike-fuelband-se-and-nike-fuelband-app). Accessed 18-2-2014 from: (http://www.designyourway.net/blog/inspiration/35-nike-print-advertisements-that-boosted-the-companys-income/). Accessed 18-2-2-14 from: (http://www.nikeresponsibility.com/report/files/report/NIKE_SUSTAINABLE_BUSINESS_REPORT__FY10-11_FINAL.pdf) Accessed 23-3-2014 from: (http://www.wipo.int/about-ip/en/)

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