ABOUT CARREFOUR :
In 1959 Carrefour supermarket company is set by Fournier, Badin and Defforey families Who run discount supermarket in Annecy.
Carrefour is a French retailer headquartered in Boulogne Billancourt in France.
It is one of the largest hypermarket chains in the world, the second largest retail group in the world in terms of revenue, and the third in profit.
Carrefour operates in Europe, Argentina, Brazil, China, Dominican Republic, United Arab Emirates, Qatar and Saudi Arabia. also it has markets in North Africa and Asia.
Carrefour means "crossroads" and "public square" in French.
PLANNING IN CARREFOUR :
Carrefour planning makes a manager realize what he actually wants to achieve. He cannot direct his subordinates to the right direction if proper planning is not made. A manager cannot be confident, clear and concise enough on how to achieve their goals without having a well-defined plan. Planning will help him realize whether his course of action for achieving goals is right or not.
ORGANIZING IN CARREFOUR :
1. Organizational Structure :
- Under the authority of the Chief Executive, Carrefour's management is organized as follows:
a. The Executive Committee, which contributes to the definition and implementation of the strategic and operational plan and make sure about roll out of projects
b.The Executive Committee ensures the teams' Assortment and the dissemination of management and leadership principles.
2. Organizational Culture :
- To understand the organizational culture it's important to know the values of the group. These are presented in the mission, vision and goals of Carrefour.
- The company has three important values:
a. Commitment : they think that they are ...
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...mbers of the team.
3. Division the goals.
4. Set a date by putting the goals on their calendar.
5. Commitment to achieve the goals on time.
C. Effective leadership strongly contribute to motivate staff and workers and improve their performance and this means increased profits and minimize losses and to avoid as much as possible of errors and problems.
- Carrefour is always keen to motivate their employees by:
1. Create a pleasant atmosphere and convenient to work.
2. Put motivational signs on the wall.
3. Financial incentives.
References :
- The book “Principles of Management” by Eswar Press Chennai.
- Carrefour website : http://www.carrefour.com
- Wikipedia website : http://en.wikipedia.org
- Carrefour foundation website : http://www.fondation-carrefour.org
- Essays for student website : http://essaysforstudent.com/Business
**** Agencies Responsible – Which agencies/ organizations/ individuals are primarily responsible for executing the action plans for each goal?
Effective leadership is an art, and it is a personal role, which needs the combination of motivation, skills and sophisticated strategic to strengthen the focus, energy and the development of a culture that encourages individual thinking and performance. Leadership is about ideas and thoughts to convince to take the assignment of responsibility and to unlock the potential hidden desires, the best performance of others.
The company had to be the second largest retailer shop in the US; it has many advantages that come along. The customers well acknowledge the company and its brand have been well established.
A clear vision and action plan to ensure all staff focus on the final outcome. Director will help you to identify more quickly which is tracking the needs of the group and re-evaluation of the effort. What happens if you lack a vision and plan of action? Imagine a football coach a game without a pre-defined; each player tries to coordinate the activities.
Leadership can be important to the management which it can help to a max efficiency and to achieve goals. The following points justify to the importance of leadership.
Leadership is considered to be a process with influence over their followers in which the leader expects the voluntary involvement of the team members in an effort to accomplish organizational objectives and goals. Effective leadership is described to be the extent to which a leader consistently and progressively managing , leading and directing his/her team members to the destination that has been agreed upon and defined by the whole group. (N.Bhatti, 2011)
According to Pearce & Conger, (2002), the action that leads employees in achieving its objectives or goals is called leadership. It has been proven in several researches that leadership in an organization plays a significant role in employee’s productivity and performance (Yuki, 2001). Leaders are one of the people in an organization who can influence the behavior of the employees in several ways. They motivates employees, sets a clear vision for the team or for the management, builds morale and guide their employees through the course of their work (Smirch & Morgan, 1982).
Leaders are considered as an important part to any successful organization because the leader is not just being a successful leader but also to bring achievement to the organization and its employees. “Leadership is the ability to influence a group toward the achievement of goals.” (Robins, page 221). Leaders insist employees on entering training courses to improve the productivity, and to expand their knowledge.
I found in interesting that the company exploits a relatively small amount of marketing, less than 1 percent of revenue. They are able to keep a tight hold on their brand as most of the stores are company-owned.
Planning is involved in defining an organization’s goals, establishing an overall strategy for achieving these goals, and developing plans for organizational work activities. Planning can establishes goals and objectives to provide direction to all levels of managers in the organization. Planning also reduces uncertainty and reduces overlapping and wasteful work activities. Planning helping establish standards that are using in control. Planning has two components: goals and plans. The goals can define the targets that the organization wants to achieve. Timeframes are usually included to specify when the targets are to be achieved. The goals is include ‘What is it to be done?’ and ‘When is it to be done?’. Action Plans are another component of planning details steps and actions, there are required to achieve goals. The
Planning aims to reduce uncertainty. It does this by forcing managers to look ahead, anticipate change, consider the impact of change and develop appropriate responses. (Robbins 2012) Through attempted monitoring of conditions in a changing environment, one is able to respond quicker to new information and new circumstances, thereby becoming more flexible. In addition, having the environment under constant observation enables managers to analyse how the organisation will differentiate itself from its competitors, therefore facilitating more chan...
Planning and organizing is another vital quality needed for managers. If manager can do effective planning he can really contribute in the long term progress and development of his organization. Proper planning helps in useful and efficient use of the existing resources of the organization. After planning if you are not able to organize the things, this can really worsen your planning.
Leadership, without doubt, is a significantly important function of management. It helps to aggrandize efficiency and to fulfil an organization’s goals. Leadership is the ability of a manager to induce the subordinates to work with confidence, determination, courage and zeal. It is also defined as ability to influence a group towards the realization of a goal. Leaders should have the capability of developing future visions, and to drive the organizational members to want to attain the visions. This paper states my points in which I duly believe, justifies the importance of an outstanding leader in any organization.
(iv) High morale:Good leadership increases the morale of the employees which, in turn, contributes to higher
...d realization of the goals; planning, organizing, commanding, coordinating and controlling processes are vital and essential (12manage).