Billboards Hypothesis

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Hypothesis
When I first started thinking about the hypothesis, I had the idea that billboards have become obtrusive and ineffective in the advertising market. After researching and asking other people what their opinions are, I have since come to the conclusion that billboards, if used correctly, can be just as effective as other methods of advertising. Speaking to people who work or have worked in the industry, has made me realize that there is an aesthetic appeal to billboard advertising that can’t be found elsewhere.
Methods
Having actually known people who have worked in the billboard and advertising industry, I felt this was an opportunity to utilize my resources and draw from their experience. My study consists of interview with two

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