The purpose of the memo is to summary the article Six Ways to Grab Your Audience Right from the Start and the perceptions that I learned from it. It is vital that the first moments of your presentation grab your audience attention. Not only does a great introduction provide an overview of what will be discussed, but it should also convince the audience that your presentation would be relevant. There are six ways to grab audience attention.
Summary of Main Points
„X Make it personal
Never lose sight of the reader's interests, needs and motivation.
„X Throw out a quirky fact
Begin with a fact or statistic that supports the topic of your presentation.
„X Put them on the edge of their seats
By arising the reader¡¦s curiosity in the beginning, it brings audience in to participation and anticipation at the same time.
„X Draw a hypothetical scenario
It could be either the past or the future/either positive or negative.
„X Create a series of vignettes
A powerful statement captures the attention of your audience and sets a dynamic tone for your presentation
„X Use a pertinent quote
By using the irony or humor quotations, it catches readers¡¦ perspective.
Perceptions
As an audience myself, I totally agree that these Six ways could grab audience attentions. Nothing builds rapport as effectively as the Golden Rule of all Communication - be audience-centered. Ask either a rhetorical question or one that seeks a response from the audience. If you want the audience to respond, make it easy for them to do so. Ask a question that can be answered with a yes or no, or call for a show of hands. With the help of the Internet, it¡¦s easy to find a quote for just about any topic.
Furthermore, I believe that the first step toward making a powerful, persuasive presentation is to define your audience. Defining your audience means finding out who they are. This information is crucial in order to address audience members' needs, interests, expectations and levels of understanding. Without this knowledge, you are unable to match your message with their needs. Your ability to present from their perspective enables you to influence their thinking, persuade them to accept what you are suggesting and achieve your goal for making the presentation.
Engaging your audience in comfort will help prevent anger and get you to persuade them more easily. By keeping it simple, empowering, and getting them to smile, you will be much more successful.
[Appeal to your audience. Leave a remark or meaningful quote that they can remember, bring your audience back to the introduction story, leave them with something to think about and move them – emotionally and physically!]
The characteristics of this unstructured data are high in volume, high velocity, or high variety and complexity. Big data comes from sensors, devices, video/audio, networks, log files, transactional applications, web, and social media - much of it generated in real time and in a very large scale.
In this audience analysis, I have addressed a situation in which I am called on to present quarterly sales information at an in-person meeting to a group of stakeholders, including managers, salespeople, and customers. I will explain how I will address the communication to this audience by answering the following questions: (1) What characteristics of the audience must I consider?, (2) What communication channels are appropriate? (3) What are some considerations to keep in mind given the diversity of the audience?, and (4) How would I ensure that my message is effective?
After understanding the possible outcomes and usages of Big Data Mining and Analytics, the study of the process is necessary to identify the real possibilities behind this techniques and how this can improve a business performance. To do this; we should comprehend the basics about data mining and the process that leads from pure data to insights.
The creativity and ingenious of human beings has enabled the development of technologies that have overall, benefited all of mankind. Arguably one of the most if not the most pivotal man made technological achievement is that of the internet. The internet has allowed for the seeming less transfer of data and information in a matter of seconds. With this innovation has come an increase in communication, enhancement of understanding other cultures, and a mass gathering of data. The amount of data now in existence due to the internet has created the need for big data. Big data has developed as a solution to the traditional computer infrastructure that has become obsolete due to its inability to handle the massive amounts of data now in existence. The benefits of big data are ever expanding and attractive as it can improve the efficiency of companies, research, health sciences yet, the consequences of using big data are just as intensifying and are causing some backlash in many communities. The current issues surrounding big data and the increasingly dependent nature of the world’s people on big data will undoubtedly impact the use of big data in the future.
Over the recent four months in Communication 1402 class, I have addressed three formal speechs and completed a number of chapters in the corresponding textbook “Communication Works”. This course of Communication aims to provide general information what public speaking is and how to address a public speaking. Recalling back the experience during the processes of completing the Speech to Imform, Speech to Persuade, and Group Presentation, I will draw a conclusion about this course and these three presentations in five aspects, comprising my previous perception of public speaking before this course; learning from the Speech to Inform; the goal and evaluation of Speech to Persuade; learning from the Group Presentation; the most important thing learned from this course.
Big Data is being widely utilized by large corporations and the government for many practical uses, tracking crime, finding terrorists, redefining shopping, and changing how we go about everyday life. Price says that big data is leading to large advances in medicine, social sciences, astrophysics, business, and crime fighting. According to IBM, 90% of the worlds Big Data...
Big Data is a concept that has existed for a while, but only gained proper attention a couple of years ago. It can be described as extremely large data sets that have grown so big that becomes almost impossible to manage and analyze them with traditional data processing tools. Big Data can be used by enterprises in by building new applications, improving the effectiveness, lowering the costs of their applications, helping with competitive advantage, and increasing customer loyalty. It can also be used in other industries to enable a better system and better decision-making. Big Data has become a valuable asset to everyone around the world and continues to impact society today.
Davenport, Thomas H., Paul Barth, and Randy Bean. "How Big Data Is Different." MIT Sloan Management Review. N.p., 30 July 2012. Web. 18 Mar. 2014. .
Thus the concept of big data would definitely bring about revolutionary changes in each and every aspect of our lives. From political to economic, social to technological and legal as well as environmental, every aspect would see the emerging trends of big data.
I have also learned about different types of audiences and speeches including persuasive, informative, entertaining and delivering special occasion speeches. It came to my attention that whenever I was making these presentations or speeches, I needed to do so with confidence, consistence and practice before the actual presentation and completely eliminate the element of panic. It was also clear that capturing the attention of the audience and engaging them in the whole process, it was necessary to have a very strong introduction and also try and use visuals to deliver the message. It was therefore vital to respect each person’s diversity and cultural values (Lucas, 2011).
What is Big Data? Big data is a large stream of structured, semi-structured and unstructured data that has unique characteristics. These characteristics are collectively called the 5V’s (Keith 13). The first V stands for volume in reference to the large set of data generated. The second V is for velocity signifying the speed at which new data is generated. The third V is for a variety, which signifies that data can come in any form and from various sources. The fourth V is the veracity is in reference to the uncertainty of the data. The last V is for a value of the data. The data has a perceived value for the organization using it.
The challenges include capture, storage, search, sharing, transfer, analysis, and visualization. The trend to larger data sets is due to the additional data derivable from analysis of a single large set of related information. As of 2012, limits on the increasing size of data sets that are feasible to process in an efficient amount of time were on the order of terabytes of data. Scientists are regularly trying to find out limitations due to large data sets in many areas, including meteorology, genomics, complex physics simulations, and biological and environmental research. The limitations also affect Internet search, finance and business informatics. Data sets grow in size in part because they are increasingly being collected by universal information-sensing mobile devices, aerial sensory technologies (remote sensing), software records, cameras, microphones, radio-frequency identification experts, and wireless sensor networks. The world's technological per-capita capacity to store data has roughly doubled every 40 months since the 1970s; as of 2010, every day 2.5 terabytes (2.5×1018) of data is being created. The challenge for large enterprises is to determine who should own big information initiatives that stride the entire organization.
Practice is a major role that needs to be played when it comes to presenting. Practicing, I feel gives you more confidence in your speech, and more preparation than if you were to not practice. Rehearsing before the speech then presenting makes you seem like you actually know what you are talking about even if the only reason you know all these facts is because of study and practicing. Practicing through my speech really helps me with my presentation, if I practice enough, I feel very confident to where I wouldn’t need t a paper to look at notes during the speech. This concept is important for anything. Practicing will always help you with any future task.