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Consumerism 1920
Consumerism 1920
Rise of consumerism 20th century
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Consumerism, an ideology that encourages chronic purchasing of new goods and service has become an ideal lifestyle since the 19th century. The objective of this paper is to investigate factors such as Capitalism, Industrial Revolution and technological changes and how they lead to greater interconnection in the global scale and expansion of consumerism since it first came into being in Europe and North America in the 19th century.
Overview:
Capitalism and Industrial Revolution:
The search for the new marketplace, competition to keep the prices of goods low and demand for consumer goods all reinforce one another to fuel capitalism. In order to produce more consumer goods at a cheaper price, companies reduce total operating cost through
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In contrast to carriage and horses which relied on animals to harness power, the new source of energy, starting with coal used in steam engine revolutionized the transportation industry. (Lecture, March 7) Steamships and railroad trains which relied on steam engine reduced travel time for consumer goods to be transported. As the technology evolved aircraft in particular drastically reduced travel time, taking about only 7 hours to cross the Atlantic Ocean, leading to globalization connecting all the nations faster than ever. (Lecture, March 14) In addition, communication system like telegraphs, telephones, radio and wireless communication system like the internet provided an effective way to communicate between the transports. “The simplicity of the Internet and its high utility meant that its spread occurred at such a breakneck speed that the world become electronically connected seemingly overnight.” (Glenn, 2007) The internet is a crucial aspect in the global expansion of consumerism in modern days since purchasing is made very simple by being able to get anything 24 hours online from anywhere.
Greater accessibility in transportation and communication lead to the emergence of free trade agreements where countries exchange goods without any restriction. Agreements like North America Free Trade Agreement(NAFTA) and Trans-Pacific Partnership (TPP) made the exchange of goods much easier among nations. Free trade increased interconnection between the countries by exchange goods, contributing to global expansion
Technology helped facilitate the production of goods as well as transportation. Farmers were able to produce more goods, yet they overproduced and it resulted in economic hardship for them. They could not afford to export goods through the high rates of rail roads, and led to clashing with the government, for the lack of support.
The 19th century market revolution was a period of dramatic socioeconomic development in the United States. According to Ronald Takaki, this “revolution” culminated in a boom of entreprenuership, ease of business, and an insatiable demand for labor that led to the racialization of minorities in the United States. After a stagnate economy in the late 1700s due to poor soil quality, the invention of the Cotton Gin by Elie Whitney jumpstarted the market by allowing tougher strains of cotton to be grown and processed. Suddenly, the “Cotton Kingdom” was immensely profitable. In addition, a decrease in shipping costs (76) and spreading use of banking and capital (76) made doing business in the US easier. The United States also had, in contrary to
the early American economy was described by littler, nearby markets, revolved around huge urban communities. The boundless extension of the railways in the late 1800s changed this, entwining the nation into one national business sector, in which merchandise could be transported available to be purchased the nation over. The railways likewise gave a gigantic force to financial development since they themselves gave such an enormous business sector to products steel and timber, for instance. In the late nineteenth century the railways spoke to the primary "enormous business." The railroad business was the biggest single boss of work in the U.S., and institutionalized America financially, socially, and socially.
With the invention of the hydroelectric dam in the early 1920’s, many citizens can now afford electricity in their homes. Along with that came inventions such as the telephone, revolutionizing the way that we communicated. Before the telephone, communication could only happen through mail. Depending on the situation, that could take 6-7 days. Then came inventions like the electric refrigerator, stove, iron and radio.
After World War I and during the 1920s, America’s economy was growing to be the best in the world. Consumerism had led to the increase in purchases made by Americans and the amount of products that had been produced. Some of the consumer goods that were now in demand had included the automobile,
Throughout the late nineteenth and the early twentieth century, the United States economy changed dramatically as the country transformed from a rural agricultural nation to an urban industrial gian, becoming the leading manufacturing country in the world. The vast expansion of the railroads in the late 1800s’ changed the early American economy by tying the country together into one national market. The railroads provided tremendous economic growth because it provided a massive market for transporting goods such as steel, lumber, and oil. Although the first railroads were extremely successful, the attempt to finance new railroads originally failed. Perhaps the greatest physical feat late 19th century America was the creation of the transcontinental railroad. The Central Pacific Company, starting in San Francisco, and the new competitor, Union Pacific, starting in Omaha. The two companies slaved away crossing mountains, digging tunnels, and laying track the entire way. Both railroads met at Promontory, Utah on May 10, 1869, and drove one last golden spike into the completed railway. Of course the expansion of railroads wasn’t the only change being made. Another change in the economy was immigration.
In the period from 1920 to 1930, commonly referred to as the “Roaring Twenties”, the previously established values in American society underwent significant changes, shifting to materialistic and consumerist ideas. The members of the upper classes lived extravagantly, not realizing many of them were riding on false prosperity. There became a larger split between the upper class and lower class as the rich became richer and the poor became poorer. Money poured into the hands of opportunists who distributed and sold illegal alcohol. A shift in wealth allowed previously poor people to become wealthy. Women began to rebel against the previously established social norms and dressed differently. Racism was widespread during the 1920’s, becoming a reason for support for new legislation against other races. The prohibition of alcohol in the 1920’s backfired tremendously. Alcohol remained present in a “dry” United States. People met in secret in “speakeasies” controlled by gangsters and drank alcohol. The introduction of the new technologies in communication and transportation such as the radio and the automobile for the common person was a sign of industrialization. The conditions of American society, customs, law, and order began to deteriorate during the period.
The railroad began to bring people to places that before then were only accessed by weeks of dangerous travel over harsh and deadly terrain. The industrial revolution has ushered in a completely new era. The new era was one of mass production, supply and demand, and new requirements of industry. The growth of industry has created new demands for transit, trade, and more robust supply lines. The railroad boom across the U.S. had spread and proceeded to grow the economy quickly; therefore, many people began using the rail roads just as quickly.
Whoever dies with most toys wins- Conspicuous consumption Conspicuous consumption in the 1920s was about at that time, people spending money, making money, and those left behind. Related Posts of "Conspicuous Consumption Definition | Investopedia" In the 1820’s, after the second industrial revolution, the economy of America enters a high speed development, industry overstep England became the first in the whole world. In the 1920s, after the World War1, because America was one of the victorious nations, the economy increased a lot, and that is one of the reasons that American people’s income increased, and the gross national income from 604 billion up to 821 billion dollars.
America’s current standard of living is going to cause our demise. Consumerism is a problem throughout Americans culture since mass production began in the late nineteenth century. The obsession with consumerism has led to mindless wastes of resources, a diseased society and economic instability. Rick Wolff, a professor of economics at University of Massachusetts, states “economics of capitalism spread consumerism—now uncontrolled, ecologically harmful, and fiscally disastrous—throughout the United States”. Wolff’s viewpoint on consumerism aligns with mine. Believing that an economy based on promoting endless consumption is volatile and unsustainable. Consumerism can be analyzed and seen to be embedded by corporations and politicians.
In the 19th century, America had a basic economy and small industry. It was also a new country, with few customs and traditions. It had not had time to acquire any, because it was still so new. America has grown a lot since then, and a lot of the steps we have taken to get to today's bustling economy and immense industry took place in the nineteenth century. Commerce and industry contributed to America's nineteenth century identity because it provided the framework for a larger economy in the future, helped drive western expansion and growth of cities, made an improved transportation system necessary, and forced many new inventions onto the market
Canals, steamboats, and railroads allowed for faster travel of exports and the creation of bigger cities. The invention of the Pony Express, specialized regions, and infrastructure permitted Americans to keep in touch over long distances and the creation of market towns, which inspired a deep, national connection from all corners of the country. The giant leap made by the Transportation Revolution changed America greatly in ways of their economy and
All nations can get the benefits of free trade by being specialized in producing goods they have a comparative advantage and then trade them with goods produced by other nations in the world. This is evidenced by comparative advantage theory. Trade depends on many factors, country's history, institution, size and. geographical position and many more. Also, the countries put trade barriers for the exchange of their goods and services with other nations in order to protect their own company from foreign competition, or to protect consumers from undesirable products, or sometimes it may be inadvertent.
THE COMMERCIAL REVOLUTION Strong growth in foreign trade, the establishment of a monetary system, economic specialization, growth in transport, trade and diplomacy, and the recognition of national banks, futures markets, and mercantilism characterize the European business revolution. Essentially, the concept of a commercial revolution means that the content of Europe has experienced historical periods of major economic expansion, mercantilism and colonialism in the 13th and early 18th centuries. Before the commercial revolution was the industrial revolution of the mid-eighteenth century. Before the commercial revolution, medieval people in Italy dominate the barter system of exchange of goods.