Why Is Buzzfeed So Interesting?

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Why BuzzFeed is so Interesting? BuzzFeed is said to be one of the fastest growing media businesses on earth. BuzzFeed provides the most shareable flashing news, authentic reporting, entertainment, and video across the social web to its global audience of more than 150M. The secret for Buzzfeed success is "defining media company for the social age". Its coctail of humorous lists, celebrity gossip, picture stories and breaking news has captured a booming demand for material to share with friends. Oberholzer-Gee said "The reason it's so successful is the moment we start to share things, the sharing itself is some sort of endorsement that's hard to replicate with other forms of advertising," BuzzFeed is so viral and addictive because, Buzzfeed focuses on the percentage of new readers who share a partner's post to their social networks after they read it. BuzzFeed posts is from classic categories like Beauty, Home, Crafts, Fitness and Food. And also BuzzFeed is smart to experiment pictures like cute photos of puppies, cats …show more content…

"Pinterest is BuzzFeed's second largest social network referrer. It also has a much longer lifecycle that other social networks, often driving traffic to posts months after publication. BuzzFeed's first editor, did a post in June 2012 about DIY projects. The post quickly received traction on Pinterest, and convinced BuzzFeed that they should focusing on Pinterest. BuzzFeed readers love to share back to Pinterest, so the team makes it easy for readers to Pin by integrating Pin It buttons and "Follow us on Pinterest" widgets on their sites. Not just joining Social Media Sites, BuzzFeed makes money. It raised almost $50m in venture capital funding since its launch in 2006, including the latest $19.3m round. The company is tight-lipped about its turnover, with revenues reported to be $20m last year, but a spokeswoman said it had a number of profitable months in 2012, no doubt by its paid-for

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