What Makes a Successful Children's Book?

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Northern Lights and Tom's Midnight Garden which are both prizewinning, children's books will be discussed in relation to David Rudd's 'defence' of the work of Enid Blyton. This will be achieved by answering the following questions and tying them into Rudd's essay. How can the success of a children’s book best be quantified? What criteria are used for judging children’s books? How do the chosen texts stand up to this criteria? Who are different groups that judge children's books and what criteria do each of them have? How have the criteria for judging the merits of children’s literature changed since the eighteenth century? What are the arguments for defending Enid Blyton? Finally, are the arguments presented sound, and if they are what impact does this have on how we judge children's books in general? How can success best be quantified? Successful children's books are books that are known to be highly appreciated by a large, statistically verifiable number of children and, possibly, by many critics as well, however, the latter is not always true especially in such cases as that of Enid Blyton. By this definition it would appear that Enid Blyton would be considered an unmitigated success with sales of over 500 million books worldwide, having been translated into 40 languages and in August 2008 was voted the best loved UK author according to a survey conducted for the Costa Book Awards. Plus the fact that she still sells over 11 million books a year despite having died over 40 years ago. Is popularity then the best way to judge the success of a children's book or are there other criteria that have to be fulfilled? Given that Blyton has been heavily criticised it would appear that many people are of the opinion that the success of... ... middle of paper ... ...itories, Basingstoke, Palgrave Macmillan, pp. 276-85. Squires, C. (2009) ‘Marketing at the Millenium’, in Montgomery, H. and Watson, N. J. (eds) Children’s Literature: Classic Texts and Contemporary Trends. Basingstoke, Palgrave Macmillan, pp. 183-98. Tucker, N. (2009) ‘Twentieth-Century British Publishing’, in Maybin, J. and Watson, N. J. (eds) Children’s Literature: Approaches and Territories, Basingstoke, Palgrave Macmillan, pp. 143-56. "Booktrust Childrens Books: Prizes and Awards Blue Peter Book Awards."Booktrust Childrens Books: Home. Web. 14 Feb. 2011. . His Dark Materials - The Author - Author's Studio."Random House - Bringing You the Best in Fiction, Nonfiction, and Children's Books. Web. 15 Feb. 2011. .

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