Walmart Swot Analysis Paper

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Substitutes are a medium threat to Walmart 32nd. St. since consumers might choose to buy similar products at other places or local products such as the vegetables and fruits that are produced in the area. It is easy for customers to substitute the products at Wal-Mart but not that easy to get a cheaper price than Wal-Mart.
New entrants have a low threat to Wal-Mart 32nd St. since there are few markets and business that want to invest in Yuma to due to being a small town and the proximity of other bigger cities. However, there is one new store coming to the Yuma area, SPROUS FARMER MARKET, it is a natural and organic grocery. SPROUS is coming soon to Yuma and it is expected to open on July 26, 2017.
The market rivals poses a high threat for Wal-Mart 32nd St., and are mainly retail stores close to the area. In the Foothills area, Fry’s Food is located 3.2 miles away from Wal-Mart 32nd St. Fry’s Food offers many similar products and services like Wal-Mart. In addition, Target which is Wal-Mart main competitor is located 9.6 miles away from Wal-Mart 32nd St. however, Target is not located in the foothills area which leaves a competitive advantage for Wal-Mart 32nd St. over Foothills customers. …show more content…

buys in large quantities and many of them base its business probability from Wal-Mart buying their products. Wal-Mart 32nd St. has a bargaining power over its suppliers.
Buyers have a medium threat because they have the right to shop at other stores rather than Wal-Mart 32nd St. Consumers have the option of choosing what type of products and services they use at certain time, and how much they are willing to pay for a product or

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