Visual Communication Design

1746 Words4 Pages

How to effective use visual communication design in the film

Visual communication is to take diverse information and designs it for both print and screen based media, also from print like newspapers magazines, books and tickets to the screen like web interfaces, film titles to right through to environmental applications. Therefore, it need designer to creative thinking and an eye for detail. As an integral part of the culture, visual communication design is an exciting and growing industry where vision and creativity are involved in . It helps the designer show their creative skills in the mass media, internet , film and television and so on . Vision effects plays an important role in the sense of motion in most of the movie industry(Krasner, 2008). However, in the study of visual communication, most of the students take wrong path while to perform their creative and smart design. Pranayama (2006) said the ethical awareness and responsibility towards the world that lived in and society lived with are important for the vision communication design and creation. Therefore, to effective use visual communication design in the film industry or other perspectives are important. In order to critical discussion the visual communication design in the movie industry, the author mainly focus on the movie of 'Life of Pie' and ' Inception' to carry out this paper.

Life of Pie is an Oscar-award winning movie with a visually- stunning 3D experience. The film is based on a novel by Yann Martel and follows the story of a Indian boy who survives a disaster at sea by taking in a small boat along with a tiger. The director of Ang Lee use the visual effects to finished this movie. When the movie win the visual effects Oscar- award, people brought a...

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...l Effects Supervisor: Winning an Oscar and Folding Paris 'Are Both Dream-Like Situations'. [online] The Hollywood Reporter. Available at: http://www.hollywoodreporter.com/news/inception-visual-effects-supervisor-winning-162235 [Accessed 27 Apr. 2014].

Kelly, S. (2013). How 'Life of Pi' Became a Visual Masterpiece. [online] Mashable. Available at: http://mashable.com/2013/03/12/life-of-pi-technology/ [Accessed 27 Apr. 2014].

Krasner, J. (2008)., Motion Graphic Design- Applied History and Aesthetics. UK: Elsevier Inc.

Moodley, K. (2013). BRAAAAAAAAAAAHM! Meet the man behind Inception's incredible visuals. [online] GQ. Available at: http://www.gq-magazine.co.uk/entertainment/articles/2013-01/21/inception-special-effects [Accessed 27 Apr. 2014].

Pranayama, A. (2006). THE SIGNIFICANCE OF ECOLOGICAL AWARENESS IN VISUAL COMMUNICATION DESIGN EDUCATION. Nirmana, 7(1).

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