Kendyll Spriggs
10/2
Per.8
Buying Loyalty Essay
In life, it is important to have someone's loyalty. In the story, Buying Loyalty, written by Chang Tu shows how one can see this in many different points of view. Throughout the story, Feng Hsuan sings about not having enough necessities, and after he sings, he earns them. At the end of the story Feng Hsuan burns the taxes of the people trying to gain the people’s loyalty. This eventually does show Lord that he has the people's loyalty. Thus, in Buying Loyalty, the main theme is that one can’t buy loyalty, one must earn it.
Initially, the character, Lord Meng-ch’ang, is rude, arrogant, and rich man. For example, when Feng Hsuan sends a servant to go to ask Lord Meng-ch’ang for a place to live; his servant is rudely blown off. This demonstrates how much people don’t trust the lord. Furthermore, when Feng Hsuan asks for more stuff he gets he basic needs and is blown off. Feng Hsuan then sings, hoping he will get the attention of the servants. He eventually gathers what he needs and in return is loyal to Lord Meng-ch’ang. This shows how people can earn the people's loyalty by simply giving them their basic needs. The author, moreover, shows the readers that one that doesn’t show loyalty will not receive loyalty.
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At the end of the story, Lord Meng-ch’ang learns about how people need to have loyalty throughout their life.
This is shown when Lord Meng-ch’ang states, “Now I understand how one has bought loyalty for me.” (3) He states this because Feng Hsuan rips up the taxes; he also lets the people in the kingdom be more free.This causes Lord Meng-ch’ang to send him away; later on, Lord Meng-ch’ang understands. Furthermore, Feng Hsuan says that he simply bought loyalty for Lord Meng-ch’ang. This could be perceived as weird because one can’t buy loyalty;this is being used to say that he earned it for him. The author, however, is showing that if people want loyalty then they must take away what is keeping them from
it. Chang Tu’s, Buying Loyalty, shows how society has to earn loyalty. He communicates this message through Lord Meng ch’ang’s struggle with loyalty. In the end, the taxes are burnt as a representation of how to get rid of the wall blocking loyalty in a relationship. Readers of Buying Loyalty should keep in mind that a relationship is based off of loyalty. Readers should learn from the character’s example by making sure they are loyal to everyone who is loyal to them. One could also apply the lesson from the story to connect with peers and co-workers.
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In this quote (pg.4) it shows that Rich can be bought and he is trying to tell More that this is normal because everyone “has his price”. However, More, being the kind and charitable man he is, tries to explain that being able to be bought is not normal and it is a moral weakness in someone’s character and tries to help him get a job as a teacher where there is no temptation of bribery. Another example of how Rich’s moral character is weak is when he is talking to Cromwell and Cromwell tells him that he is to become Secretary to the Council, which he asks Rich not tell anyone about it. However when Cromwell repeats the question over and over, Rich, finally, says he would but it would depend on the bribe.
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Ninety percent of Canadians are enrolled in at least one loyalty program. Market research has shown that loyalty programs are growing to be very popular in today’s market. A loyalty program is a program offered by a company to customers, who make frequent purchases. Loyalty programs are of benefit to both the consumers and the business. The consumers benefit by receiving coupons, special access to sales and new products whereas the company benefits by gaining an abundance of knowledge about the consumers, through their purchasing habits. Loyalty programs have proven to be very successful for several companies such as Target, Starbucks, and Shoppers Drug Mart. The senior management in sales and marketing believe that initiating a loyalty program
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