Summary Of Rich Holth's Deep Dive

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Strategy is the most important factor in leading a business. Business Strategy is defined as “the intelligent allocation of limited resources through a unique system of activities to outperform the competition in serving customers” (Horwarth 28). In Rich Horwath’s book “ Deep Dive” he provides us with key principles and concepts of strategic thinking. The three disciplines of strategic thinking consist of 1) Acumen: which is generating general insights through a step-by-step evaluation of your business and environment 2) Allocation: focusing your limited resources through strategic trade-offs and 3) Action: implementing a system to guarantee effective execution of strategy at all levels of your organization.
In order to formulate a strategy
We must now execute the strategy. Companies tend to lose productivity when they are not familiar with their purpose of their work and the strategy for achieving their goals and unleashing their maximum potential” (Howarth 29). The third discipline in strategic thinking is Action. Howarth describes Action as implementing a system to guarantee effective execution of strategy at all levels of your organization. He proposes the strategy formula to ensure that managers have a framework to communicate the strategy to their subordinates. The strategy formula guides the process of “channeling strategy from mind to paper” (Howarth 129). There are four components to the strategy formula; what + how + who + impact 1) What: The activity representing the purpose of the strategy 2) How: The general means or method of accomplishing the strategy 3) Who: The audience the strategy is defined to reach and 4) Impact: the desired result of developing and executing the strategy. I feel this is a method that should be implemented in all organizations. I would use this method in my company by ensuring every employee has a copy of the company’s strategy formula. It would be displayed in various areas in the company and I would make a pocket sized card with the information as well. I will constantly question employees to make sure they are familiar with the company’s strategy. The goal is to make everyone acquainted with the company’s strategy and how we plan on going from our current state to a future desired

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