Social Media On Sports Research Paper

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Social media has become one of the most worldwide forms of communication technology. Social media has provided countless advantages to many communities including the NFL. While it has provided multiple opportunities, it also has challenged the tradition of sports and has interfered in the lives of athletes. Being able to get direct access to player’s lives has caused fans to appreciate social media due to the feeling of a personal bond. Unfortunately, some fans abuse this privilege and the innovation and advancements of technology used in the community of the NFL has made some bad turns due to bad publicity. This topic is especially important because many overlook the fact that athletes not only play their sport for fun. This is a job just …show more content…

Social media has become a term so widely used that people have a hard time determining what “social media” really is, so Kaplan and Haenlein try to clarify this in their article. Not only do they clarify the term “social media” they give advice for companies that use social media as a tool. Pujazon-Zazik and Park took a different approach at defining social media. This article shows how the media is an indefinite creator of opinions that veers its information toward the public. These two authors show this by discussing topics such as media psychology, advertising, persuasion, etc, using the topic "Women in media". It advertises media as a sort of manipulation with both positive and negative effects. Researchers such as Wells conducted research on sport and broadcast news. They regularly discuss stories such as collegiate scandals, which athlete is the newest to be accused of doping, a referee fixing an event and the many parents who are seen to be “out of control” at youth sporting events. The answer to this constant bad reputation may lie partly in what sells in the …show more content…

"The Future of Social Media Policy in the NCAA." Harvard Journal of Sports & Entertainment Law 3 (2012): 277-296.
Brown, Natalie A., and Andrew C. Billings. "Sports Fans as Crisis Communicators on Social Media Websites." Public Relations Review 39.1 (2013): 74-81. Hancherick, Drew. "Tweet Talking: How Modern Technology and Social Media are Changing Sports Communication." The Elon Journal of Undergraduate Research in Communications 2.1 (2011): 15-21. Kaplan, Andreas M., and Michael Haenlein. "Users of the World, Unite! The Challenges and Opportunities of Social Media." Business horizons 53.1 (2010): 59-68. Levin, Samantha. "Tweet Tweet: A First Amendment Wake Up Call Regarding Social Media in the Sports Arena, 30 J. Marshall J. Info. Tech. & Privacy L. 117 (2013)." The John Marshall Journal of Information Technology & Privacy Law 30.1 (2013): 6.
McCoy, Lauren. "140 Characters or Less: Maintaining Privacy and Publicity in the Age of Social Networking." Marquette Sports Law Review 21.1 (2010): 203. Mckeller, Myron. "Celebrity Personas on Twitter & Their Fan Base: A Case Study”

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