Rogers Communications Inc. Case Study

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Introduction Rogers Communications Inc. (RCI) is one of the leading, well-established communications and media companies in Canada. Competent management of human capital/resource and employee development are often among the key factors that contribute to a company’s success. Like others, Rogers attributes its success to (and takes pride in) its highly skilled and diversified workforce with 26,000 employees across the country. According to the company’s multi-year business plan (called Rogers 3.0), focus and investment in employees with their development are one of its key strategies (Rogers, 2017a). The company has been recognized as one of the Canadian top 100 employers and top employers for young people (Rogers, 2017b). This paper intends …show more content…

is a Canadian public communications and media company operating in four key segments: Wireless, Cable, Business Solutions, and Media. It provides a broad scope of products/services ranging from wireless voice and data communications, high-speed internet, cable television, data networking services, to radio and television broadcasting, sports media and entertainment, and digital media, etc. RCI was founded in 1920 and is headquartered in Toronto, Canada. And the company’s primary operation and source of sales are in …show more content…

Since many of the applicants are young, they use computers to looking for a job online in order to establish a new career or jump into a new area. Therefore, place hiring information online would be more effective than other traditional ways to advertise and can also reduce cost of advertisement by using their own website. On the main page of job.rogers.com, Rogers list their featured jobs like contact center, retail, sales, media, marketing and so on, so applicants can click on the links to view more information about their interested positions. The applicants may click into the area that they are interested in, then, the job title will be listed with the location and date of published clearly below the introduction of this department. Once the applicants click into the specific position, they will see all the information related to the position, which include responsibilities, qualifications, benefits, length of contract and work location, etc. At the end of that page, Rogers also states the reason for work in Rogers and the core value of their company to attract people to apply for the job. Rogers also post opening positions on other job sites, for example indeed.com in order to have more

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