In the crowded media arena recognized as a post-consumer culture, society is introduced to the unambiguous opponent of mainstream media, alternative media. By drawing upon themes of activism, tactility and, equality, alternative media builds a participatory and communicative foundation for its consumers. These outlets offer reciprocal interaction and identify the producer and consumer as equal entities. Although it is evident that alternative media allow for a free and open playing ground, one may inquire: If alternative media provides a more critical, in-depth and accurate depiction of media for certain social and political contexts, why then does society choose to concentrate on mainstream media as their main source of delivering information? …show more content…
By communally addressing the common interests of music and feminism, the women decided Riot Grrrl was an essential innovation. As it is noted, two women named Allison Wolfe and Molly Neuman, worked alongside a fanzine editor, Jen Smith, to establish a collectively-authored feminist zine called Riot Grrrl (Dunn and Farnsworth 139). During this timeframe, another woman named Kathleen Hanna was hosting weekly meetings where Riot Grrrl motives and potential aims would be deliberated among various women (Dunn and Farnsworth 139). By incorporating live music, the dynamism, and enthusiasm that the subculture of youth and punk projected further pushed this alternative medium to defy societal norms. Instead of being concerned with individual reactions and social benchmarks, the movement’s biggest concern was to project an affirmative message. As such, the group of women involved would act out-of-control by displaying vulgarity and crudity (Dunn and Farnsworth 140). The Riot Grrrl members were not placed under a filter, and therefore welcomed the display of contentious, and/or even ill-mannered behaviours to its
When discussing the media, we must search back to its primal state the News Paper. For it was the News paper and its writers that forged ahead and allowed freedoms for today’s journalism on all fronts, from the Twitter accounts to the daily gazettes all must mark a single event in the evolution of media in respects to politics and all things shaping. Moving on in media history, we began to see a rapid expansion around 1990. With more than 50% of all American homes having cable TV access, newspapers in every city and town with major newspaper centers reaching far more than ever before. Then the introduction of the Internet; nothing would ever be the same.
‘We need to start a girl riot’ are the words Jen Smith, activist and co-conceiver of the term ‘Riot Grrrl’, wrote in a letter to lead singer of her band ‘Bratmobile’, Allison Wolfe in 1991 (Barton 2017). Some of the bands who are principally associated with the ‘Riot Grrrl’ movement include Emily’s Sassy Lime, Heavens to Betsy, Huggy Bear and Team Dresch (Appell, Hemphill 2006) however, it was arguably the radical combination of ‘Bikini Kill’
The Bring It On series consists of 5 movies all based around the lives of teenage cheerleaders who compete. Throughout the movies all of the cheerleaders come from varying backgrounds. The first movie, Bring It On is a movie based around preparation of team’s to compete in a cheer competition. While the high school champions cheering squad learns their captain stole all of their cheering routines from another school, whom they have to compete against. Next, In Bring It On: Again a group of students are not able to make it onto their college cheering squad, so they create their own squad and begin prepping for a cheer off.
Over the last twenty years the Guerrilla Girls have established a strong following due to the fact that they challenged and consistently exhibited a strong supportive subject matter that defies societal expectations. In an interview “We reclaimed the word girl because it was so often used to belittle grown women. We also wanted to make older feminists sit up and n...
This essay will be explaining the definition of sociology, the sociological factors of obesity using Symbolic Interactionism Theory and the Functionalism Theory and a description of the medical condition obesity and how it may affect individuals suffering from it.
One of the greatest exports of American culture is American media. American media is one of the most widely distributed and consumed cultural forms from the United States. This means that not only do Americans consume large quantities of their own media, but many other countries in the world consume American media, too. People in other countries will not interpret or understand the media in precisely the same ways that Americans will and do, nonetheless, many aspects of American culture and American reality are communicated to numerous viewers as part of the content in the media. The media is an important tool in the discussion of race, class, and gender in America. It takes a savvy viewer to discriminate between and understand what media accurately represents reality, what media does not, or which aspects of experience are fictionalized, and which elements ...
Ott, B. L, & Mack, R. L. (2010). Critical media studies: An introduction. Malden, MA: Wiley-
... small media reforms (like public journalism) will be enough to reduce the commercial and corporate imperatives driving our existing media systems (Hackett and Zhao, 1998, p. 235). Instead, a fundamental reform of the entire system is needed, together with a wider institutional reform of the very structures the media systems work within, our democracies. This will be a difficult task, due to powerful vested interests benefiting from the status quo, including media, political and economic elites. Reforms will need to be driven by campaigns mobilising public support across the political spectrum, to enable the citizens of the world to have a media system that works to strengthen democratic principles as opposed to undermining them. This task is challenging, but it will become easier once people begin to understand the media’s role in policymaking within our democracies.
ANALYSIS Latent Content analysis of Trainspotting In content analysis, one can choose to pursue the element of a film such as Direction, Subject matter/Theme, Mise en scène, Story as well as Actors. I chose to analyses the film based on its storyline, thematic structure as well as the Characters as outlined below. The movie “trainspotting” was released in the year 1996 and it was directed by Danny Boyle.
Alternative Journalism threatens to disrupt the normative structures that mainstream journalism has created in which many news agencies follow. What can be described as Alternative journalism is anything that provides information that challenges the mainstream flow. It challenges the Mainstream news by hoping to play a balanced and unbiased role within the industry by showing stories which do not get shown within mainstream news. Alternative journalism has also become a voice for groups within society that have become under represented which can vary from indigenous groups to different forms of subcultures. The Alternative can also be more credible sources of information than what we find in the Mainstream news because journalism done by alternative
O’Shaughnessy, M., Stadler, J. (2009)Media and Society: An introduction. Dominant Ideology and Hegemony. London: Oxford.
Althusser (1971) explains that, as an ideological state apparatus, media doesn’t use pressure as a way to bind society together under one dominant ideology, but instead uses the will of the people to make them accept the dominant ideology. However, media is also used as a way for people to challenge the dominant ideology. Newspapers, for example, will have articles that openly criticise and oppose the dominant ideology for what it is, whilst at the same time providing perspectives and opinions on different ideologies (such as feminism) that society can believe in. Although these alternate ideological perspectives exist, they are usually overlooked and only ever reach small audiences. Ideology can also help us understand the media because of the way in which it distributes ideology.
The film Modern Times directed by Charlie Chaplin is a silent era film filled with sound effects that shows the struggles and challenges of living in a modern industrial society. The Director Charlie Chaplin happens to be the central character referred to as Little Tramp along with his friend Ellen also known as Gamine, an orphan and homeless young lady. The technical code of the film is black and white but very humorous. The film portrays social issues such as slavery, poverty, unemployment, strikes, and economic imbalances just to name a few. These issues occurred during the period of the great depression in America.
The power of the mass media has once become so powerful that its undoubtedly significant role in the world today stays beyond any questions. It is so strong that even politics uses it as a means of governing in any country around the world. The mass media has not only political meaning but also it conveys wide knowledge concerning all possible aspects of human beings’ lives and, what is utterly true, influences on people’s points of view and their attitude to the surrounding environment. It is completely agreeable about what kind of virtues the mass media is supposed to accent. Nevertheless, it is not frequent at all that the media provides societies with such a content, which is doubtful in terms of the role consigned to it. Presenting violence and intolerance as well as shaping and manipulating public are only a few examples of how the role of mass media is misunderstood by those who define themselves as leading media makers.
The evolution of media, from old media to new media, has transformed the way we understand the world around us. New media is interactive and is user-generated while old media is a more traditional way of communicating through television, radio, newspapers, magazines, books, etc (Lecture Notes. January 12, 2011). New media gives us a new perspective by allowing us to interact with one another through the Internet. Media has become much more personal and diverse as user-generated content becomes more prominent in our lives (Lecture Notes. January 24, 2011). We are exposed to various viewpoints shape our understanding and knowledge of the social world, but does the form of media actually affect the way we understand the content which is presented to us? For my paper, I will determine whether or not the medium is the message by analyzing two different types of media sources and how they affect our understanding of the content. For my old media source I have chosen a news clip from the CBS Evening News with Katie Couric that deals with the ongoing Egyptian uprising. For my new media source I have chosen a video blog, or ‘vlog’, by an Egyptian man named Omar who discusses the crisis in Egypt from a personal point of view. Both media sources deal with the same topic, but result in different understandings of the crisis.