Rhetorical Analysis: The Mcbudget

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Throughout the article, Leonard Pitts Jr. makes it abundantly clear his disapproval of the "McBudget" strategy served up by the fast food mega giant. The mood portrayed could at best be described as complete and utter disbelief, with a bitter pinch of anguish. Metaphorically punching well-crafted, rational hole after hole into an exceedingly narrow-minded proposal, used to shade a harsh reality. Though subtle and straight forward, it's the underlining depths of the author's argument which truly bear the antagonizing weight in the piece. The masterful used of the word "bupkes" for example; conveys a rhetorical first strike. A Yiddish word meaning "next to nothing"; Pitts' particular choice of language supplemented a more culturally philosophical notion. …show more content…

then follows up with notable media figures who publicly shared his stance on the issue. The most prominent being author Barbara Ehrenreich; a highly recognizable figure deeply rooted within the subject matter, having conducted a firsthand account of improvised America. With the point finally driven home by Al Lewis' suggestion of the McDonalds' CEO himself, negotiating the financial constraints so conveniently titled the "McBudget". The inclusive quotes of such expert authoritarians assemble a firm foundation from which the author's main idea is amplified. As the idioms go, “give a man a fish and he’ll eat for a day. But, teach a man to fish, and he’ll eat forever.” Conversely, don’t spit on a man’s shoes, and attempt to convince him it’s raining. Two duly noted concepts all too familiar by those existing below the proverbial poverty

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